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Will.I.Am stars in new Lexus NX commercial, designs a version for Paris

Whether you love or hate its chiseled, angular lines and spindle grille, the Lexus NX is a big step for the brand as it jumps into the sea of luxury compact crossovers. We've already checked out the new CUV, and to promote its European launch, along with a different nose, Lexus has teamed up with producer and musician Will.I.Am for a commercial titled Striking Angles.
As the name suggests, the ad imagines a futuristic world where practically everything shares the NX's sharp-angled design aesthetic, including the wildlife. Over a thumping remix of his Dreamin' About the Future, the luxury CUV rolls through the misty city streets for Will.I.Am to check out.
That's not the end of Lexus' promotional efforts for its newest addition, though. The brand is also displaying a one-off NX styled by Will.I.Am during Paris Fashion Week. Read the automaker's entire release about its marketing plan for the CUV, below.

Lexus will reportedly usher in new design language with global EV

Lexus took its first steps in the electric car sector when it released the UX 300e, a compliance car developed for the Chinese and European markets. It's planning to launch a follow-up model in 2022, and the yet-unnamed EV will represent a much more serious attempt at capturing a slice of the segment in global markets than its predecessor. British magazine Autocar reported that the next electric Lexus will take the form of a crossover built on the e-TNGA platform developed to underpin a large number of Toyota and Subaru models. It will be about the same size as the NX, one of the firm's best-selling models, but it will receive a specific design inspired by the LF-Z Electrified concept (pictured) introduced in March 2021. It will retain the spindle grille, though the feature will become more of a trim piece than an air vent, and the design study's wide rear light bar is expected to make the transition from the drawing board to the showroom floor. Some of these defining styling cues will permeate other models in the 2020s.  What the low, hatchback-like body will hide remains to be seen. Autocar believes the crossover will be closely related to the production version of the Toyota bZ4X concept, which will also ride on the e-TNGA architecture. All-wheel-drive seems like a given, and Lexus will undoubtedly put a greater focus on performance and handling than its parent company. We're expecting to see some degree of automated driving, though not full autonomy. Interestingly, a steer-by-wire system may come standard, allegedly to provide a more engaging driving experience. Lexus could introduce the EV before the end of 2022, meaning it would arrive in showrooms as a 2023 model. If everything goes according to plan, it will launch a total of 10 new electrified models (including hybrids) by 2025. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

2022 Hyundai Ioniq 5, Ram 1500 TRX and Toyota goes in on EVs | Autoblog Podcast #710

This episode of the Autoblog Podcast features Editor-in-Chief Greg Migliore and Senior Editor, Green, John Beltz Snyder. John is beck from a recent first drive of the 2022 Hyundai Ioniq 5, and has a 2022 Ford Bronco 4-Door Black Diamond in his driveway. Meanwhile, Greg just got out of a 2022 Ram 1500 TRX and back into Autoblog's long-term Acura TLX. After talking about the car's they've been driving, they dive into the news, including EV announcements from Toyota and Lexus, rumors of a turbo I6 Dodge Challenger, a list of future classics from Hagerty and a review of the sitcom American Auto. Send us your questions for the Mailbag and Spend My Money at: Podcast@Autoblog.com. Enjoy your holidays, and we'll see you in 2022. Autoblog Podcast #710 Get The Podcast Apple Podcasts – Subscribe to the Autoblog Podcast in iTunes Spotify – Subscribe to the Autoblog Podcast on Spotify RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown What we're driving: 2022 Hyundai Ioniq 5 2022 Ram 1500 TRX 2021 Acura TLX 2022 Ford Bronco Black Diamond News: Toyota and Lexus preview future EVs Dodge Challenger could get a downsized turbo straight-six Hagerty's list of future classic cars to buy before values take off NBC's American Auto fires on most cylinders Feedback Email – Podcast@Autoblog.com Review the show on Apple Podcasts Autoblog is now live on your smart speakers and voice assistants with the audio Autoblog Daily Digest. Say “Hey Google, play the news from Autoblog” or "Alexa, open Autoblog" to get your favorite car website in audio form every day. A narrator will take you through the biggest stories or break down one of our comprehensive test drives. Related Video: