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How Lexus, Infiniti plan to win back luxury buyers from Germans, Tesla

DETROIT — Japanese luxury auto brands Lexus and Infiniti have used the Detroit Auto Show to test new ways to regain momentum against Germany's prestige automakers and Tesla. The Japanese are fighting to gain ground in the U.S. luxury market as Audi and Mercedes-Benz have expanded sales and Tesla has provided a fresh alternative to established brands. Last year, Lexus suffered a 7.6 percent slide in U.S. sales. Acura's 2017 sales fell 3.9 percent from 2016. Infiniti pushed up sales by 11.3 percent — but by selling almost twice as many sport utility vehicles as cars. However, Infiniti's total 2017 sales of 153,415 vehicles put it behind the leading Germany luxury car brands, as well as Acura, Lexus and Cadillac. The Lexus LF-1 Limitless concept SUV model, with its futuristic looks and "Chauffeur mode" semi-autonomous hands-off driving capabilities, signals that Toyota's luxury brand may start to focus more on SUVs than traditional large sedans. The LF-1 also previews a futuristic navigation technology that anticipates where the driver is going based on driving habits and history, and provides hotel recommendations or other concierge services. View 13 Photos "We don't want to be the 'race car' brand; we don't want to be the 'quiet ride' brand. We want to be the brand which is emotionally connected with the customer," said Cooper Ericksen, vice president of U.S. marketing for Lexus. Lexus, Infiniti and Acura launched in the U.S. market in the late 1980s and took advantage of quality problems at Audi and a lack of innovation at the then-leading luxury brands, Cadillac and Lincoln. Now, the structure of the U.S. luxury market has changed. Four brands — Mercedes, BMW, Audi and Lexus — dominate. Tesla delivered 103,000 vehicles in 2017, its best year ever, though that total is still a small fraction of the overall luxury market. Tesla, meanwhile, is trying to overcome "production hell" and increase output of its more affordable compact Model 3 sedan. The highly anticipated car is just starting to reach customers — but with 400,000 preorders, 2018 could be a breakthrough year for Tesla. View 19 Photos In Detroit, Infiniti showed the Q Inspiration Concept sedan powered by a unique, high-efficiency variable-compression gasoline engine. While the prototype is not electric, its exterior might appeal to customers of the Tesla Model S.

Ice driving at the Bridgestone Winter Driving School | AutoblogVR

We have two new VR episodes for you this week, both of which come from the Bridgestone Winter Driving School. In one, we get some instruction in the snow and then have a little fun sliding around. In the other, two instructors give a visual demonstration of how rear- and all-wheel-drive cars handle differently in the snow (which also includes lots of fun sliding). You get to experience it all from the passenger seat, with a view in every direction. The Bridgestone Winter Driving School is located just outside the town of Steamboat Springs, Colorado. Facilities include a couple of meticulously maintained ice/snow tracks and a snow skidpad – which, it happens, is the best kind of skidpad. We worked our way up from an all-wheel-drive Lexus NX crossover to a rear-drive Lexus IS, and then the staff gave their drifty demonstration in two similar Lexus IS sedans – one with rear drive and the other with all-wheel drive. There's a preview above, but for the full immersive experience, you'll need the AutoblogVR app for iOS or Android – you can download it for free from the App store and Google Play. Be sure to try it with a cardboard viewer, too! Lexus Driving Videos VR Original Video lexus is virtual reality lexus nx 360video

Lexus rolling out LC 500h with new hybrid system in Geneva

When Lexus revealed the new LC 500 at the Detroit Auto Show last month, we knew it wouldn't be the only powertrain variant on offer. Now the Japanese automaker is teasing another version that will be revealed at the Geneva Motor Show next month. Toyota's luxury division hasn't given up much in the way of details as to what will power the new LC 500h, except to label the powertrain as the Lexus Multi Stage Hybrid System. The technology is slated to deliver "enhanced driving pleasure, more performance, and greater efficiency" over the current Lexus Hybrid Drive system. Whatever the specifications, expect the system to proliferate into additional Lexus hybrids to come. Otherwise we can expect the LC 500h to closely mirror the conventional LC 500. The sleek coupe design closely followed that of the LF-LC concept from 2012, and took top honors in the EyesOn Design Awards this year as the most beautiful new production car, and with the best interior as well. Alongside the hybrid coupe at the Geneva Motor Show, Lexus will also showcase the LF-FC concept that previewed the next LS sedan at the Tokyo Motor Show this past November with a hydrogen fuel cell powertrain. Related Video: Lexus at the 2016 Geneva Motor Show - World Premiere of the LC 500h luxury coupe with next-generation Lexus Multi Stage Hybrid System - European Premiere of the LF-FC concept Lexus will unveil the hybrid version of its all-new LC luxury coupe at the 2016 Geneva Motor Show. The LC 500h is equipped with Lexus' next generation hybrid powertrain, the Lexus Multi Stage Hybrid System, providing enhanced driving pleasure, more performance, and greater efficiency. The LC was first revealed at the 2016 North America International Auto Show. Its styling, performance and craftsmanship position the vehicle as Lexus' flagship coupe. The LC also utilizes Lexus' new architecture that promises enhanced dynamic capability. Inspired by the acclaimed LF-LC concept that debuted in 2012, the LC represents a shift in Lexus' engineering processes and design ideologies, and marks the beginning of a new phase for the Lexus brand. Its outstanding visual appeal has been unanimously praised following the Detroit reveal, and recognized by professionals who granted LC EyesOn Design awards for Production Car and Best Designed Interior at the 2016 NAIAS. Lexus will also display the LF-FC concept at the 2016 Geneva Motor Show.