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Weekly Recap: Geneva's splendor reflects growing demand for ultra-luxury cars

Geneva is one of the most glittering auto shows in the world, but the list of high-powered and bespoke luxury cars was decadent this year even by the rich standards of the Swiss exhibition. It's great for enthusiasts to revel in the flame-throwing Aston Martin Vulcan, the racing-inspired elegance of the Bentley EXP 10 Speed 6 concept and the insane performance of the Lamborghini Aventador LP 750-4 Superveloce, but there's a reason for all of this opulence: the luxury market is big business. And it's growing. IHS Automotive forecasts that so-called ultra-premium sales will nearly triple this decade from 123,000 to 353,000 units around the world. The estimate includes brands like Aston Martin, Bentley, Ferrari and Rolls-Royce, but doesn't count BMW, Mercedes and Audi, which offer less expensive models in addition to their high-end flagships. Though IHS includes Porsche and its relatively large volume in the study, the ultra-premium segment is still set grow at about the same rate, even without the German automaker's figures. So what is propelling all of this growth in the most expensive segment of the auto industry? Put simply, there's more rich people. IHS Automotive principal analyst Tim Urquhart pointed to economic expansion in China, market recovery in the United States and a surge in the lucrative technology sector as contributing factors. This dovetails with a research report by UK-based Oxfam, an international relief organization, which found the world's richest one-percent owned 48 percent of global wealth in 2014, and it's expected to increase to more than 50 percent by 2016. View 17 Photos Carmakers are moving quickly to capitalize with new products, expanding their portfolios with low-volume speedsters like the 800-hp V12 Vulcan at Geneva, and plans to enter new segments, like Rolls-Royce's strategy to make an SUV. "Ultra-premium carmakers are looking to explore ways of growing their product offerings, and thus their bottom lines, in this most potentially profitable of segments," Urquhart wrote in a report on the Geneva show. In a nutshell, there are more choices for people with more money. It's a good time to have expensive taste. Other News & Notes 2016 Mazda MX-5 Miata production launches It won't be long now. The 2016 Mazda MX-5 Miata arrives later this year, and it's officially in production. Mazda announced this week that the roadster began rolling off the assembly line at its Ujina factory in Hiroshima, Japan.

'The Cannonball Run' Lamborghini Countach now on the National Historic Vehicle Register

Just a few months ago the National Historic Vehicle Register, which documents historically significant automobiles, added the "Back to the Future" Delorean to its ranks. Now another big-time '80s movie car joins the ranks: the 1979 Lamborghini Countach from "The Cannonball Run." And in case you hadn't guessed, the film is a comedy based on the Cannonball Baker Sea-To-Shining-Sea Memorial Trophy Dash cross-country rally that Brock Yates organized. Funny enough, the Countach isn't really the hero car. The film's main protagonists played by Burt Reynolds and Dom DeLuise drive a Dodge ambulance. But the Countach still got high billing and some key shots. Not only was it on the film poster, but it got the opening scene featuring its drivers, two women in close-fitting jumpsuits. Add in its own striking looks, and it's understandable that the Lamborghini stuck in many people's minds. According to the Register's organization, the Hagerty Driver's Foundation, the car was restored in 2009 back to film specification. The car really wasn't much different from a factory model save for its various antennae, auxiliary lights and oodles of exhaust tips. The interior apparently had to be redone in the film's tan, as it had been changed to maroon at some point in its life. It doesn't have too many miles on it either at just over 16,000, and it's had three owners. The Countach joins a wide array of other automobiles from films, motorsports and elsewhere. One of the other major movie cars is the original "Bullitt" Mustang. You can find the full list, here, and the Countach will be on display at the National Mall in Washington D.C. from Sept. 24 to Sept. 30. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Lamborghini Centenario will punch out 770 hp

Lamborghini briefly revealed the Centenario by releasing a YouTube video ahead of the official debut at the Geneva Motor Show. While it quickly set the clip as private, the screenshot above offers the best look yet at the new hypercar. The coupe celebrates founder Ferruccio Lamborghini's 100th birthday. The limited-edition hypercar uses a naturally aspirated V12 with 770 horsepower and can get to 62 miles per hour in 2.8 seconds. The top speed is an impressive 218 miles per hour. The body and monocoque are entirely carbon fiber, and the rear wing extends at high speeds for more downforce to stick the hypercar to the road. Lambo plans to produce a limited run of Centenarios consisting of 20 coupes and 20 roadsters. We look forward to getting more details when the limited-edition hypercar officially debuts soon. Show full PR text YouTube Description Uploaded on Feb 29, 2016 The Lamborghini Centenario is the most fitting tribute to Ferruccio Lamborghini in his centenary year, an one-off limited edition of 20 coupes and 20 roadsters. The Centenario's naturally aspirated V12 engine produces 770 hp and powers from 0-100 km/h in 2.8 seconds, from 0-300 km/h in 23.5 seconds with a top speed of more than 350 km/h. The futuristic and essential design includes an extending rear wing providing more downforce at high speeds, the body is built entirely in carbon fiber with a monocoque and all other body parts and trims in carbon fiber.