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2013 Quail Motorsports Gathering wows with modern masterpieces

Pebble Beach is an outstanding event if you're interested in pre-war classics, but outside of the parking lots, it's a bit light on more modern stuff. The Quail, now in its eleventh year, leans far more towards the present day, and has become one of the must-attend events of the Monterey car week.
Like Pebble, though, it's a highly exclusive affair, with triple-digit ticket prices that usually sell out at the same rate as a Justin Bieber concert. If you're one of the lucky few to hold a pass, though, you'll be rubbing elbows with a who's who of the auto world. One of the highlights of this year's event was the appearance of one Michael Schumacher, who showed up alongside one of his Formula 1 cars. A retrospective was also held on Lamborghini's 50 years of production, as well as another celebration of Aston Martin's centennial. There was also a tribute to the late Martin Swig, one of the co-founders of the California Mille, who passed away last year.
The cars, not surprisingly, were epic. Lamborghini, Pagani, Spyker, Rolls-Royce, BMW, McLaren, Bugatti and Galpin Ford all showed new models to the public for the first time, while there were also appearances by Jim Glickenhaus and his Ferrari P4/5 and P4/5 Competizione, marking the first time the coach-built masterpiece and its racing offspring were shown together. Finally, the Petersen Museum showed off its wears, including the late Steve McQueen's gorgeous Jaguar XK-SS.

Lamborghini Aventador reports for taxi duty at Bologna airport

Lamborghini has invaded another airport as part of its 50th anniversary celebrations. In January, it took over one of the two runways at Miami-Dade International Airport so it could conduct high-speed runs and have an Aventador pose with a Boeing airliner. Across the Atlantic, the Aventador has just been made the "Follow Me" vehicle at the Aeroporto di Bologna, which is 30 minutes from the company factory in Sant' Agata Bolognese.
According to Auto Evolution, it's been done up just like the Fiat models one normally encounters on such duty - it even has a light bar in case pilots don't simply want to follow the noise. Specially trained airport staff will guide arriving flights to their gates in the Aventador from May 6 to May 19, and once passengers are deplaned, they can check out the Lamborghini exhibit inside the airport.

Lamborghini launches Polo Storico heritage division

Lamborghini has always been more forward-looking than it has been focused on its past, but it has still left an undeniable wake of historically noteworthy and highly collectable classics. To tend to them, the company has launched Lamborghini Polo Storico. Sant'Agata's heritage division brings with it new initiatives and consolidates several existing operations under one roof. For starters, the new department will be responsible for the Archivio Storico Lamborghini, a historical archive detailing the company's past models as well as materials and techniques employed in their construction – all of which is being digitized for the first time. Polo Storico will also stockpile original parts and (if necessary) reproduce them from the original blueprints. The services will extend to offering customers the chance to have their classic Lambos restored by experts at the factory using original parts, and even have the vehicle's authenticity certified by a technical committee. Of course Lamborghini isn't the first European automaker to offer such comprehensive services for its historic models. Arch-rival Ferrari launched its Classiche department several years ago, and more recently Land Rover opened a similar operation of its own. These developments underline an increasing emphasis that automakers have been putting on their own heritage and the preservation of their history in the metal. Related Video: Lamborghini relaunches Restoration Center: "Lamborghini Polo Storico" provides unique knowledge and guaranteed authenticity for classic Lamborghini cars Sant'Agata Bolognese, 16. Aprile, 2015 – Automobili Lamborghini is relaunching its restoration center under the name of Lamborghini Polo Storico. The new department includes the brand's historical archives, the vehicle restoration center, vehicle certification, and guarantees the availability of numerous genuine spare parts for all historical Lamborghini models. With its new Polo Storico, Automobili Lamborghini emphasizes the importance of preserving its broad heritage and unique knowledge. A big part of this new formula is the Archivio Storico Lamborghini. This historical archive includes the documentation of historical Lamborghini car models, as well as technical schemes, body colors, leathers, images and several publications ever made by the company.