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Nearly 700,000 Toyotas and Lexuses named in fuel pump recall

In an announcement posted to its corporate press room, Toyota made known a voluntary safety recall on select 2018 and 2019 Toyota and Lexus models. The recall includes roughly 696,000 vehicles and deals with a fuel pump that might stop working. An internal investigation into the issue is under way.  Affected rides include the Toyota 4Runner, Camry, Highlander, Land Cruiser, Sequoia, Sienna, Tacoma, Avalon, Corolla, and Tundra, as well as the Lexus LS 500, LC 500, RC 350, RC 300, GS 350, IS 300, ES 350, LX 570, GX 460, RX 350 NX 300, RX 350L, and GS 300. The Avalon, Corolla, NX 300, RX 350L, and GS 300 are restricted to 2019 model years, while the others are 2018 and 2019 model years. The potential danger in this issue is pretty obvious. Should the fuel pump stop, the vehicles could sputter, stall, and come to a stop, likely without the ability to restart the cars. Toyota notes warning lights and messages would display should this occur, but by then, it'd be too late. Although Toyota made the announcement this week, the investigation is not yet complete, and therefore, a fix has not yet been specified. The resolution, when determined, will come free of charge to affected customers. Toyota plans to send out notifications for affected vehicles in mid-March. 

What effect did Super Bowl ads have on online car searches?

Lexus's Super Bowl ad Let's Play starring an RC version of the RC 350 sliding around wasn't really a big hit among Autoblog readers, with a pretty miserable 13 down-votes as of this writing, compared to the winning Nissan spot with 52 up-votes. The Japanese luxury brand doesn't need to feel blue about the results, though, because in at least one metric the commercial ranks as the most popular of the night. According to Adweek analyzing figures from Kelley Blue Book, the Lexus coupe saw an astounding 1,820-percent increase in searches on the auto pricing site, more than any other vehicle advertised during the game. Viewers were apparently intrigued by the BMW i3 because the EV came in second place with a 1,131-percent jump. Third place went to the Mercedes-AMG GT with a 950-percent boost from its whimsical ad. The lowest growth for the night was from Toyota with a 20-percent upswing for the Camry. In terms of brand searches, the Kia James Bond-inspired spot brought a 68-percent increase in searches to KBB's website, according to Adweek. Dodge scored a close second with a 62-percent bump, and Fiat's humorous ad apparently resonated enough for third place and a 52-percent jump in searches. Despite the RC 350's popularity, Lexus actually ended up at the bottom of the list with just 6 percent more visitors looking for the company. To explain the weird discrepancy, a Kelley Blue Book analyst explained to Adweek that visitors came to the site specifically looking for the RC 350 and to a lesser extent the NX, which saw a 48-percent jump in queries, but that interest didn't extend to the whole brand. Related Video: News Source: Adweek Marketing/Advertising Lexus Coupe Performance Videos lexus rc lexus rc 350

Lexus makes the LS more comfortable, smarter and even quieter for 2021

Lexus introduced an updated version of the LS, its flagship sedan, earlier in 2020, but it left out details about the American-spec model. As expected, it announced our version of the car will get several improvements for 2021. Now in its fifth generation, the LS receives an array of small but significant changes that come together to make the ride quieter and more comfortable. Engineers explained they revised the spring and damper rates, increased the diameter of the anti-roll bars, and added larger liquid-filled front and rear bushings for an even cushier rider.  Visual modifications are subtle, which is to say the LS remains not-so-subtle. Stylists tweaked the front bumper, made the spindle grille a little bit darker, and redesigned the headlights by getting rid of the Z-shaped look. Black trim replaces the chrome in the rear lights, and the color palette grows with a new shade called Iridium. Back for 2021, the F Sport package adds a sportier-looking front end with a specific grille, a body kit, and 20-inch alloy wheels. It also brings bigger brakes, and buyers can pay extra for a Dynamic Handling Package which bundles Variable Gear Ratio Steering, Active Rear Steering, and an Active Stabilizer Suspension. Inside, sedans equipped with the F Sport package get front seats that adjust pneumatically and electrically in 28 ways. Speaking of the interior, Lexus also added extra padding on the armrests, the seat cushions, and other touch points, plus revised springs and thicker cushioning for the front seats. Buyers who prefer being driven can order heated and massaging rear seats, plus a passenger-side seat that reclines at up to 48 degrees. Lexus made no major mechanical modifications to the LS 500, meaning power comes from a twin-turbocharged, 3.5-liter V6 which produces 416 horsepower and 442 pound-feet of torque. It spins the rear wheels via a 10-speed automatic transmission, and all-wheel drive is offered at an extra cost. Reaching 60 mph from a stop takes 4.6 seconds, which is impressive for a big, heavy sedan developed with a major focus on comfort. Motorists who want to keep their fuel budget in check can select the LS 500h, which offers a 354-horsepower hybrid powertrain that teams a naturally-aspirated 3.5-liter V6 set up to run on the Atkinson cycle with two electric motors connected to a lithium-ion battery.