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2018 Lexus LC 500 Prototype First Drive

Chief executives aren't normally as candid as Akio Toyoda was last week. At the launch of hot new Lexus LC 500 coupe at the Detroit Auto Show, the chief executive of Lexus and Toyota and grandson of the company's founder, said that he'd received letters telling him that his Lexus luxury brand cars were dull and boring and that he agreed. "I took them to heart," said this tiny and forceful boss, "and I'm ensuring that the word 'boring' and 'Lexus' will never occupy the same sentence ever again." But boring has been an ongoing problem for Lexus. And for the last year I've been involved in trying to help solve it. Let me explain. Akio has made his extraordinary "Lexus is Boring" speech before. That was five years ago on the windswept golf courses at the Pebble-Beach Concourse d'Elegance at the launch of the fourth-generation GS sedan. With its new-look spindle grille, basking-shark air intakes, and razor-edged curves, GS was the first of the new-look Lexus models, but Akio still wasn't happy. In 2011, after 11 consecutive years of premium market leadership in America, Lexus had lost it to the Germans. Mercedes-Benz, BMW, and Audi didn't just build better looking cars, but more interesting and more fun-to-drive cars. "We're not just making a coupe, we're creating a new generation of Lexus." Lexus' shtick of reliability, immaculate-quality, hybrid gas-efficiency, golf-bag trunk optimization, and specification-adjusted value didn't cut it anymore. Akio, a keen race driver and petrolhead enthusiast, knew his cars needed a dynamic shot in the arm and a smoldering love affair with right-brain desirability. In short, he wanted Lexus engineers to build a car to bring a smile to drivers' faces. A tall order, then. And one which Koji Sato, deputy chief engineer on the LC had to consider carefully. As he says: "Akio's Pebble Beach speech was the starting point; we're not just making a coupe, we're creating a new generation of Lexus." With such a brief, and Akio's legendary peppery opinions in mind, Sato came up with a radical idea. Reckoning that sometime in-house teams can look so much in-house that they become blinkered, he decided he needed to open things up and recruit a team of outsiders. So, for the last year I, along with a small team of hand-picked journalists, race drivers, and keen-driving dealers, have been part of Sato-san's 'irregular army'. Why me? It's a good question.

2021 Lexus UX250h Black Line Special Edition looks less like a crossover than ever

Lexus just found a way to make the UX 250h look even more like a regular hatchback. It’s called the 2021 Lexus UX Black Line Special Edition, and it follows the path of previous Lexus Black Line models before it (ES, GS, RC). WeÂ’ll note that this special edition is based on the hybrid version of the UX, and isnÂ’t available with the standard gasoline engine variant. The body-color fenders stand out the most. Instead of ruggedized black plastic, Lexus is painting them in the same color as the rest of the body. LexusÂ’ UX was already one of the most car-like of the tiny crossover class, and eliminating the ugly crossover-like fenders brings it even deeper into hatchback territory. By painting them the same color as the body, it tricks the eye into thinking the car is hunkered down lower to the ground. The gloss black side sills and lower trim bring it down even further visually. Now, Lexus didnÂ’t actually lower the UX, but this package makes it feel much less like a crossover. When painted, the flared fenders even come across as sporty, wider hips. We really dig the look. The gorgeous Grecian Water (blue) paint only improves the situation further. You can also get the Black Line model in Caviar and Eminent White Pearl — all three colors get the same body-color fenders. Every UX Black Line also gets 18-inch black-painted wheels with black lug nuts, black grille surround, black side mirrors, black roof rails and darkened headlight fixtures. On the inside, youÂ’ll be able to choose between a black or “birch” leather package. Both get blue accents throughout. YouÂ’ll see blue on the seats, center armrest, doors, dashboard, seatbelts, cargo mats and even the key gloves. When you buy one of these UX Black Lines, youÂ’ll also get a custom Zero Halliburton luggage set with Lexus branding on the two pieces. Lexus says itÂ’s only making 1,000 of these UX Black Line Special Edition cars. TheyÂ’ll go on sale in spring of 2021, with pricing available sooner to the on-sale date. Related Video:

This is what a Lexus RC-based 'four-door coupe' might look like

It feels like there is a secret law in Germany mandating that every domestic automaker there must offer at least one model with a four-door coupe bodystyle like the BMW Gran Coupes, Mercedes-Benz CLS and Audi A7. Several of the German brands even have the swoopy sedans in multiple sizes. So far, Lexus has stayed out of that fray, but maybe not for long, if a recently spotted test car makes it to market.
The brand is known to be testing a highly styled four-door coupe, roughly the size of the GS, under heavy camouflage. Little is known about the new model at the moment, but its existence makes sense. If it really wants to take the on Germans, Lexus is going to have to fight them toe-to-toe with competing models - especially with ones understood to have high margins.
Pictured above is a rendering from artist Theophilus Chin imagining a slightly smaller take on the genre based on the RC coupe, which he calls the RC GT. His design leaves the original shape almost untouched, but shortens the front doors to allow room for a rear doors under the arching roof. His GT would be aimed more against the BMW 4 Series Gran Coupe and rumored Mercedes-Benz C-Class four-door coupe, rather than the larger models Lexus actually appears to be targeting with its vehicle under development. His concept certainly nails the look, though, and while it might not have a basis in reality, we thought that it's well-resolved enough that you'd want to take a look, if only as a "what could've been" flight of fancy.