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VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.

'The Cannonball Run' Lamborghini Countach now on the National Historic Vehicle Register

Just a few months ago the National Historic Vehicle Register, which documents historically significant automobiles, added the "Back to the Future" Delorean to its ranks. Now another big-time '80s movie car joins the ranks: the 1979 Lamborghini Countach from "The Cannonball Run." And in case you hadn't guessed, the film is a comedy based on the Cannonball Baker Sea-To-Shining-Sea Memorial Trophy Dash cross-country rally that Brock Yates organized. Funny enough, the Countach isn't really the hero car. The film's main protagonists played by Burt Reynolds and Dom DeLuise drive a Dodge ambulance. But the Countach still got high billing and some key shots. Not only was it on the film poster, but it got the opening scene featuring its drivers, two women in close-fitting jumpsuits. Add in its own striking looks, and it's understandable that the Lamborghini stuck in many people's minds. According to the Register's organization, the Hagerty Driver's Foundation, the car was restored in 2009 back to film specification. The car really wasn't much different from a factory model save for its various antennae, auxiliary lights and oodles of exhaust tips. The interior apparently had to be redone in the film's tan, as it had been changed to maroon at some point in its life. It doesn't have too many miles on it either at just over 16,000, and it's had three owners. The Countach joins a wide array of other automobiles from films, motorsports and elsewhere. One of the other major movie cars is the original "Bullitt" Mustang. You can find the full list, here, and the Countach will be on display at the National Mall in Washington D.C. from Sept. 24 to Sept. 30. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Autoblog's exclusive Lamborghini Aventador SV Roadster photo shoot

Sometimes it just takes a few little tweaks to transform something from good to great, and that's definitely what Lamborghini's stylists manage to do with the Aventador LP750-4 SuperVeloce Roadster. While there's no question that the Aventador SV coupe is an amazing machine, slicking off the roof for the newest version is the perfect bit of tailoring to create something truly bonkers. Why are we talking about it again? Following the roadster's debut in Monterey, we arranged a date with the car and our photographer extraordinaire, Drew Phillips. The result is the absolutely magnificent gallery of photos you see above, that you're definitely going to want to view in high resolution. The engineers at Lamborghini HQ in Sant'Agata Bolognese, Italy, had a pretty easy job when the time came to the Aventador SV droptop because it carries over all the special parts from the coupe. Still, buyers have no reason to be disappointed with the 6.5-liter V12 making 740 horsepower (750 in metric ponies) and offering a screaming, 8,500 rpm redline. The seven-speed gearbox and all-wheel-drive system zaps the convertible to 60 miles per hour in less than three seconds and to a top speed of over 217 mph. Weight also falls by 110 pounds compared to the standard roadster to tip the scales at 3,472 pounds – some 110 pounds more than the SV coupe. It's the razor-sharp styling that really makes the SV Roadster a showstopper, through. The droptop still wears the coupe's carbon-fiber body panels but somehow makes them look even better. The key is removing the two top sections to create a small break in the roofline, and that little change is enough to accentuate the rear's curvy hips. The side-mounted intakes look big enough to carry extra passengers in a pinch. Removing the roof and reshaping the rear emphasizes the nacelles running behind the seats even more. These elements are somewhat visible on the SV coupe, but the engine cover largely hides them. Here, the angular shapes are brashly obvious and look directly inspired by an F-117 stealth jet. To make things even better for the driver, the rear window can be lowered to fully open the cabin to nature. The first deliveries to customers don't start until early next year, and the $530,075 starting price makes it about $37,000 more expensive than the SV coupe. Lamborghini likely doesn't have to worry about finding buyers for this beautiful machine, and production is limited to 500 units, 100 fewer than the hardtop.