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Lexus joins subscription craze with Complete Lease

Lexus is the latest automaker to offer a vehicle subscription service, even if it isn't marketing it that way per se. The luxury brand is launching Lexus Complete Lease as a "full-service lease program," but if it walks like a duck and talks like a duck, well, you get the idea. The program is offered exclusively with the 2019 Lexus UX subcompact crossover, both the UX 200 and the UX 250h hybrid, in all trim and option levels. Lexus is teaming up with roughly 80 dealers for the program in seven states: California, Florida, Illinois, Indiana, Massachusetts, New Hampshire and Rhode Island. And it's touted as a simplified monthly payment that includes insurance, scheduled maintenance and other services. So it's a subscription service, OK? More specifically, Complete Lease involves a two-year term capped at a total of 20,000 miles. Insurance is provided by Travelers and includes a $250,000 per-person and $500,000 per-accident bodily injury limit and $250,000 property limit, with a $500 deductible, though other rates and coverage can vary by state. You also get two years of connected vehicle services including SiriusXM satellite radio and Lexus Enform Remote Destination Assist on models equipped with Navigation. There's no word yet on Complete Lease pricing; Autoblog sought that information from Lexus and will update this if we hear back. But we know that the UX is the lowest-priced Lexus, starting at $33,025 for the UX 200 and $35,025 for the UX 250h. For comparison's sake, those are in the same ballpark as the respective starting prices for Volvo's XC40 crossover and S60 sedan, which are available under the Care by Volvo subscription service starting at $700 and $750 per month, respectively. For more information on Vehicle Subscription Services, check out the Complete Guide. Related Video:

Lexus RC F GT3 Racing Concept threatens to go racing

In case you needed more proof that the Lexus RC F is a statement car intended to scream "This is not your father's brand" (yes, we're paraphrasing the tagline of another automaker), here it is: the Lexus RC F GT3 Racing Concept. Lexus introduced a GT500-spec version of the RC F at the Tokyo Auto Salon last month, but this GT3-spec entrant and its Reading Rainbow paint job will get to show off at the Geneva Motor Show to whet the appetites of European racing outfits.
Although referred to as a concept, it will shake that name off when it completes a season of testing this year. Next year, Lexus will make it available to paying customers, and says the car will be cleared to race in the Occident and in Japan's Super GT series alongside its GT500 cousin.

Lexus: Let's Play

Lexus opted to air a second ad during the 2015 Super Bowl, this time featuring its 2015 RC350 coupe. There is much drifting, both with a remote-controlled RC (yes, an RC RC, which is kind of the whole joke) and the full-sized, 306-horsepower coupe. It's a fairly creative spot and entertaining spot, so give it a look. You can check out our impressions of the new RC in our comprehensive First Drive.