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Shuffle at Lamborghini sends CEO to Quattro GmbH

A management shakeup in Volkswagen Group's high-performance divisions will make Stephan Winkelmann (above) the new chief executive of Audi's Quattro GmbH on March 15. On the same day, former Scuderia Ferrari team principal Stefano Domenicali will replace Winkelmann as Lambo's boss. These changes are necessary because current Quattro chief Heinz Hollerweger is retiring. Rumors of these exact shifts cropped up in Italian media in December. Winkelmann began leading Lamborghini in 2005, and he has been at the helm for massive growth at the company. In 2015, the Italian supercar maker delivered a record 3,245 vehicles, and it had just set its previous best of 2,530 units in 2014. His new role at Quattro GmbH puts Winkelmann in charge of Audi's equivalent to M at BMW or AMG at Mercedes-Benz. The division is responsible for the Four Rings' R and RS production models, the Audi Sport customer racing program, and Audi Exclusive customization service. "In the future, the Audi Sport brand is to be positioned more clearly," the company's announcement said, which hints at one of Winkelmann's duties. Domenicali has been closely associated with Lamborghini rival Ferrari during his career and had years of experience within the automaker's racing team. He started in financing at the Prancing Horse in 1991 and moved to business planning for the Scuderia Ferrari F1 squad in 1993. He held many positions there and eventually ascended to the top as team principal in 2008. Domenicali resigned from leadership in 2014 because of the team's poor performance, but Audi quickly snapped him up as its as Vice President New Business. He now gets the reins of one of Italy's premiere supercar makers. Related Video: Stephan Winkelmann to be new CEO of quattro GmbH As of March 15, 2016, Stephan Winkelmann (51) will be the new CEO of quattro GmbH, a 100 percent subsidiary of AUDI AG, which produces and distributes the high performance R and RS models. Winkelmann was President and CEO of Automobili Lamborghini S.p.A. since January 1, 2005. Heinz Hollerweger (62), the current Head of quattro GmbH, is to retire after almost 40 years of successful work for Audi. "With his experience from more than eleven years in charge of Lamborghini, Stephan Winkelmann will be a key contributor to the further growth of quattro GmbH," says Rupert Stadler, Chairman of the Board of Management of AUDI AG.

Lamborghini's Revuelto enjoys new high-tech build processes

Lamborghini exited the old age with a number of big bangs. The Aventador not only got an Ultimate special edition, but also a couple of one-offs with the Invencible and Autentica. The sold-out Huracan is rushing into the sunset in two directions, one on the road with the 60th Anniversary models, the other on the dirt with the sensational Sterrato. The brand with all the bull enters the new age with even more pop, attaching an electric motor to its hallmark V12, and remaking the Sant'Agata Bolognese factory that produces the hybrid V12 and the Revuelto two-door wrapped around it. In a video called "Building the Dream," various members of the Lamborghini family explain how the production process have improved so that everyone can ensure they're building a better car, better. A fair bit of the Manufattura Lamborghini story reminded us of Maserati's high-tec production overhaul at the Viale Ciro Menotti facility for the Nettuno V6 in the MC20. Computerized tools deliver repeatable build standards, the engine is built over a set of stations that include new seal testing and a final testing room, the transmission getting its own set of stations and build teams. There's also a sustainability story inside and outside, with new machines and software enabling more utilization of hides for interiors, CO2-neutral energy runs the plant, and not far away, there's a small forest with bee hives.   The most impressive bit might be the automaker saying the new setup increases the customization options. With Lamborghini building one-offs for clients, we didn't realize there was anything left to customize. The one line that stuck out to us was when Chief Manufacturing Officer Ranieri Niccoli said there's a new V12 assembly line "that in the future can accommodate different engines." That's called foreshadowing. While we wait to find out what that sentence could mean, grab some gelato and have a watch of the video above. Related Video This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Volkswagen Group names Paefgen head of classics program

You may remember the name Franz-Josef Paefgen. Until recently, the German engineer and executive was head of both Bentley and Bugatti. Before that he was chief executive of Audi, after working for several years at Ford. He technically "retired" earlier this year, but like the cars he helped create, an executive like Paefgen could never really retire. So it should come as little surprise that the Volkswagen Group has named Dr. Paefgen head of its Classic program.
In his new capacity, Paefgen will oversee the historic automobile activities of the entire VW Group, including those of Volkswagen, Seat, Skoda, Audi, Lamborghini, and of course Bentley and Bugatti. It strikes us as a suitable semi-retirement for the man responsible in no small part for the Bugatti Veyron and Bentley Mulsanne, to name just two, and who was decorated in 2006 by the ACO as the "Spirit of Le Mans" for his contribution to endurance racing. Read the official announcement after the break.