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Lexus J201 Concept | Overlanding into uncharted brand terrain

Taking a left turn off of I-10 outside of Palm Springs, California, we drove down a rutted, sand-blown track for a couple miles before ending up at a tall, rocky pile, an outcrop scaled somewhere between a hillock and a massif. After shifting the transmission into neutral, engaging the four-wheel-drive low range, and closing the ARB Air Locking differentials, we got even and steady on the throttle and pointed our truck—a seven-figure, one-off, overlanding concept known as the Lexus J201—up the steep, rocky face until all that showed through the windshield was dust and searing sky. The truck handled the challenge with marked aplomb, cresting the ridge without a huff, and eventually leveling off and displaying the glories of what was on the other side: a meth lab. So capable was this vehicle that it was easy to forget that the platform that underpinned all of this ruggedness was LexusÂ’ posh, flagship SUV, the $88,000 LX 570. This jacked and tracked truck begs the question: Has Lexus gone rogue? “Going rogue is actually part of who we are,” says Vinay Shahani, the brandÂ’s vice president of marketing for America. “And we love to experiment. J201 is a rolling example of our belief in Always On, the idea of continual improvement no matter the time in a vehicleÂ’s lifecycle.” The reference to time-in-lifecycle is kind of an understatement for a vehicle that has existed in its current form, with only minor cosmetic updates, since 2008 — two lifetimes in the product span of most automobiles. But the J201 Concept does add significant upgrades to the production vehicle, which, based as it is on the venerable and caprine Toyota Land Cruiser, is hardly a slouch in the off-road-capability department. In addition to the performance differentials mentioned above, the J201 benefits from a myriad of additional add-ons. These include rugged accessories such as an Icon Vehicle Dynamics suspension good for a few extra inches of ride height, and even more when the suspension is put in extreme high mode; smaller 17-inch Evo Corse Dakar Zero wheels mounted with 33-inch General Grabber X3 tires; a TJM Airtec snorkel for breathing underwater (something we did not get to experience in the parched Coachella Valley); and StopTech drilled brake rotors. It also includes bolt-ons such as CBI skid plates, rock sliders, and front and rear bumpers; a Warn winch; a Prinsu Design roof rack system; an onboard ARB twin compressor; and luminescence of Rigid Industries light bars.

Why Lexus shies away from plug-in hybrids

Lexus may have softened its stance a bit from the anti plug-in vehicle ads the Toyota luxury badge ran last year, but at least one executive from the company casts a pretty critical eye towards the concept as a way to cut both emissions and refueling costs. In fact, Lexus doesn't really buy the fact that buyers of plug-in hybrids are really looking to save both gas and the environment, Green Car Reports says, citing an interview at the recent New York Auto Show with Lexus executive Mark Templin. Templin also said hydrogen fuel-cell technology may be a better way to edge towards zero emissions. Templin decried plug-in hybrid technology because it adds weight to vehicles, which contributes to poor emissions figures in the process. He added that plug-in vehicle buyers are motivated more by potential tax credits and solo driving rights in high-occupancy vehicle (HOV) lanes than cutting back on fuel use. Last summer, Lexus ran an supposedly tongue-in-cheek print ad poking fun at how long it takes to charge a plug-in vehicle and how using air conditioning can shorten a car's charging range. Last spring, Lexus had to backpedal from an anti-electric ad it ran that had serious mistakes about hydrogen infrastructure. News Source: Green Car Reports Green Lexus Toyota Hybrid PHEV

Lexus previews its next design language with an electric concept

Identifying a new or a late-model Lexus is child's play: Look for the giant spindle-shaped grille. It's a styling cue that defines all of its recent models, and designing an electric car is evidently not an excuse to get rid of it. Lexus published a dark teaser image that previews an electric concept that will usher in its next design language. Like parent company Toyota, Lexus has long resisted the shift towards electric cars by fervently arguing hybrids make more sense. But, as even its home country mulls a blanket ban on internal combustion technology, it's left with no choice but to go electric. It already sells a battery-powered variant of the UX in Europe, but the concept it previewed on its social channels was designed as an electric car from the get-go. It's still shrouded in secrecy, we don't even know its name yet, but we can already tell the spindle stays. Its outline clearly appears between the sharp LED headlights, though it almost looks full. And, like seemingly every concept car released in the past three or four years, the newest member of the Lexus portfolio wears a backlit emblem. Lexus electric prototype View 4 Photos Interestingly, Lexus also quietly published a separate video highlighting the electric and hybrid technologies it's developing for the 2020s, and the footage reveals a heavily-camouflaged crossover lapping a test track in Japan. Shown in the gallery above, it's fully electric, and it might be at least related to the upcoming concept. Direct4 technology will power the car. Short for Direct 4-Wheel Drive Force Control, it's a system that automatically adjusts the torque sent to each wheel based on the road and driving conditions. In this application, it consists of two electric motors (one per axle), and its total output checks in at 402 horsepower and 442 pound-feet of torque. Lexus noted it can be used for gasoline-electric plug-in hybrid systems, too. We'll need to be patient to find out more about the concept. For example, we don't know if it's related to the electric car that Toyota will release in Europe in 2021, or if it's something else entirely. If the concept and the prototype shown testing in Japan are indeed the same car, it looks like its launch is right around the corner. Related video: