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Like an iPhone S, the 2017 Lamborghini Aventador S adds speed and features

When most automakers introduce a new generation of vehicle, it represents a dramatic change in performance or design. Don't tell Lamborghini that – while the company calls its new Aventador S a new generation, the reality is that this is Sant'Agata's facelifted flagship, complete with some modest visual tweaks and a couple of new pieces of technology. In fact, it's closer to Apple's product cadence of introducing an S model of the iPhone before an all-new model. Those aesthetic changes include a new fascia that Lamborghini claims is more aerodynamic, while the vertical ducts on the outside of the lower intake optimize airflow around the front tires and those huge front wheels, while channeling more air toward the rear radiators. In back, there's a restyled diffuser, and a neat hexagonal exhaust outlet. Above that, there's a three-position active rear wing. All told, Lamborghini claims front downforce is up 130 percent while "overall efficiency" in high-downforce mode increases 50 percent and low-downforce mode improves 400 percent. New for the Aventador is a trick four-wheel steering system, a first for a series production Lamborghini. The idea with the system is like other four-wheel-steering. At low speeds it turns the rear wheels in the opposite direction of the fronts, tightening the Lambo's giant turning radius. At high speeds, the system works in reverse by turning the rear wheels in the same direction as the fronts and providing improved stability. But none of these style and tech changes are worth a damn without that big lump of fury in the Aventador S' middle. Like previous versions, there's a 6.5-liter V12, but its output is up to an SV-matching 740 ponies – torque is unchanged from the LP700-4 we tested in 2015, at 509 pound-feet. Max engine speed is up from 8,350 rpm to a wild 8,500 rpm. The result? Zero to 62 miles per hour in 2.9 seconds and a top speed of 217. Prices for the 2017 Aventador S start at an eye-watering $421,350 and – we're guessing – can creep up near $500,000 with a few carefully selected carbon-fiber accents and Ad Personam options. Lamborghini is planning to start deliveries in spring 2017. Related Video:

Lamborghini may bring a hybrid Espada successor to market in 2025

Lamborghini's CEO Stefano Domenicali was recently interviewed by Automotive News. And in the interview, there are some tantalizing tidbits about future product plans. In particular, he talks a little about the company adding a fourth mainline car to its current lineup of Aventador, Huracan and Urus. Note, this probably wouldn't have any affect on a super-limited production model like the rumored hypercar based on the Terzo Millennio. The news outlet specifically asked if it would be a successor to the Espada grand touring car, and while doesn't explicitly say that it is, he does mention the importance of space and getting the right powertrain. So it sounds like it will be something at least more practical than the company's current supercars. Domenicali also noted that we won't be seeing this new fourth Lamborghini for a while. It's targeted to come out between 2025 and 2027. When asked about an electric variant, he said that the current plans are just for a plug-in hybrid version. He doesn't rule out the possibility of a full electric, but the company hasn't seen the demand quite yet for a full electric Lamborghini, and the company would want to work with Volkswagen to figure out how such a car would fit in with the larger corporation's plans and goals. That particular tidbit would be a sign the aforementioned hypercar won't feature an electric powertrain like the Terzo Millennio concept with which it supposedly shares its design. The other product information Domenicali talked about was related to hybrids. He again confirmed that the next Aventador and Huracan, or whatever the successors are called, will feature plug-in hybrid powertrains. The first will be a V12 plug-in for the Aventador replacement, and the Huracan replacement will have a V10 plug-in. The company is still working on a Urus plug-in hybrid, too. It has, however, had some problems getting the desired performance from test engines that have included twin-turbo V6s and a V8. You can read more about what's next for Lamborghini in the full Automotive News interview. Related Video:

Lamborghini Aventador art car features every color of the rainbow

With a catalog packed with shades of orange and yellow, the Lamborghini Aventador doesn't shy away from bright colors. But the stock palette still pales in comparison to this latest art car.
This technicolor Aventador Roadster was created by Franco-American artist and musician Duaiv, who previously applied his talents to Ferraris like the FF and 458 Spider. Lamborghini Miami, a division of Prestige Imports in North Beach, Florida, applied the evidently very successful artist's painting to a vinyl wrap and fitted to the Lambo along with a Novitec rear spoiler to create a one-of-a-kind supercar that is anything but a sleeper. You know, just in case an Aventador didn't already stand out enough.