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Lamborghini profiled on 60 Minutes for 50th anniversary

Even though we (meaning car enthusiasts as a whole) don't spend our days driving Lamborghinis, they're somehow a familiar, known quantity. We know we'll be wowed by a Lambo, and we have a pretty fair idea of what the sound and acceleration feel like. We know a Lamborghini is going to be wildly expensive, hopelessly impractical and eye-wateringly thirsty, but the charm that comes with the badge outweighs everything else.
We also recognize that we, as enthusiasts, are in the minority, and that the average joe is likely to be far more blown away by a Raging Bull than the average gearhead. That's what makes this an entertaining video. 60 Minutes explored Lamborghini right in the midst of its fiftieth anniversary, testing a Gallardo at Imola, tearing across the roads of Italy in an Aventador and exploring the Sant'Agata factory where all the magic happens. It's a bit of a long video, but it's a really fascinating look at how the mainstream views something extreme. Take a look below for the full, 12-minute clip.

Lamborghini downshifts toward record sales

Reuters reports that the Lamborghini Huracan is doing exactly what it was intended to do for the brand: increase sales. The company set yearly sales records up to and including the first full year of the global financial collapse, moving 2,430 units of the Murcielago and Gallardo in 2008. But even 1,144 combined horsepower couldn't keep that momentum going, and by 2010 that had dropped to 1,302 sales worldwide. Retail success returned with the markets and buyers who deemed it finally safe to be seen in a brand-new six-figure car. Last year, the company set a sales record of 2,530 units, a 19-percent increase over 2014. In an interview with Reuters, company CEO Stephan Winklemann said that Lamborghini should break that number this month. The momentum is coming from the US and Asia, specifically Hong Kong, Macao, and Taiwan. Sales in mainland China are "broadly flat," but that has to be considered success when other much less spendy carmakers are hurting something awful in the People's Republic, and luxury makers have returned their primary attentions to the US. Next year could be even better, with the Huracan Spyder going on sale in the spring. Two years after that, the brand plans to double its current sales with the arrival of its supersport crossover, which has a target of "about 3,000" per year. Related Video:

Fourth Lamborghini model could be an all-electric 2+2 GT

It was almost a year ago that Automotive News spoke to Lamborghini CEO Stefano Domenicali about the carmaker potentially adding a fourth model to the lineup. Asked about the potential of a new 2+2 GT model picking up where the Espada left off in 1978, Domenicali demurred on the matter of a bodystyle. Instead, the CEO said the brand is "working hard to combine high performance with interior space and driving comfort in a package that, designwise, should be striking as well as highly efficient in terms of aerodynamics." A year on, Autocar spoke to Lamborghini R&D head Maurizio Reggiani, who hinted at how ideas have coalesced since. Autocar says a 2+2 GT "is due to be given the green light to arrive by 2025," and there's a chance the model could be all-electric. Last we heard, Domenicali was explaining to AN that buyers weren't asking for a battery-electric vehicle. With a five- to seven-year horizon for the introduction of a fourth car, however, the CEO allowed that customers could be ready for one by 2027, so Lamborghini should be ready, too; nevertheless, he hedged the battery-only offering by saying it would come "together with a high-performance plug-in hybrid." According to Autocar's story, the brand's got more bullish on batteries in the interim. Reggiani said, "If you look at the timing for a fourth model line, there is the potential that this will be the right time for a full-electric vehicle" that can do at least 350 miles on a charge. Not only could such a car make sense by 2025, Lamborghini could likely find some way to fit the model into the Volkswagen Group's scheme for EV domination. There are two electric platforms floating around the high-performance divisions that could get the nod; the J1 architecture under the Porsche Taycan and coming Audi E-Tron GT that will evolve into the J1 II come 2023, or the Premium Platform Electric (PPE) architecture that will support a range of models and is already rumored for an all-electric Bentley.    In terms of styling, Autocar repeatedly mentions cues coming from the 2008 Estoque concept (above). The four-door GT unveiled at the 2008 Paris Motor Show has been in limbo since then, the heart of rumors ranging from an Estoque range of everyday supercars to becoming a Lamborghini twin for an Audi A9.