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2020 Lamborghini Urus Road Test | How many bags of steer manure can it haul?

The question posed in the headline probably got your attention, as a headline should. You might also be wondering how many wet, muddy golden retrievers the 2020 Lamborghini Urus can carry home from a swim. Or how many seat-kicking Girl Scouts will drop their ice cream cones as you fling them around in your Urus on their way to a field trip. Or how many board-feet you can load while on a Lamborghini lumber run to Home Depot. And the answer to all of the above is: Beats me. If you think I tried any of that in a car with a $200,000 base price — $270,000 as tested — then youÂ’d be almost as nuts as me if I had. Most of those activities were probably specifically forbidden in the fine print of the 18-page loan agreement anyway. Yes, the Lamborghini Urus is an SUV. (ItÂ’s pronounced “Ooh-rous,” by the way.) No, it is not that kind of SUV, the kind that has “utility” as its middle name. Nobody who buys this is going to get it anywhere close to fertilizer, mud, ice cream or splinters. Nobody is cross-shopping the Urus against a Highlander or Explorer. It is, instead, an extreme expression of the quest for more power, more luxury, and the craze for crossovers. Auto brands, as they are wont to do, are building the high-riding vehicles that people want, which happen to be vastly profitable. Ne plus ultra brands such as Rolls-Royce, Bentley and Lamborghini are not immune to that lure, and so they are now offering SUVs with arch luxury, uber performance and the most hoity brand cachet. Just wait until the Ferrari Purosangue hits the streets. And sure enough, the SUV formula works for the high rollers, too. Lamborghini sold more than 8,200 vehicles worldwide last year, an annual increase of 43%. And thatÂ’s because 5,000 of them were the Urus. The window sticker says 70% of the carÂ’s content is from Germany — put another way, itÂ’s mostly an Audi. But the 30% that is Lamborghini is what makes its base price nearly three times the $68,200 base price of the mechanically related Audi Q8.  When the opportunity arose to drive a Urus for a weekend, I puzzled over what exactly to do with it. With more lowly SUVs or trucks in the press fleet, auto writers typically load and haul their families and stuff to see how well the utility vehicle in question does its job in everyday life. But thatÂ’s not possible with the Urus. You canÂ’t in good conscience get the thing dirty, or risk a scuff or scratch.

Lamborghini teases engine sound, but of Sesto Elemento or Cabrera?

Lamborghini has launched a website for something it calls the Hexagon Project. The mysterious page asks that you submit your email address, and then it gives you a taste of glorious V10 engine noise, with the message: "Listen to your instinct. Discover the roar of a new creature from Lamborghini. That will be just the beginning."
But where is that wonderful noise going to come from? Since we don't see Lambo launching a front-engined, front-drive minivan in the near future, we're guessing it'll be found in the back of some low-slung, edgy super car.
In our minds, that leaves two candidates. The popular opinion, perpetuated by our friends at Jalopnik, is that this is the engine for Lambo's Gallardo replacement, rumored to be called the Cabrera. This is a sound guess, although the naming of the site, Hexagon Project, makes us think that there's more to it all than just the Cabrera's new engine.

Lamborghini Gallardo Squadra Corse will cost $260K* and only come in yellow

If you live in America and want one of the 15 Lamborghini Gallardo Squadra Corses slated for our shores, you'll be happy to know you can have it any color you want, so long as it's yellow. Seems a bit odd, we'll agree, but Lambo's Giallo Midas is kind of a trademark for the brand.
Pricing for the special edition Gallardo, which is limited to just 50 units worldwide, starts at $259,100, *not including the $2,100 gas guzzler tax or the unspecified destination costs. Besides the 15 cars slated for the US market, Canada will get three vehicles of its own. Regardless of where you buy your Squadra Corse, though, they'll be individually numbered and will begin deliveries in September.
Finally, Lamborghini has released a few more images of the new car (not in yellow, oddly), which we've added to our gallery, above.