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Lexus says it's not worried about LS sales decline in face of S-Class, Model S

The Lexus LS is old. Sure, it received a refresh for model year 2013, but it hasn't had a clean-sheet redesign since George W. Bush was in office. It's the oldest vehicle in its segment, debuting in 2007, a full year before the current-gen BMW 7 Series, two years before the Hyundai Equus and Jaguar XJ and three years before the Audi A8.
This is particularly troubling as buyers flock to the heavily redesigned Mercedes-Benz S-Class, which debuted late last year, and the all-electric Tesla Model S. Despite this move, though, Lexus is (worryingly in our minds) not at all concerned.
"We don't feel it's a problem with the car," Brian Smith, VP of marketing for Lexus, told Wards Auto. "Many of the buyers in that segment want what's new and they're trying it."

2022 Lexus NX gives a peek with Japan's highest peak

Lexus is nearly ready to introduce the second-generation NX. It released a postcard-like preview image of the crossover with the planet's seventh-highest peak located on an island. "The future of Lexus is just on the horizon," the company explained in a release accompanying the image. That's a little misleading; the photo shows Mount Fuji, a 12,388-foot high volcano in Japan, on the horizon. It's what's in the foreground that's about to break cover. One of the biggest visual changes made to the NX (which was the second-best-selling Lexus model in 2020) is the addition of a light bar that stretches across the hatch. It connects the rear lights, and it's underlined by "LEXUS" lettering written in bold capital letters. This styling cue marks a major departure for the brand. Nearly all of the cars it has released since its inception in 1989, including the V10-powered LFA, have worn its L-shaped logo out back. It's not unreasonable to assume this is a styling cue that will spread to other members of the range, like the popular RX. Beyond that, it's difficult to tell how the next NX will stand out from the current model introduced in 2014. We're not expecting a revolution. The crossover's silhouette won't drastically change, and its spindle-shaped grille isn't going anywhere. It might grow, if stylists follow recent design trends, though hopefully not to Fuji-like proportions. Bigger updates will likely be found in the cabin, where a raft of new tech features will trickle down from bigger models. Lexus will unveil the next-generation NX online on June 11. It will stream the event on a dedicated website starting at 11 a.m. Eastern time, which is 8 a.m. in Los Angeles. Sales will start nationwide shortly after. 

Toyota shows a smoother autonomous Lexus for CES

Toyota is bringing a new research vehicle to CES. The TRI-P4 autonomous driving test vehicle, based on the Lexus LS500h, is a major step ahead, according to Toyota, as it has improved computing power and additional cameras for better reaction times. Earlier test mules have also used the LS as a basis, and the shift to the new, fifth generation LS brings chassis and steering-control benefits, so the vehicle's movements are smoother in automated mode. The camera tech has also been better integrated into the vehicle design, courtesy of CALTY in Ann Arbor, Michigan. Development has been swift, as the TRI's P2.1 car was unveiled in 2017. The P4 car will be used for Toyota Research Institute's Guardian and Chauffeur mode development. The two tiers differ somewhat, as TRI's Ryan Eustice explains: "Our Chauffeur development is focused on full autonomy, where the human is essentially removed from the driving equation, either completely in all environments, or within a restricted driving domain. Guardian, on the other hand, is being designed to amplify human performance behind the wheel, not replace it. The introduction of the new P4 platform will help us accelerate the development of both tracks when it joins our fleet this spring." The vehicle's situational awareness is boosted by two extra cameras facing on the sides, and a new imaging sensor both forward and rearward. Toyota says the P4's lidar setup is a carryover from the previous platform, but that its machine learning is much improved by its more powerful computer setup. The electricity required by the P4's computing power also comes from the hybrid battery, and as the computer "brain" is now housed vertically against the rear seat's backing, actual trunk space has been freed. More LS500hs will begin to be modified into TRI-P4 vehicles during spring 2019. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.