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Lamborghini CEO says Urus headed to production

It's only a matter of time before Lamborghini is cleared to start producing the Urus sport utility vehicle, and, according to CEO Stephan Winkelmann, that time is expected to be soon, The Detroit News reports.
"We're going low profile now," Winkelmann says. "I can't tell you much on details now, but when we get close to the launch, we will have more." The CEO reportedly said earlier this year that the Urus would start production in 2017, which was backed up by earlier statements made by parent company Audi's CEO, Rupert Stadler, who told Autocar, "Lamborghini has to do it. Because of the need to dovetail into production cycles, we should see the Urus in 2017."
Lamborghini delayed production of the Urus a year ago due to Europe's economic climate while continuing to develop the SUV. But since then China, one of Lamborghini's largest emerging markets, has exhibited a slowdown of high-end luxury item purchases. Winkelmann now reportedly says the biggest opportunities are in "Japan, the Middle East and especially the US."

Twin-turbo Lamborghini ignites at 250 mph

Yesterday we covered a crash at the Unlimited 500+ drag race in Moscow, featuring a Nissan GT-R, but today brings better news: a Lamborghini Gallardo making 2,005 horsepower successfully went 250 miles per hour on the one-mile strip in 23.9 seconds without crashing. That's the good part. The bad part is the single-serving supercar burst into flames immediately after it crossed the finish line. Fortunately the driver was able to quickly bring the Lamborghini to a stop and get out of the car, but we have a feeling it will need some engine work before it sees any more action. That and perhaps a new paint job.
Underground Racing tuned the Gallardo LP570-4 Superleggera's V10 to such an astronomical power output with the help of what sounds like twin-turbochargers (which is typical of UR builds). But despite the very impressive mile time, it's still hard not to feel sorry for the poor engine, which just couldn't take the pressure. Watch the 2,005-hp Gallardo reach 250 mph - then catch fire - in the video below.

Lamborghini Veneno Roadster stands in for fighter jet aboard Italian carrier

How do you draw even more attention to $4.47 million hypercar? Placing it atop an aircraft carrier in the Persian Gulf ought to do the trick, as Lamborghini has demonstrated with the live reveal of the new Veneno Roadster on the flight deck of the Italian Navy's Cavour.
Docked in the port of Mina Zayed, Abu Dhabi, the 787-foot flat-top is being used as a floating showcase of Italian products, with Lamborghini chosen to represent the automotive industry. A fitting location to unveil a roadster that looks like the half-breed lovechild of a fighter jet and a Le Mans racer, particularly since Sant'Agata is bound to find in the Emirates a buyer for at least one of the nine Veneno Roadsters it will produce.
"We are honored that Lamborghini was chosen to represent the Italian car industry in the UAE, as a perfect example of iconic Italian super sports cars, and that we have the opportunity to show the Veneno Roadster for the first time in Abu Dhabi, said Lamborghini chief Stephan Winkelmann. "Lamborghini has an extremely strong following in the region for its super sports cars, with the Middle East one of our largest markets in the world." Turn up the Kenny Loggins and ride into the danger zone with photos from the event in the gallery above and the press release below.