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2021 Lamborghini Aventador SVJ Xago is all about the hexagons

Every modern-day hypercar needs to have loads of limited-production special editions. Even the most exclusive cars such as the Bugatti Chiron aren't exclusive enough. And as a result of needing to satiate the demand for special hypercars, there are some odd limited editions. The latest is the 2021 Lamborghini Aventador SVJ Xago Edition. It's special because of hexagons. Well, it's not just hexagons. It also celebrates Lamborghini's Ad Personam customization program and the fact that customers can now participate in the program virtually instead of flying out to Italy. As it so happens, this special Aventador can only be ordered through the virtual version of the program. So what's the connection between an online customization program and hexagons? We have no idea. And the connection is more tenuous when you see that Lamborghini says its hexagonal patterns for the car were inspired by the hexagonal clouds on Saturn's north pole. Yes, you read that right. Oh, and the name? We also don't know, but it might just be that they're the middle letters of Lamborghini's design theme called "hexagonita." Among the hexagon details are silver patterns that fade in and out on the paint. The interior upholstery features a hexagonal pattern all the way down, too. Outside of that, the customer gets to pick the paint colors, which will also be reflected by contrast panels on the seats. Otherwise, it's a regular Aventador SVJ, which is still pretty exciting with a blistering Nurburgring lap time and 770 horsepower. Only 10 of these hexagonal Aventadors will be built, and that leaves us a bit vexed. Shouldn't Lamborghini build a number of these cars divisible by six? A very mild hex upon the person that missed the opportunity to sextuple down on the hexagon theme. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.      

Lamborghini loans an Aventador S to father and son building 3D-printed replica

In October we shared the story of Sterling Backus, the physicist in Erie, Colo., who was building a Lamborghini Aventador replica with his 11-year-old son Xander. In progress for nearly two years, Backus — who designs lasers as his day job — fabricated a steel chassis, sourced an LS1 V8 from a Chevrolet Corvette for power, bought lights on eBay and 3D-printed the body panels that were then encapsulated in carbon fiber. Backus and son call the coupe the Interceptor, and Sterling said he subtly changed every exterior panel to avoid legal issues with Lamborghini. The Sant'Agata automaker was paying attention to the Interceptor, though, as an exec phoned Sterling about it before Christmas. The subject of the call: Lamborghini's marketing chief wanted to know if he and Xander would like to borrow an Aventador S for a couple of weeks and shoot a video. The Italian automaker has been known to go on hunts for deep-down Lamborghini fans. Last year Lamborghini had a surprise for one lucky kid going Christmas shopping at a store in Italy; kids that said they wanted a model Lamborghini were told the store was out, and almost all the kids accepted a different model instead. One child made it clear he didn't want a substitute if he couldn't have the Lamborghini, so he not only got a the model he wanted, he got it delivered in a Lamborghini driven by factory driver Marco Mapelli. Xander's devotion to the Aventador in "Forza Horizon 3" is what compelled him to ask his father if they could build a real-life version. For that, Xander and Sterling earned Lamborghini's #RealLover distinction this year. Katia Bassi, Lamborghini's CMO, said, "Automobili Lamborghini is against any attempt at counterfeiting. However, a true story of such authentic passion deserves to be featured, which is why we chose to tell of SterlingÂ’s and XanderÂ’s project in our 2019 Christmas video." Lamborghini Real Lover Campaign View 21 Photos The Interceptor build continues, documented on Facebook. The senior Backus aims to turn his work it into an educational tool. "Ultimately, I want kids to get interested in STEM, and this is a great platform for it because of all the disciplines involved in a project like this." But after 20 months of effort, he and Xander will probably enjoy taking a holiday break in the car that started it all. Related Video:

Lamborghini and Bentley rack up record sales in 2022

Sister companies Lamborghini and Bentley independently announced that they set a sales record in 2022. Both firms posted a big increase in deliveries, and their announcement comes shortly after Bugatti and Rolls-Royce released their own record-breaking 2022 sales figures. Lamborghini delivered 9,233 cars in 2022, an increase of 10% over 2021 (which was a record year as well). Its best-selling model is the Urus, which accounted for 5,367 deliveries (a 7% increase over 2022). That's not surprising; SUVs sell well. What's rather stunning is that Huracan deliveries soared by 20% to 3,113 examples in 2022. Finally, Lamborghini delivered the last 753 examples of the Aventador. Geographically, the United States remains Lamborghini's biggest market; the company delivered 2,721 cars there in 2022 (an increase of 10% over 2021). China takes second place with 1,018 deliveries (up 9%) followed by Germany (808 cars; up 14%), the United Kingdom (650 cars; up by 15%), and Japan (546 cars; up 22%). All told, deliveries in the EMEA region(Europe, Middle East and Africa) jumped by 7% to 3,484 cars. The company's outlook for 2023 is bright. It will notably unveil the Aventador's hotly-anticipated successor, and the yet-unnamed model will stand out as its first series-produced hybrid model. Its historic factory in Sant'Agata Bolognese, Italy, will keep busy as well. "We now have the opportunity to focus on our next objectives also thanks to an 18-month waiting list," said company boss Stephan Winkelmann. While it's too early to tell if 2023 will be another record year for Lamborghini, executives stress that they want to keep the company's growth in check. The aim isn't to rival, say, BMW in terms of volume. "The idea will always be to have one car less than demand," Andrea Baldi, the head of the Americas region for Lamborghini, told Autoblog in 2022. "We will never become unexclusive. That is a promise." Bentley is celebrating for many of the same reasons: It sold 15,174 cars in 2022, an increase of 4% over 2021 and its first annual result above the 15,000-unit mark. Here again, there are some interesting surprises hidden in the numbers. Its best-seller was the Bentayga, it represented 42% of the firm's sales, and 2022 was the big SUV's most popular year — that's an impressive feat for a car released in 2015. The Continental GT range represented 30% of sales and the Speed variant accounted for 31% of those. The Flying Spur represented the remaining 28%.