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Lamborghini files for trademark on Egoista name

Lamborghini has reportedly filed to register a trademark for the name Egoista. The name was previously used on an outrageous one-off, single-seater concept revealed in 2013. While the trademark application doesn't necessarily mean the concept will be put into production, it certainly bodes well. Fans of the marque will recall that the Lamborghini Egoista surfaced in May 2013 as a birthday present from the automaker to itself on the occasion of its 50th anniversary. The radical design penned by Walter De Silva was inspired by helicopter gunships and featured a single solitary seat under a canopy, giving the one-of-a-kind creation its "selfish" name. Motivation (were it ever let out onto the street) came from a 5.2-liter V10 like the one in the Gallardo and Huracan, optimized to the tune of 600 horsepower. The Egoista was never displayed at any auto shows, going straight to the museum in Sant'Agata Bolognese at the entrance to the company's factory and headquarters. At the time of its creation, Lamborghini said that "the Egoista is pure emotion, Never Never Land, which no one can ever possess, and which will always remain a dream, for everyone." The reported filing of the trademark application would ostensibly suggest a change of heart on Lambo's part, or at least that it could be entertaining the use of the name for some application beyond the concept that's now two and a half years old. One can dream, at any rate. Related Video:

Lamborghini Tecnomar 63 yacht: Raging boat

A year after being announced, the Tecnomar for Lamborghini 63 express cruiser is in the water with its first owner. The co-creation of Lamborghini Centro Stile and Italian boat maker Tecnomar, the water-borne speedster makes the most obvious nod toward the limited-edition Sian FKP 37 introduced in 2019, but gathers cues to the automaker's entire history. The Verde Gea paint matches the Sian's launch color. The helm seats come from the Huracan Evo and are fitted with Sparco seatbelts. The steering wheel, minus airbag and paddle shifters, migrated from an Aventador, the gauge cluster behind sparkling with graphics recognizable from current Lamborghinis. The throttle levers mimic the shift selector in the Urus, the same fighter-plane-style cover hovering over the engine start button. The windows, meanwhile, channel the hexagonal shapes that have ornamented vehicles from Sant'Agata Bolognese since 1963.   Oh, the irony that the heaviest and most powerful Lamborghini ever created fits into the ultra-lightweight class, a segment never graced by one of the automaker's cars. A weight-shaving carbon fiber superstructure slides into a glass-reinforced plastic (GRP) hull to keep weight down to about 53,000 pounds. Two MAN V12 diesel engines — MAN is another Volkswagen Group brand — work together to blow 4,000-hp bubbles into the water. They get the Tecnomar to a top speed of 60 knots (69 miles per hour). Burning about 100 gallons per hour at cruising speeds between 40 and 45 knots (46 and 52 mph), there's enough fuel to run for about 360 miles. That's long distance moving.   This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Occupant spaces include the galley and dinette behind the helm, and sunpads on the fore and aft decks, that latter one with a pop-out television. Accommodations below deck are dressed in leather, Alcantara, and carbon fiber, with Y-shaped motifs most familiar in Lamborghini lighting signatures. There's a master suite forward, its bed overlooked by a sunlight shaped like a Lamborghini badge, and a guest cabin with two twin berths.  There will be just 63 Tenomar for Lamborghini 63 cruisers built, and we know one of them has already been spoken for by UFC fighter Connor McGregor. Reps at Lamborghini and Tecnomar wouldn't say how many of the roughly $3.5 million craft have been sold, but they did admit that production through the end of 2022 is sold out.

Bologna airport puts 631-hp Lamborghini follow-me car into service

Enthusiasts visiting Italy's Motor Valley could get a taste of the region's car-building tradition as soon as they land in Bologna. Airport officials renewed their partnership with Lamborghini to let a Huracan Evo loose on the tarmac. Lamborghini has provided the Bologna Guglielmo Marconi Airport with follow-me cars for several years. The latest raging bull to join the fleet is an all-wheel-drive Huracan Evo powered by a naturally-aspirated, 5.2-liter V10 that delivers 631 horsepower. It's painted in a shade of green named Verde Turbine Matte and it wears specific orange decals, a livery reminiscent of the one seen on the latest Evo-based Super Trofeo race car unveiled earlier in 2021. Pilots need more than a head-turning design to know where they're going, so the Huracan also gains a light bar. What is a "follow-me car" you may ask? The Huracan's main task is to meet an incoming plane at the end of the runway and guide it to the gate where its passengers will disembark. The driver is constantly in contact with the control tower, changes are not unheard of, so Lamborghini installed a radio in the cabin. How officials will decide who gets to drive the Huracan and who ends up in a 55-horsepower econobox hasn't been revealed; we predict an intense, winner-takes-all round of drawing straws (or tagliatelle, considering we're talking about a city globally known for its pasta-based dishes). Lamborghini's latest follow-me car will be in service until January 2022, so you might catch a glimpse of it after landing in Bologna. It's not always out, but it's easy to spot if it's on the clock because most of the other cars on the tarmac are small Fiat models, like the 500 and the Panda. And, if you're into airport car-spotting, keep your eyes peeled at Amsterdam's Schiphol airport: KLM still uses older Mercedes-Benz G-Class 4x4s as service vehicles. Featured Gallery Lamborghini Huracan Evo follow-me car at the Bologna airport View 13 Photos Marketing/Advertising Weird Car News Lamborghini Coupe Luxury