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Lexus GS 300 disappears from 2020 lineup

The seven-strong Lexus GS lineup will enter 2020 with only five models in the lineup. Cars Direct found out the entry-level GS 300 will not ring in the new year, the discovery explained by a Lexus spokesperson with, "the GS 300 represented a small percentage of GS sales in 2018." That will leave the standard GS 350 and the GS 350 F Sport, both offered in either rear- or all-wheel drive. With the $47,885 GS 300 out of the game, the price of entry for the range goes up to $52,420 for the GS 350 RWD. That price represents a $150 increase over 2019, and an MSRP of $51,395 plus a $1,025 charge for destination and handling. Perhaps it's a sign of how much Lexus believes in the sport sedan credentials of the GS 350 that the rear-wheel-drive version currently on sale costs $330 more than the all-wheel-drive model. This is reversed for the F Sport trims, with the GS 350 F Sport AWD needing $1,745 more than version with a driven rear axle only. If pricing differentials hold across the range into 2020, that would make the GS 350 AWD $52,090, the GS 350 F Sport RWD would cost $53,785, and the GS 350 F Sport AWD $55,530. The GS F, charging along with a 5.0-liter V8 producing 467 horsepower and 389 pound-feet of torque sent to the rear wheels only, will run $86,035. That's a $560 bump over the 2019 model year. Since the GS F 10th Anniversary Edition celebrated the tenth anniversary of F performance this year, we don't expect the $89,350 sedan to continue into next year. The GS has been in the spotlight at Lexus HQ since last summer, when the brand's general manager told Automotive News "we're certainly evaluating both vehicles," speaking of the GS and IS. For next year, the 241-horsepower GS 300 slips off the scene, but one wonders how long even the 311-hp GS 350 can stick around when the entire lineup sold just 6,604 units in the U.S. last year. Sales are down more than 50 percent this year, down from a 2015 high of 23,117. The new ES is just nine horses down on the GS, $7,000 less expensive, and sold 50 percent more units in the U.S. in January than the GS has so far this year. With no news of an updated GS on the way and the ES rumored to add an all-wheel-drive trim for 2020, the GS could have a hard time standing up to business-case scrutiny.

What's in a trademark? Sometimes, the next iconic car name

The United States Patent and Trademark Office is a treasure trove for auto enthusiasts, especially those who double as conspiracy theorists.
Why has Toyota applied to trademark "Supra," the name of one of its legendary sports cars, even though it hasn't sold one in the United States in 16 years? Why would General Motors continue to register "Chevelle" long after one of the most famous American muscle cars hit the end of the road? And what could Chrysler possibly do with the rights to "313," the area code for Detroit?

2020 Lexus GS F Review & Video | Looking past the numbers

You don't hear much about the 2020 Lexus GS F. It's been out for a while now, the model having debuted for 2016 and the base GS sedan stretching all the way back to 2012. That's an awful lot of time for the automotive world to whiz by, especially in the upper echelon of performance sedans. Packing 467 horsepower is suddenly weak sauce when rivals have crested the 600-hp plateau. The fact that Lexus still hasn't convinced the automotive enthusiast community at large that it actually makes compelling performance machines certainly doesn't help.  To be perfectly honest, I have avoided testing the GS F for several years now. "Who's going to buy that?" I've pondered, considering all of the above plus its $85,000 price tag. Nevertheless, I've got more time on my hands these days to test more cars and a Lexus Flare Yellow paint job is impossible to ignore, so hey, why not? Well, after a week, I didn't want to turn over the keys. When faced with first-world automotive journalist problem of picking between the the Flare Yellow GS F and the BMW M340i also parked out front, I quickly chose the Lexus. And if I had $85,000 to spend on a high-powered luxury sedan, I honestly think I'd happily choose it over the Germans that outdo it on paper. Many of you will think that stupid and will point to the numbers at hand. The GS F's 5.0-liter V8 sends 467 hp and 389 pound-feet of torque to the rear wheels only, and is capable of a 0-60 run of 4.5 seconds. A BMW M5 has 600 hp and hits 60 in 3.2 seconds; the lesser M550i has 523 hp and a 3.6-second time. That M340i xDrive also in my driveway? It hits 60 in 4.1. Over at Mercedes-AMG, the E 63 has 603 hp and a 3.3-second time. Only the lesser E 53 is comparable to the Lexus with 429 hp and a 4.4-second 0-60 time. Its torque is also comparable, unlike the rest of those Germanic monsters that utterly roast the Lexus. However, all of that extra output and all of those quicker times are also indicative of the very reason the GS F remains so desirable. It doesn't have a turbocharger, ensuring unencumbered response, a zesty 7,800-rpm redline and marvelous noises that don't require the sound enhancement feature Lexus throws in anyway (and that I turned off). It also doesn't require all-wheel drive to quell elephantine gobs of tire-shredding turbocharged torque, thereby letting the front wheels simply handle the steering. The rears, meanwhile, can smoke away and swing loose should you disable the appropriate settings to do so.