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Lamborghini invades Miami with Aventador parade, high-speed runs at airport [w/video]

Lamborghini is only starting to throttle the engines on its 50th anniversary celebrations. The company lined up fifty of its Italian jobs for a cannonball run down the south runway at the Miami International Airport, the Aventador Roadster breaking 200 miles per hour, then ran them all through the streets of Miami to be properly introduced to one of their most ardent clienteles.
Contrary to the appearance of the image above, no airplanes had to wait to taxi behind the ground-based flyers. Not that any of them would have had to wait long, though, since the 700-horsepower Aventador Roadsters were exceeding the lift-off speeds of commercial airliners by at least 30 mph.
There's a press release and a video below, along with a gallery of high-res photos of the day's events. Enjoy.

Party sponsored by Lamborghini tried to airlift yacht into Austin lake for F1 race

This was the kind of understatement we didn't expect to encounter in the Lone Star State: on our way into Austin to attend the Grand Prix of the Americas, the man sitting next to us on the plane - an Austinite born and raised - said, "There's gonna be a lot of wealthy people here." You know, as if Texas didn't have its fair share already.
Wealthy people need wealthy things to do and not-as-wealthy people to arrange such things for them. Case in point is My Yacht Club, which follows the Formula 1 parade and other rah-rah events around the globe, hosting guests and parties on yachts. In Austin the event group has had to change its schtick; there's no way to navigate one 150-foot motor yacht into Austin's Lady Bird Lake. MYC principal Nicholas Frankl told KUT News, "We spoke to the Army Air Corps. They couldn't lift it." We believe he meant the Army Corps of Engineers, but no matter, they couldn't lift it either.
So MYC has switched to a land-lubbers venue, The Long Center where Ballet Austin, the opera and the symphony perform. In case you readers are worried about how guests will manage without chiseled Italian deckhands in epaulets, not only has Frankl promised that "the elements of decadence and luxury and coolness and exclusivity are all there," guests will get to guzzle 24-karat gold-infused champagne. Because the stars at night just aren't as big and bright without it, obviously.

10 thoughts about the (wild) Lamborghini Huracan Sterrato

Is that the Sterrato? A guy in an old Honda CR-V leans out his window and clearly has more questions. "That’s right," I reply. I hit the gas, let the V10 snarl for a beat and round the corner. This guy didnÂ’t really want to chit-chat. He wanted the show and I gave it to him. After each spending a day with the off-road themed 2023 Lamborghini Huracan Sterrato, I have many thoughts and could ramble for days. Not surprisingly, so could News Editor Joel Stocksdale and Senior Editor John Beltz Snyder, who also took turns. Somehow, we managed to whittled our collective thoughts down to 10.  ThereÂ’s a lot to unpack Â… ItÂ’s a V10-powered Huracan with 602 horsepower, a seven-speed dual-clutch, gobs of carbon-fiber and the familiar wedge-shaped design. The Sterrato then features fender flares, off-road lights, a roof rack, 19-inch aluminum wheels wrapped in Bridgestone Dueler rubber, a crazy air intake on the roof and a carbon-fiber engine cover. ItÂ’s lifted 1.73 inches and has skid plates. Basically, Lambo decided to build an insane off-roader to send the Huracan out with a mic drop. Mission accomplished. The Sterrato is the ultimate flex Lambo is building just 1,499 of them, or rather, built them. TheyÂ’re long gone. All spoken for. You would buy this car if you are already loaded, have loaded friends, and want something different. For example, the hedge-fund bros can get on the list for the Huracan. The CEO works connections to get the Sterrato. Or, if you prefer your analogies to come from the sports world, the punter can cobble together enough cash for a Lambo. The quarterback gets the Sterrato. With options, this supercar cost $384,394, more than 100 grand above a comparable 2023 Huracan Technica. We chat about this on a recent episode of the Autoblog Podcast. Driving is better and worse than you might imagine ItÂ’s a visceral experience with the V10 growing behind your ears, though when cruising around town, itÂ’s not as crazy-loud as you might think. Pin the throttle, and that changes. YouÂ’re also lower to the ground than youÂ’d expect. Yes, itÂ’s lifted compared to your typical Lambo, but it still feels low-slung. Conversely, the Porsche 911 Dakar I tested a few weeks ago actually felt elevated and set up for off-roading. While we couldnÂ’t take the Sterrato off-road (the press loan prohibited us and other media outlets from doing so), itÂ’s clearly capable.