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Lamborghini CEO Stefano Domenicali talks doubling production and saving the V12

Stefano Domenicali took over the reins of Automobili Lamborghini from Stephan Winkelmann back in February. A few of the most important decisions in Lamborghini history were made shortly before Domenicali's tenure started, like the green-lighting of the Urus SUV, so we jumped at the chance to speak to him about the company's future at Pebble Beach this past weekend. If you don't know the name, a little background: Domenicali's previous job was running the Ferrari Formula 1 team. So not only has he switched from Ferrari to arch-rival Lamborghini, he moved from a racing program to a supercar company that has historically been much less involved in motorsport. That being said, Domenicali has indicated he will stay his predecessor's course. Our interview is below. Alex Kierstein: We're here at the Pebble Beach Concours d'Elegance. You were judging this morning – what were you judging? SD: I was an honorary judge of category on elegance, on open cars. I had six cars, actually, 1911 to 1930 supercars, I would say. It's my first time here in Pebble Beach. My previous business [as director of Ferrari's Formula 1 team] I was always busy in that moment of the year. I say that I was impressed by the quality, the presentation, and the level of cars – and the people that are here. AK: And it's a great way to involve the owners. SD: Yeah. It is really super. I have to say that on top of this, I go home with a very, very positive [feeling], and on the other side, a big responsibility. Really, the comments, the things that came out during this weekend are extraordinary. That means that we have taken the right path that's the future. Now is the time where we need to grow in the right dimension, with the right step, both from the technological point of view and the branding positioning point of view. Don't forget that in two years' time, when the new SUV will come, this will represent for us a new challenge ... Even if you can say that we had the LM002. We need to prepare ourselves, the network, the company, and this is what we are doing. For example, so far, in the Sant'Agata plant, we are building the premises for the new SUV. I can assure you that for sure on our side, the super sports car remains the key market. We will never take Lamborghini out of this segment. It's a niche of which we will never push on the volume approach more than the numbers [we expect to see at the end of the year]. It should be, touching wood, another record year.

The fastest SUV in the world is a Lamborghini

Lamborghini just unveiled the Urus. It’s the second SUV in the Italian sports-car makerÂ’s history. Urus will cost around $200,000 when it hits showrooms in the spring of 2018. For more detail head over to https://www.autoblog.com/videos/ Lamborghini SUV Autoblog Minute Videos Original Video urus

Lamborghini Huracan LP610-4 Avio is ready for takeoff

The 760-horsepower Lamborghini Centenario understandably gets most of the attention at the Italian supercar maker's Geneva Motor Show booth this year, but the company has the limited edition Huracan LP 610-4 Avio on display there, too. This coupe doesn't have the Centenario's vast array of exclusive parts or any mechanical upgrades at all. Instead, the aviation-inspired model's buyers get special colors and additional standard equipment. You can easily spot the Avio edition from the outside from its white or gray flourishes on the lower portion of the mirrors, side sills, the front spoiler's lip, and a double stripe down the roof and hood. Customers can also order five new colors: pearlescent finish Grigio Falco and matte shades of Blu Grifo, Grigio Nibbio, Grigio Vulcano and Verde Turbine. The final exterior tweak is a small L63 emblem on the doors, which stands for Lamborghini and the company's founding in 1963. Inside, customers find a combination of black leather and hexagonal-pattern Alcantara upholstery with white stitching. Lambo also puts the L63 emblem on the seats, and there's a hand-enameled plate on the driver's side window. In addition to the upgraded surfaces, the Avio comes standard with a lifting system, cruise control, and GPS, which should probably come every version of the supercar. Lambo will limit the Avio to 250 units, and they'll start arriving at dealers in Europe this summer. Related Video: LAMBORGHINI INTRODUCES A HURACAN SPECIAL EDITION AT THE GENEVA MOTOR SHOW: THE HURACAN LP 610-4 AVIO Sant'Agata Bolognese/Geneva, 2 March 2016 – Alongside the Lamborghini Centenario, the Lamborghini Huracan LP 610-4 Avio will make its debut at this year's Geneva Motor Show. Produced in a run of only 250, this special edition's name, colors and materials pay tribute to the world of aviation and aeronautics. From the outset, Lamborghini has been inspired by powerful fighter jets, from which it has borrowed technological, aerodynamic, ergonomic and stylistic solutions. References to the aeronautical world in Lamborghini's current product line include digital instrument clusters; controls located on the center console as in airplane cockpits; the red engine 'start' button; the tight stylistic language of exterior lines; and a broad range of matt exterior finishes. The new Huracan Avio offers a host of premium functional features in its standard configuration including lifting system, cruise control and GPS*.