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2021 Lexus LC 500 Convertible Interior Driveway Test | Lexus at its best

The 2021 Lexus LC 500 Convertible is a blessing in the form of a car. Its 5.0-liter naturally aspirated V8 makes one of the best sounds in automobiledom, and one look will have anybody’s jaws on the ground. Climb inside, and the hits donÂ’t stop coming. In our specific test car, the first thing we notice are the miles of Toasted Caramel leather. ItÂ’s everywhere, and its expensive feel and quality are second to none at this price point. You can get black or red leather, but the Toasted Caramel tan is the classiest option available for the Convertible. Shades of tan on the doors, seats and headrests give it a mild two-tone look, making the color combo even more pleasing. And once you start to look closer at the intricate stitching, quilted seat bolsters, perforations and delicate piping throughout, the LC 500Â’s interior will begin to truly wow with its design. Take the door panel, for example. Rarely would we wax poetically about a door panelÂ’s design, but this one is too damn elegant to not call out. The slender and curved metal door handle looks like a sculpture, and its action is satisfyingly upscale. The checked pattern of leather in a different tone splitting the main swaths of leather is another nice touch. Little things like this can delight and bring a carÂ’s interior from above average to excellence. The LC 500 Convertible is full of these tiny delights. 2021 Lexus LC 500 Convertible View 34 Photos One rather entertaining bit is the trap door ahead of the center console that hides your roof operation switch. It makes you feel like James Bond fiddling around for a secret “eject” button each time you go to raise or lower the roof. But then you remember youÂ’re in a Japanese grand tourer, not a British sports car. Your passenger has two grab handles to hold onto should the road turn twisty, both incorporated into the carÂ’s design in a natural and classy way. The most delightful aspect of all is overall design itself. The flat plane of a dash is interrupted by a long overhanging piece that begins at the widescreen infotainment display. This leads into a physical clock and decorative trim piece, then runs all the way to the passenger side door. Below this is a second flat expanse, giving the dash a plateau look from door-to-door. Utility and usefulness is not top of mind in a convertible grand tourer, but the LC 500 is not devoid of road trip conveniences. The center armrest opens up to a decent amount of space.

What effect did Super Bowl ads have on online car searches?

Lexus's Super Bowl ad Let's Play starring an RC version of the RC 350 sliding around wasn't really a big hit among Autoblog readers, with a pretty miserable 13 down-votes as of this writing, compared to the winning Nissan spot with 52 up-votes. The Japanese luxury brand doesn't need to feel blue about the results, though, because in at least one metric the commercial ranks as the most popular of the night. According to Adweek analyzing figures from Kelley Blue Book, the Lexus coupe saw an astounding 1,820-percent increase in searches on the auto pricing site, more than any other vehicle advertised during the game. Viewers were apparently intrigued by the BMW i3 because the EV came in second place with a 1,131-percent jump. Third place went to the Mercedes-AMG GT with a 950-percent boost from its whimsical ad. The lowest growth for the night was from Toyota with a 20-percent upswing for the Camry. In terms of brand searches, the Kia James Bond-inspired spot brought a 68-percent increase in searches to KBB's website, according to Adweek. Dodge scored a close second with a 62-percent bump, and Fiat's humorous ad apparently resonated enough for third place and a 52-percent jump in searches. Despite the RC 350's popularity, Lexus actually ended up at the bottom of the list with just 6 percent more visitors looking for the company. To explain the weird discrepancy, a Kelley Blue Book analyst explained to Adweek that visitors came to the site specifically looking for the RC 350 and to a lesser extent the NX, which saw a 48-percent jump in queries, but that interest didn't extend to the whole brand. Related Video: News Source: Adweek Marketing/Advertising Lexus Coupe Performance Videos lexus rc lexus rc 350

2018 Technology of the Year Award | We chat with Lexus about the LC 500h's hybrid system

Every year, Autoblog editors test dozens and dozens of the newest vehicles available, sometimes even before they're available. From those vehicles, we select the ones we think provide the most innovative technology in the industry. Then we pare the list down to the very best, test them again, and vote on our winner for Technology of the Year. This year, Lexus's multi-stage hybrid system — as tested in the LC 500h — came out ahead of the rest of the finalists. We chose the 2018 Detroit Auto Show to hand over the award to Lexus Group Vice President and General Manager Jeff Bracken. He was kind enough to sit down with Autoblog Senior Editor Alex Kierstein and Green Editor John Snyder at the Lexus stand to talk about the hybrid system, what it does, and what it means for the future of Lexus and Toyota. Check out the video above, and follow along for all our coverage from the 2018 North American International Auto Show in Detroit, where we are taking a look at all of the new cars and technology that we'll see in the near future. Perhaps the next winner of Autoblog's Technology of the Year award is sitting somewhere on the Detroit show floor. Related Video: Green Detroit Auto Show Lexus Toyota Fuel Efficiency Green Automakers Technology Technology of the Year Coupe Hybrid Luxury Performance Videos Original Video 2018 detroit auto show