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Lexus boots up 2014 IS configurator

Throw away those scraps of paper and pull yourself up to a keyboard, as Lexus has launched the online configurator for its all-new 2014 IS sedan. The base price for the entry-level IS 250 RWD is $36,845 (all listed prices include the $895 delivery fee), delivering a 2.5-liter V6 rated at 204 horsepower that provides enough thrust for a 0-60 sprint in 7.7 seconds. The range-topping IS 350 AWD starts at $42,595, packed with a 3.5-liter V6 rated at 306 horsepower that will deliver 60 mph in just 5.7 seconds.
After choosing an engine and driveline, the configurator will offer eight exterior colors and five interior upholstery shades (some combinations, such as selecting Obsidian over Rioja Red NuLuxe leather, require upgrades such as the F Sport package). Consumers are then offered four different bundled option packages as enhancements. The least expensive is Navigation ($4,670), followed by the aforementioned F Sport ($5,800) and a choice between two luxury packages ($7,195) with light or dark wood trim.
Last to come are the accessories and dealer-installed options such as remote engine start, glass-break sensor, wheel locks and a cargo net. Go crazy with your choices, as we did, and the price will exceed $50,000. Head over to the Lexus IS configurator, and check it out for yourself.

The 2021 Lexus LC 500 Convertible is blissful, motoring beauty

Exquisite, grand, beautiful. Any of these words and more like them could be used to describe the 2021 Lexus LC 500 Convertible’s design. They also apply to the noise made by LexusÂ’ 5.0-liter naturally aspirated V8 engine. In fact, go down the list. The interior is just as stunning. Its handling defies the 4,557-pound curb weight. Sure, the infotainment system is hot garbage to use, but Â… who cares? Messing with a formula as perfect as the LC 500 Coupe is dicey business. That said, these designers already had one mic drop moment. WhatÂ’s a second with the Convertible? One look at the dazzling drop top is enough to turn anybody into a believer. The original LC was essentially just the LF-LC Concept brought to life in production form. Few (if any) designs of the past decade have transitioned so gloriously from the make-believe world of concept cars to production vehicles. Seeing the LC parked amongst Ford Explorers, Chevy Tahoes and other regular fare at a grocery store brings into focus how unprecedented the design is. It looks as though somebody ripped the car straight out of a fantasy novel and stuck it on city streets. The first time I drove the LC, some guy and his friend followed me for several miles until I arrived at my destination, just to scramble out of their car and get a closer look. ThatÂ’s the kind of car this is. Many years from now, there will be beautifully preserved examples of them sitting on the grass at concours shows across the country, rightfully taking its place as a shining example of peak car design from this era. And yes, those are heady words. But look at it! The Lexus spindle grille that looks so awkward and out of place on some Lexus models fits the LCÂ’s face. ItÂ’s complemented by a striking triangle-shaped triple-LED headlight design. Lexus designed the front LED daytime running lights to swoosh in the same shape and style of the grille, too. There are no obnoxious or unnecessary fake vents (looking at you, Supra). ItÂ’s not trying to be a muscle coupe with a super aggressive chin or bulging hood. The front is just clean, pointed perfection. ItÂ’s when we get to the A-pillar that the Convertible begins to diverge from the Coupe. Connecting to the top of the pillar is, well, a roof.

Lexus IS commercial made with Instagram photos

Facebook was so 2010, so it's no surprise that automakers are taking advantage of newer social media applications for their marketing purposes. Most recently, Lexus invited more than 200 followers on Instagram ("Instagrammers"), along with their smartphones, to make a commercial of the 2014 Lexus IS using hundreds of their photos of the car strung together into a video.
Instagram, taking advantage of smartphone cameras, is an application that allows users to shoot, edit and share photos or video online with friends and strangers alike. Lexus's stop-motion Insta-commercial is unique as far as commercials go, with each photo in the sequence sporting a personal touch thanks to the app's photo editor. But, even more impressive is the ability of social media to bring people together for, and involve them in, a commercial shoot. All of which you can watch below. Stay tuned after the commercial to get a look behind the scenes at the making of it all.