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Lamborghini Sian is brand's first hybrid and also its most powerful car

The rumors surrounding Lamborghini's application of hybrid technology will finally materialize at the 2019 Frankfurt Motor Show. The Italian firm introduced a limited-edition model called Sian, which stands out as its most powerful street-legal car ever and its first production-bound hybrid model. The Sian's gasoline-electric powertrain gives Lamborghini's mighty, naturally-aspirated V12 engine a new lease on life. It's completely different than the setup found in the 2014 Asterion LP910-4 concept, though, and it's considerably more advanced than a standard hybrid system. An electric motor sandwiched between the engine and the transmission receives electricity from a supercapacitor and injects 34 horsepower into the driveline. While that sounds like a rounding error in a car with the Raging Bull emblem on its nose, the 48-volt mild hybrid system helps the Sian return better gas mileage, provides a boost under hard acceleration, and powers the cars on its own at ultra-low speeds, such as when parking. The hardware tips the scale at a reasonable 75 pounds. Lightweight, composite materials like carbon fiber offset the hybrid system's mass. The mid-mounted V12 relies on titanium intake valves to generate 785 horsepower, a figure that makes it the most powerful road car engine in Lamborghini's 56-year history. The system's total output checks in at 819 horsepower. The Sian takes 2.8 seconds to reach 62 mph from a stop, and its top speed lies somewhere north of 220 mph. Visually, the Sian blends styling cues from Lamborghini's emblematic past models with features borrowed from its futuristic, forward-thinking concept cars. The wide, Y-shaped LED daytime running lights come straight from the Terzo Millennio introduced in 2017, while the six hexagonal rear lights are a nod in the direction of the Countach released in 1974. The Gandini line that characterizes every Lamborghini is accounted for; it defines the car's low-slung profile. The interior reflects Lamborghini's drive to make its cars more high-tech. The driver faces a digital, configurable instrument cluster, and the center console houses a touchscreen that displays a version of the infotainment system first seen on the Huracan Evo. Poltrona Frau leather and 3D-printed parts continue bridging the gap between Lamborghini's heritage and its future. Lamborghini will make 63 examples of the Sian by hand in its Sant'Agata Bolognese, Italy, factory. It chose that number because it was founded in 1963.

Watch the Lamborghini Egoista fire up on stage

Seeing the wild Lamborghini Egoista is one thing, but hearing the single-seat concept car fire to life in all its glory is something entirely different. Visitors at the Lamborghini 50th anniversary celebration in Sant' Agata got that rare opportunity when the Egoista made its presence felt. Nothing says, "I have arrived" quite like a 5.2-liter V10 barking at the crowd. It may not be the prettiest belle at the ball, but it has the pipes to make even the most jaded among us weak in the knees.
You can catch the clip of the machine firing up in the brief (and sadly shaky) video below. We've also included a more polished video recap from the anniversary celebration. Something tells us you don't need a reason to spend a few minutes watching classic Lamborghini models prancing through Italy. You're welcome.

Audi: record profit as 'biggest product initiative' in its history gets underway

Audi Group CEO Markus Duesmann   Even as the Audi Group (VOW.DE), VW’s luxury division, is in the midst of a huge EV transformation it still needs to perform where it counts — the bottom line. And so it is doing just that.  On Thursday the Audi Group - which is dominated volume-wise by Audi, but also includes Bentley, Lamborghini, and Ducati - posted record revenue and operating profit in 2022. That shouldnÂ’t be a surprise given what the industry has been seeing at the highest end of the market - record performances despite macroeconomic jitters across the globe. But that it's happening as the group is noteworthy.  “We are on the verge of the biggest product initiative in our history,” Audi Group CEO Markus Duesmann said at a news conference earlier on Thursday. “By 2025, we will have launched around 20 new models, more than 10 of which will be all-electric. We have set the course to go 100% electric. By 2027, we seek to offer an all-electric vehicle in each core segment.”   This is all part of Audi GroupÂ’s Vorsprung 2030 plan, which seeks to have all of the groupÂ’s new models be electric by 2026 — and to end traditional gas-powered engine production by 2033. To that end, the group saw EV deliveries jump 44% (in 2022) compared to 2021 to over 118,000 vehicles, with the share of EVs rising to 7.2% from 4.8% in the prior year. Audi is also launching its first EV using the PPE (premium platform electric), which was developed together with Porsche. That EV, the Audi Q6 e-tron, will be unveiled later this year. (Past Audi EVs shared corporate parent VWÂ’s electric platform.) “With the Audi Q6 e-tron, e-mobility is coming from Ingolstadt (Audi HQ) for the first time,” Duesmann said in a statement. “To this end, weÂ’re also building a dedicated battery assembly facility on site. This will enable us to retain important know-how here in Germany and train our employees in future fields.” AudiÂ’s German rivals of course are also leaning in hard on their EV transformations. That makes it all the more important that Audi get its EV strategy right—and launched in a timely manner.