2004 Lamborghini Gallardo Base Coupe 2-door 5.0l With 12k Miles on 2040-cars

Auto blog

Lamborghini struggles to cap its own production to maintain brand exclusivity

Lamborghinis, Ferraris, Bentleys, and so on demand high prices, and that's not just because you’re buying incredible performance, technology and luxury. YouÂ’re also buying exclusivity. Recently, however, Wall Street and shareholders have been pressuring supercar makers to produce more cars and yield more profits. The problem is that higher production volume compromises exclusivity and dilutes the brand. So while LamborghiniÂ’s shareholders want the company to produce more cars, executives are seeking to impose limits and cap production. "We must not go on growing forever. We now have to consolidate these results and preserve exclusivity," Lamborghini CEO Stefano Domenicali told reporters at an event inaugurating the companyÂ’s newest paint and body shop at the SantÂ’Agata Bolognese plant in Italy. The execs are having limited success, however, as the company announced that it plans to sell more than 8,000 cars this year, which is “the right dimension of our company with our current product portfolio,” Domenicali said. A run of 8,000 cars would be an increase of 39 percent from 2018's total of 5,750 new Lambos. It has been a strong decade for Lamborghini; a mere 1,302 vehicles were sold back in 2010. However, that goal of 8,000 could swell to around 10,000 cars, depending on whether the company adds another model to its small lineup. Such a case would have to be deliberated among shareholders. Lamborghini saw considerable growth in the first quarter of this year, likely attributed to the launch of its Urus SUV. So far, analysts are forecasting an increase in revenue to around 1.7 billion euros, or $1.92 billion USD, up from 1.42 billion euros or $1.6 billion USD in 2018, said Chief Financial Officer Paolo Poma. At the same event, Lamborghini confirmed that an electric supercar is not in its future at this time as “customers are currently not interested,” Poma said. However, Lamborghini is indeed seeking to add hybrid vehicles to its lineup by 2025, as itÂ’s pressured to lower CO2 emissions and meet future mandates. The Urus is expected to be one of the cars receiving a hybrid powertrain, as it is not planned to get a V10 or V12 engine.

Lamborghini begins Urus marketing push with terrain mode videos

The Lamborghini Urus SUV is coming. It's a done deal, so now the marketing push begins before its December 4th debut. Lamborghini is highlighting the Urus' off-road capabilities in the videos we're going to share with you, and that's not a bad way to start, since every other Lamborghini around has strada, sport, and corsa down pat. (That's street, sport, and track for those of you who don't speak Italian.) It's the sabbia, terra, and neve (sand, off-road, and snow) bona fides that need to be nailed down for the Urus to sell, so it's a smart play to highlight them right off the bat. Especially since its predecessor, the LM002, had fairly legendary capabilities – and prodigious fuel consumption. Expect that to be better in the Urus, whose twin-turbo V8 of about 650 hp and 600 lb-ft of torque should be civilized enough to guzzle fuel at a more measured pace. After that, a plug-in hybrid will reduce fuel consumption even further. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Lamborghini's also smart to push the reveal back past the noise of the LA Auto Show, so the Urus can stand on its own four tires. We expect to see more of these drive mode videos released as we get closer to the reveal, so stay tuned. Lamborghini Crossover SUV Luxury Off-Road Vehicles Performance Videos

Lamborghini Murcielago SV reverse-engineered by a team from Iran

Iranian engineers successfully made themselves a copycat Lamborghini Murcielago SV. In looks, if not in performance, that is. The most interesting aspect behind the project is that they say it was created using Lamborghini's original data. They took a serious left turn when it came to the powertrain though, because sitting behind the driver is a 3.8-liter Hyundai V6. Not quite the 6.5-liter V12 monster in the actual Murcielago SV. Massoud Moradi, the director of the project, thinks that nobody would be able to tell the difference between this car and Lamborghini's from an appearance standpoint. "All parts of the body, inside the car and precise mechanics of the car are manufactured and mounted based on the original ... Murcielago platform. Its chassis is also one and one with the original," Massoud says. One of the reasons Massoud and his team embarked on this project was to learn how Lamborghini made its supercars. They made their replica after taking apart a real Murcielago and designing new parts based on the original Lamborghini bits. The project to make this thing started four years ago, and the team didn't spend "any time planning or testing the car." Now that's a clear indication you probably don't want to drive this thing. Just because it's designed to be a copy of the Murcielago doesn't mean it's going to perform anything like it on the road. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. We'll admit the exterior design is pretty spot-on compared to the actual Murcielago SV, as you can see in the video above (which comes from RT, a network funded by the Russian government). Everything apparently lines up to the original dimensionally, and it uses a bunch of carbon fiber and composite components throughout. Moradi claims a top speed of at least 174 miles per hour — there's no word on what, if any, modifications have been done to the Hyundai engine and transmission to achieve such a speed. So count us skeptical for the time being. The Iranian team wants to make more of them too. Moradi suggested that the small company could make 50-100 units per year if they were to go into production. He'd like future iterations of the car to have larger V8 and even V10 engines, too. Might we suggest some testing first? And what does Lamborghini think of this whole operation? These guys purposefully copied one of Lamborghini's designs with an intent to eventually make money off of it.