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Lamborghini Huracan blown up to create 999 NFTs

The Internet continues to hone its ability to commercialize intangibles. In this case, the situation begins with a tangible, so we'll start there. According to cryptocurrency news outlet The Block, an investor purchased a real car, a 2015 Lamborghini Huracan, for real money. Then, an artist going by the handle Shl0ms led a team of about 100 people who worked together to blow up the Italian supercoupe and turn its bits into 999 non-fungible tokens, known as NFTs, and sell the tokens at auction. The artist, the team, the explosion, and the bits are materially real — every one of them can be touched and squeezed, were one to desire. After that, well, things get digital.  This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Shl0ms told Fortune that his crew experimented with explosives for two weeks, looking for the right bang to bring in the most bucks. When that was decided, they took the Huracan to the desert and put a "federally licensed explosives engineer" in charge of the boom, and used high-speed cameras to capture the detonation. The collective then gathered the Lamborghini pieces, choosing 999 of them to be filmed in short 4K clips of "exquisitely filmed fragments" rotating against a black background. These videos are the non-fungible tokens going up for sale. Of those 999 video segments, 111 are reserved for the people behind the project. The remaining 888, labeled the "$CAR" group, will be listed in a 24-hour auction starting February 25, bids beginning at .01 Etherium coin (ETH) — a cryptocurrency — which is about $26 USD at current exchange rates.   So the short story is: Guy blows up Lamborghini, makes 999 videos of 999 exploded bits, sells videos online. For anyone not clear on the exclusively digital nature of the NFT, none of the winning auction bidders will get a leftover piece of Lamborghini. In answer to a tweet asking about the shards, Shl0mo tweeted that "the fragments are either large, dangerous, greasy, or all 3 and will be kept in secure storage for the foreseeable future." We know that money is one of the reasons for this endeavor. Shl0ms — who's apparently made about $1 million from "NFT art experiments" — also has precedent for this work. He destroyed a urinal akin to the one made famous in 1917 by artist Marcel Duchamp, then sold 150 NFTs of video clips of the leftover bits in 2021. That NFT collection raised $500,000.

2015 Lamborghini Hurac?n LP 610-4

We're comfortable ranking the new Lambo with a score of "Monica Bellucci" on the scale of Italian hotness.
We're fresh from the heart of the Lamborghini headquarters in Sant'Agata Bolognese, Italy, where Italian and German executives have been beaming like proud papas in front of their soon-to-debut Huracán LP 610-4. The successor to the ultra-successful Lamborghini Gallardo will have its coming out party at the Geneva Motor Show next week, but there's no need to wait any longer for the details of this hotly anticipated model.

Words aren't needed in the company of an Espada

There's something about vintage Italian machinery. From the curvaceous lines of the Ferrari 250 GTO to the more exacting angles of the Lamborghini Espada, the cars hold the promise of something illicit. Something both scowling parents and stern-jawed law enforcement would thoroughly disapprove of if you happened to get caught in the act. It's one of the infinite reasons we love them, and the crew at Petrolicious have managed to capture that precipice of temptation on film.
CJ Bonura was kind enough to let the crew tag along during a little impromptu canyon run in his big silver Espada. The video eschews the typical owner interview in favor of more engine audio and an appropriate soundtrack. If the clip doesn't leave you wanting to jump into your own car for a quick sprint, we can't help you. Check it out in the video below, and stay tuned for more goodness from Petrolicious.