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Lexus unveils first EV, the UX 300e

UPDATE: A Lexus spokesperson has provided Autoblog with the following statement concerning U.S. sales of the UX 300e: "The UX 300e has been designed specifically for the Chinese and European markets. The U.S. will not offer the UX 300e, however, we have committed to developing a dedicated BEV that is purpose-built to offer the benefits and features that U.S. luxury buyers demand." The original article continues below. Lexus has unveiled its first fully electric vehicle and — surprise — itÂ’s a crossover. The Lexus UX 300e is seeing its public debut in China, at the Guangzhou International Automobile Exhibition. Lexus tipped the world off to its next step in the luxury automakerÂ’s “Lexus Electrified” campaign with a trademark filing. Now it has followed through, in what appears to be a trend, as more and more automakers enter the EV arena with formats that are hot as all heck right now: crossovers. We only have a few specifications so far, but theyÂ’re interesting. The Lexus UX 300e has a 54.3-kWh lithium-ion battery pack that provides an estimated 248 miles of driving range based on the very generous and arguably outdated NEDC driving cycle — this would indubitably be rated much lower if tested by the EPA. The electric motor, located up front, is capable of a peak 201 horsepower and 221 pound-feet of torque. It has a DC fast charging capability of 50 kW, which lags behind a lot of what weÂ’re seeing nowadays (for instance, the Kia Niro EV is capable of 100 kW, and the Audi E-Tron can do 150 kW). LexusÂ’ press release doesnÂ’t specify the charging standard, but that 50-kW capacity corresponds with the current maximum speed of the CHAdeMo charging standard. The UX 300e promises a comfortable but exciting drive experience with a dual focus on NVH and driving dynamics. Drivers can control the experience with a number of driving modes, as well as paddle “shifters” that adjust the level of regen feel form the electric motor/generator. As for the sonic experience, Lexus says it has an “Active Sound Control (ASC)” feature that “transmits natural ambient sounds to allow for a greater understanding of driving conditions, and provides a natural feeling for the cabin's occupants.” We have no word on whether the UX EV will make its way to the U.S. Lexus says it will go on sale in China and Europe next year, with a Japan introduction in 2021. Again, this is just a first step, and weÂ’ll be curious to see what plans Lexus has for EVs here in the States.

Lexus still weighing convertible prospects [w/poll]

Lexus dealers may be clamoring more for a three-row crossover than a two-door convertible, but as far as the automaker itself is concerned, the prospect of a droptop is not out of the question. In fact, according to the latest report from Automotive News, Lexus is currently considering two alternative proposals for adding a new convertible to its lineup. One would be based on the LF-C2 concept showcased at the LA Auto Show last month and take the form of an RC convertible, essentially taking the place of the outgoing IS Convertible at a relatively accessible market position. The other would essentially be a roadster version of the LF-LC sports car and take a much higher position in the company's lineup. Lexus is reportedly evaluating whether it can justify having both convertibles in its lineup – something it hasn't done since the IS and SC convertibles briefly overlapped in 2009-10. But considering the downwards slide in sales of IS Convertibles, it would be hard to make the business case for two new ones. So if sales of the IS Convertible have been so low, why make a new droptop altogether, you ask? A fair question, and the answer very well might come down to projecting a more youthful image and attracting younger buyers into Lexus showrooms – even if they don't ultimately buy a convertible at all. Lexus is well aware that its core customer base is aging, and is in no rush to alienate its more mature clientele, but if it's going to succeed in the long run, it's going to have to bring in younger customers. Have an opinion one way or the other? Voice it in the informal poll below.

How Lexus, Infiniti plan to win back luxury buyers from Germans, Tesla

DETROIT — Japanese luxury auto brands Lexus and Infiniti have used the Detroit Auto Show to test new ways to regain momentum against Germany's prestige automakers and Tesla. The Japanese are fighting to gain ground in the U.S. luxury market as Audi and Mercedes-Benz have expanded sales and Tesla has provided a fresh alternative to established brands. Last year, Lexus suffered a 7.6 percent slide in U.S. sales. Acura's 2017 sales fell 3.9 percent from 2016. Infiniti pushed up sales by 11.3 percent — but by selling almost twice as many sport utility vehicles as cars. However, Infiniti's total 2017 sales of 153,415 vehicles put it behind the leading Germany luxury car brands, as well as Acura, Lexus and Cadillac. The Lexus LF-1 Limitless concept SUV model, with its futuristic looks and "Chauffeur mode" semi-autonomous hands-off driving capabilities, signals that Toyota's luxury brand may start to focus more on SUVs than traditional large sedans. The LF-1 also previews a futuristic navigation technology that anticipates where the driver is going based on driving habits and history, and provides hotel recommendations or other concierge services. View 13 Photos "We don't want to be the 'race car' brand; we don't want to be the 'quiet ride' brand. We want to be the brand which is emotionally connected with the customer," said Cooper Ericksen, vice president of U.S. marketing for Lexus. Lexus, Infiniti and Acura launched in the U.S. market in the late 1980s and took advantage of quality problems at Audi and a lack of innovation at the then-leading luxury brands, Cadillac and Lincoln. Now, the structure of the U.S. luxury market has changed. Four brands — Mercedes, BMW, Audi and Lexus — dominate. Tesla delivered 103,000 vehicles in 2017, its best year ever, though that total is still a small fraction of the overall luxury market. Tesla, meanwhile, is trying to overcome "production hell" and increase output of its more affordable compact Model 3 sedan. The highly anticipated car is just starting to reach customers — but with 400,000 preorders, 2018 could be a breakthrough year for Tesla. View 19 Photos In Detroit, Infiniti showed the Q Inspiration Concept sedan powered by a unique, high-efficiency variable-compression gasoline engine. While the prototype is not electric, its exterior might appeal to customers of the Tesla Model S.