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Growing demand could bring more body-on-frame off-roaders to the Lexus range

Car-based crossovers are outselling truck-derived SUVs by a wide margin, but Lexus still sees a strong demand for models that offer true off-road capability. It hinted that it could soon increase its presence in this segment. Toyota's luxury division entered 2021 with two body-on-frame SUVs in its range: the Land Cruiser-based LX (pictured) and the smaller, more affordable GX. Neither is a high-volume model, but both fared shockingly well in 2020. LX sales in the United States fell by 4.4% to 4,512 units, which is a great result in a year when double-digit declines were common, and GX sales increased by 9.9% to 28,519 units. Clearly, off-roaders are in demand. "What we have seen at Toyota is that there's so much of an appetite for [off-roading] that I see that [moving into] the Lexus brand as well. There is an appetite, a customer desire, a customer push to see all brands giving them more options. I think it would be silly for Lexus not to travel down that path," explained Jack Hollis, the head of automotive operations for Toyota's North American division, in an interview with Automotive News. He added that his team has identified a "white space" in the Lexus range that could be filled with an additional body-on-frame off-roader. He didn't reveal precisely what he has in mind, but there are a few possibilities we can rule out. We know Toyota is wrapping up the development of the next-generation Land Cruiser, even if the SUV might not be sold in America, and seeing a next-generation LX seems like a given, but we don't think that's what Hollis was referring to. Moving into the space above the LX with an even bigger truck is highly unlikely. Similarly, the idea of a Lexus-badged SUV aimed at the Jeep Wrangler and the Ford Bronco is neat but unrealistic. Ford's hotly-anticipated born-again off-roader has captured the attention of executives, however. "Holy cow! They sold out that thing, and I think there's a strong market out there for authentic off-road chops and credibility. We're seeing that with [the Toyota] 4Runner as well. I don't think it's any secret that [the 4Runner] is not all that new, but it continues to set records, and it continues to grow volume," pointed out Lexus brand head Andrew Gilleland in a separate interview with Automotive News. Could we see a Lexus-specific version of the 4Runner? We certainly wouldn't rule it out, especially because making an upmarket variant of the SUV would help Toyota leverage the benefits of economies of scale.

Lexus is legitimately releasing a 60,000-hour version of its 'Takumi' documentary

In an age when many people determine expertise and authority by a blue check next to a Twitter, Facebook, or Instagram account, the idea of a true expert at his or her craft has been somewhat washed out. It is no longer an expectation, it's a rarity, and Lexus is honoring those who show true dedication to the art and science of practice. On March 19, Lexus will release a documentary about reaching takumi status, the highest level an artisan in Japan can attain by putting in 60,000 hours of work. Lexus first debuted this documentary, "Takumi – A 60,000-Hour Story on the Survival of Human Craft," at the DOC NYC film festival in New York. The film, which Lexus calls a character-driven study, has two forms. The feature version will debut on Amazon Prime and other streaming services, but that's technically a cut from the full-length 60,000-hour version. Yes, 60,000 hours, that's not a typo. The elongated cut will feature loops and repetitions of various skills as a way to imitate and display what it takes to become a takumi craftsman. (In case you're wondering, 60,000 hours translates into 7,500 eight-hour workdays, or more than 20 years if the artisan never took a single day off. Twelve-hour days would achieve true takumi mastery in under 14 years. To watch the full-length documentary, running nonstop 24 hours a day without bathroom breaks, you'd need 2,500 days, or nearly seven years.) The timing of the Clay Jeter-directed (Chef's Table) documentary is no coincidence, as manufacturing and production has been hit hard by machinery and artificial intelligence. Paired with the idea that everybody now wants things instantly, there is legitimate worry that the art of human craftsmanship is dying. There are four subjects in the movie: Lexus craftsman Katsuaki Suganuma, carpenter Shigeo Kiuchi, paper artist Nahoko Kojima, and chef Hisato Nakahigashi. Each has an inspiring mentality and story regarding a principle we've all been hearing since we were children: "Practice makes perfect." But a real takumi knows there is no such thing as perfection, only the path toward it. Watch the trailer for the documentary above.

2020 Lexus LX 570 Sport Package is sporty like tube socks

The Lexus LX is enormous, square, old, and expensive. It is also very luxurious, and now it has a sporty version, with Lexus announcing the Sport Package for the 2020 LX 570. But you can only get it on the three-row trim, the least jazzy of the bunch. The styling makeover adopts a sport grille, which means an ornate mesh instead of slats in the spindle opening, and a new lower portion that appends parallelogram intakes at the corners. Not only do the vents appear to be non-functional, they look like aftermarket afterthoughts. The sides get body-colored mirrors with chrome accents, while in there's a tweaked lower rear valance. Inside, leather-trimmed seats come in either Black, Cabernet, or exclusive Moonlight White, under a black headliner. If our numbers are correct, Lexus has bumped 2020 LX prices up by $150 across the admittedly small board. The base, two-row model will start at $86,380. Assuming the destination charge holds steady at $1,295, that makes for a total of $87,675. The three-row will need $92,675. Lexus Safety System+ comes standard, with assistance features such as Pre-Collision System with Pedestrian Detection, Lane Departure Alert, Intelligent High-Beam headlamps, and adaptive cruise control.  When the range goes on sale in September, the LX 570 with the Sport Package will cost $100,595. That seems like a weighty chunk for minor ornaments; however, the Sport Package automatically adds the Luxury Package, which adds features like heated and ventilated seats, four-zone climate control, LX projector door lamps, and a la carte options like the 19-speaker Mark Levinson audio and the 21-inch wheels. Optioning a 2019 model with to the same spec comes to $97,935, so the Sport Package comes to $2,310 after subtracting the $150 price increase. That also seems like a lot, considering the Luxury Package already provides the option of Cabernet seats. But the LX is a special kind of beast. Any truck that can run with a multi-terrain system mode called Mogul instead of Snow doesn't have to live by the same rules as other terrestrial rigs. That's what you can do when you're a dinosaur that "packs in a lot of charm."