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Lamborghini set an all-time sales record in 2019

Growing demand for the Urus helped Lamborghini set an all-time sales record in 2019. The company delivered 8,205 units, a significant 43% increase compared to 2018, and well over half of its sales came from its only SUV. Annual sales in the Asia-Pacific region grew by 66% to 2,162 units, but the United States remains the company's largest market by a long shot. This partially explains why the Urus (pictured) raced ahead the Aventador S and the Huracan Evo to become Lamborghini's best-selling model by a long shot. The assembly line at Sant'Agata Bolognese, Italy, rolled off 4,962 examples of the SUV in 2019, followed by 2,139 units of the Huracan Evo, which Lamborghini manufactures in a separate building at the same facility. The V12-powered Aventador S also made there logged 1,104 sales, an impressive figure considering it's Lamborghini's oldest and most expensive model. While Lamborghini is celebrating a record year, and its ninth-consecutive year of growth, it previously announced it plans to cap production at 8,000 units in 2020 in order to maintain a degree of exclusivity. "We must not go on growing forever," company boss Stefano Domenicali warned in 2019. It could ultimately reach the 10,000-car threshold, but only after it adds a fourth series-produced model to its range to balance it out. There's no word yet on what form the fourth car will take, though unverified rumors point to an electrified 2+2 tourer. Lamborghini nonetheless entered 2020 on a positive note. It's in the process of developing a hybrid variant of the Urus, it's putting the final touches on the track-bound ST-X variant, and it's shaping the Aventador's successor. It remains confident in its overall outlook, it affirmed in a statement accompanying its 2019 result. Enthusiasts devote a considerable amount of energy to bashing high-riding models made by luxury brands, but sales figures prove entering the SUV segment makes a lot of sense from a business standpoint. In 2019, Porsche delivered 92,055 examples of the Cayenne (a 29% increase over 2018) and its bestselling model was the smaller Macan, which found 99,944 buyers. Rolls-Royce thanked the Cullinan for the 25% jump in sales it recorded in 2019 (up to 5,152 units), while Bentley credited the Bentayga for a 5% increase to 11,006 cars. It's no wonder Aston Martin allegedly ditched the RapidE to focus on the DBX, and Ferrari wants a piece of the pie. Related Video:

Lamborghini highlights Aventador successor's carbon fiber chassis

Earlier in March 2023, Lamborghini detailed the gasoline-electric hybrid drivetrain that will power the Aventador's successor. We still don't know what the model (which is called LB744 internally) looks like, but the firm revealed one way it kept the hybrid system's weight in check. Lamborghini built the LB744 around a new chassis called a "monofuselage" that consists of a carbon-fiber monocoque and a front structure made with Forged Composites, an innovative material the company has used since 2008. While the now-retired Aventador featured a carbon-fiber monocoque as well, its front structure was made with aluminum. Switching to a composite structure unlocks many advantages: It's 20% lighter than the Aventador's front structure, and it helps make the overall monofuselage 10% lighter than the Aventador's chassis. Out back, the structure that the engine, the transmission, and parts of the hybrid system are mounted on is built with high-strength aluminum alloys. It incorporates a pair of hollow castings that the rear suspension system's shock towers and the powertrain's suspension system are integrated into. Here again, this layout saves weight by reducing the number of parts that need to come together to assemble the car. Power for the LB744 comes from a gasoline-electric plug-in hybrid drivetrain that consists of a new, 6.5-liter V12 engine located directly behind the passenger compartment, an eight-speed dual-clutch automatic transmission mounted transversally behind the engine, a small electric motor integrated into the transmission, two electric motors on the front axle (one per wheel), and a 3.8-kilowatt-hour lithium-ion battery pack housed in what was previously the transmission tunnel. The system's total output checks in at 1,001 horsepower. This layout delivers through-the-road all-wheel-drive, meaning that there's no mechanical connection between the front and rear axles. Lamborghini will unveil the LB744 in "a few weeks." Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. 2021 Lamborghini Aventador LP 780-4 Ultimae inside and out

Lamborghini Urraco ownership is traumatic but awesome

Gene Ondrusek and his 1975 Lamborghini Urraco have a relationship forged in heartache. He bought the car on a whim in 1987 and had barely driven it when the timing belt snapped thanks to a bad previous engine rebuild. With the interior already a wreck, Ondrusek set off on a restoration that would take years to get the Lamborghini back together.
All of that time arm-deep in the car's mechanicals has turned Ondrusek into a pretty persnickety owner. Passengers have to remove their shoes before getting in, and he has a mat to protect the carpet on the driver's side. However, despite his fastidious temperament, this Urraco isn't a garage queen and gets driven often.
Ondrusek doesn't exactly make the Urraco sound like an unmitigated joy behind the wheel, either. The seating position forces the driver to sit at an angle, and with no power brakes or power steering, the wedge-shaped coupe is not exactly easy to handle at low speeds. Still, all that time fixing the car has clearly created a strong bond behind man and machine, and we think the wedgy, underappreciated mid-Seventies Marcello Gandini design has held up well. Get a feel for both the car and the owner's connection by watching this latest video from Petrolicious.