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Lamborghini Huracan Evo gets Amazon Alexa tech at CES 2020

In-car technology is a must, Lamborghini development boss Maurizio Reggiani told Autoblog as he unveiled the Huracan Evo's touchscreen-based infotainment system in 2019. Amazon Alexa integration announced at CES 2020 is the next part of the march towards supercars that are as smart and connected as they are quick. By programming the voice assistant directly into the native infotainment system, rather than adding it as a third-party app, Lamborghini claims it achieved seamless integration that lets drivers control an extensive list of functions in the car, and in their home. If your butt is cold, you can ask Alexa to turn on the heated seats. You can also make calls, turn the map lights on or off, get directions, check the weather at your destination, and set the A/C, among other things. And, because Alexa speaks to connected devices, you can raise the temperature in your living room while doing hot laps at Watkins Glen, or turn on the porch lights as you pass a Porsche. The catch is that Alexa goes on strike if the Huracan isn't connected to the internet. Lamborghini and Amazon plan to deepen their cooperation in the coming years, though they didn't reveal precisely what they're hoping to achieve. They could teach Alexa new functions, but don't expect the Italian brand to release a car with an entirely button-free cabin in the near future. The driver still has to manually switch between the driving modes, for example, and the ignition button remains under a fighter jet-like red flap positioned on the slanted center console. Amazon Alexa will be available across the entire Huracan Evo range — which will grow to include a rear-wheel drive model developed to replace the 580-2 — by the end of 2020. Lamborghini told Autoblog it hasn't decided whether the feature will be standard or optional yet. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Lamborghini Huracan Performante Spyder walkthrough with COO Alessandro Farmeschi

Lamborghini begins Urus marketing push with terrain mode videos

The Lamborghini Urus SUV is coming. It's a done deal, so now the marketing push begins before its December 4th debut. Lamborghini is highlighting the Urus' off-road capabilities in the videos we're going to share with you, and that's not a bad way to start, since every other Lamborghini around has strada, sport, and corsa down pat. (That's street, sport, and track for those of you who don't speak Italian.) It's the sabbia, terra, and neve (sand, off-road, and snow) bona fides that need to be nailed down for the Urus to sell, so it's a smart play to highlight them right off the bat. Especially since its predecessor, the LM002, had fairly legendary capabilities – and prodigious fuel consumption. Expect that to be better in the Urus, whose twin-turbo V8 of about 650 hp and 600 lb-ft of torque should be civilized enough to guzzle fuel at a more measured pace. After that, a plug-in hybrid will reduce fuel consumption even further. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Lamborghini's also smart to push the reveal back past the noise of the LA Auto Show, so the Urus can stand on its own four tires. We expect to see more of these drive mode videos released as we get closer to the reveal, so stay tuned. Lamborghini Crossover SUV Luxury Off-Road Vehicles Performance Videos

Watch the Lamborghini Egoista fire up on stage

Seeing the wild Lamborghini Egoista is one thing, but hearing the single-seat concept car fire to life in all its glory is something entirely different. Visitors at the Lamborghini 50th anniversary celebration in Sant' Agata got that rare opportunity when the Egoista made its presence felt. Nothing says, "I have arrived" quite like a 5.2-liter V10 barking at the crowd. It may not be the prettiest belle at the ball, but it has the pipes to make even the most jaded among us weak in the knees.
You can catch the clip of the machine firing up in the brief (and sadly shaky) video below. We've also included a more polished video recap from the anniversary celebration. Something tells us you don't need a reason to spend a few minutes watching classic Lamborghini models prancing through Italy. You're welcome.