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Lexus RC facelift: Here's an official look

After the updated Lexus RC coupe was spied testing last month, Lexus has released official images of the RC coupe's upcoming refresh. The facelifted car will debut at the Paris Motor Show in early October, but the automaker is already offering a good look at the RC's improvements. The 2014-introduced RC is getting a subtle set of updates, and Lexus says these changes will sharpen it both as a driver's car and as a grand tourer. As well as improving aerodynamics, Lexus has honed the RC's suspension and powertrain: There are new shocks and stiffer bushings along with a new set of 19-inch wheels; the car's footprint has been altered and its center of gravity lowered. The rear-wheel-drive RC300's 2.0-liter turbo engine has also had its throttle response fine-tuned. As for aero, there are changes in the side window moldings and a new rear bumper duct to aid airflow and to make the RC more stable on the road. Lexus now calls the RC both razor-sharp and extremely supple; eventual test drives will confirm how much the handling has improved. There's no mention of changed power figures. The RC's looks remain largely unchanged, with noticeable alterations mainly to the headlights and bumper corners along with the spindle grille's mesh; the headlights are now one-piece compared to the old split design that featured a lower "Nike Swoosh" separate from the main headlights. There are new colors, including Naples Yellow and Sparkling Meteor, and the interior colors and trim have also been refreshed: Black leather seats are now available with eye-catching Mustard Yellow side bolsters. A new analogue clock has been borrowed from the LC, as well as other interior styling improvements influenced by the bigger coupe sibling. All in all, it seems the RC is getting subtly infused with the LC's appearance. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

The revolutionary Bose suspension that could have been

The Bose name pops up on these pages every once in a while – usually, as you might expect, because some automaker or another has installed its audio systems in one or more of its models. But a few years back, the research-driven audiophiles at Bose developed a revolutionary adaptive suspension system that could have been a game-changer. Sadly, it wasn't. The Bose suspension system was a technological breakthrough. As you can see from the pair of Lexus LS sedans demonstrated (and the Porsche Cayman thrown in for good measure) in the two-minute video above from CNET, the system virtually eliminated body roll and smoothed out bumps in the road to near glass-like serenity. It could even jump over minor obstacles. Unfortunately, the system was too heavy and expensive to put into production, and the project was shelved. Instead, it was repackaged into a suspended driver's seat for heavy-duty, long-haul trucks and called the Bose Ride System. It's said to significantly reduce fatigue and back pain while encouraging driver alertness and wellness – which is all well and fine, but a far cry from what the suspension system could have meant for the automotive industry. Just think about that the next time you notice the Bose logo on the speaker grille in an upscale vehicle from the likes of Audi, FCA, GM, Mazda, or Nissan – all automakers that offer Bose audio systems, and which might have considered implementing the advanced suspension if only it were more practical for production. Latest Video: News Source: CNET via YouTube Lexus Technology Videos lexus ls cnet

Here We Go Again: Lexus attacks EVs in new ad [UPDATE]

UPDATE: We got a comment from founding member of Plug In America Paul Scott on this ad. It's available below. The last time Lexus attacked plug-in battery vehicles in an ad, it had to apologize. The company is remaining on message, though, and has revisited a hybrid-vehicle advertising campaign that implies that driving a battery-electric vehicle is a big waste of time, because of all the charging you need to do. With the new spot, Lexus once again raised hackles of plug-in vehicle advocates because, once again, the accuracy is questioned. "The ad's message was that a consumer could [drive] a vehicle with advanced technology today, without sacrifice or change in habit." – Lexus spokesman Brian Bolain Lexus is running print ads (click to enlarge) in publications like Wired poking fun at EVs, the International Business Times says. Lexus highlights range anxiety in the spot, comparing the amount of time it takes to fully recharge an EV – and the idea that air conditioning and using the radio can shorten an EV's range – to the fun of just driving a Lexus. "The [print] ad was merely intended to paint a picture of life with a hybrid, which is basically no different from life with a traditional gas-powered vehicle, versus life with an EV, which can have challenges or at least uncertainties," Lexus spokesman Brian Bolain told AutoblogGreen. "In other words, at its core, the ad's message was that a consumer could participate in driving a vehicle with advanced technology today, without sacrifice or change in habit." The campaign picks up where Lexus's previous anti-EV campaign left off this spring. A website promoting Lexus's hybrids (and parent company Toyota's H2 vehicles) claimed that there was a hydrogen refueling infrastructure set up in 20 US states (not anywhere close to true). Plug-in advocates were also quick to note that higher-powered EV recharging systems can allow a plug-in to be recharged in far less than the four hours the Lexus site claimed. Of course, Toyota has a lot more skin in the game when it comes to hybrids and, starting next year, hydrogen fuel-cell vehicles than it does for plug-ins. Through August, the company sold just 842 RAV4 EVs and about 11,500 Toyota Prius Plug-in Hybrids in the US. That compares to almost 19,000 Nissan Leaf EVs and a Tesla Model S count that's likely close to that figure as well (Tesla breaks out neither monthly sales numbers nor US-only sales for the Model S).