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2024 Lamborghini Revuelto is the 1,001-horsepower start of a new era

Marketed as the beginning of a new era, the Lamborghini Revuelto takes the torch from the Aventador with a muscular-looking design, a more spacious interior, and a gasoline-electric hybrid drivetrain rated at 1,001 horsepower. The firm's next flagship is new from the ground up, even its carbon fiber chassis was developed from scratch, and it blazes the path that future models will follow in the coming years. Low, wide, and head-turning, the Revuelto is instantly recognizable as a Lamborghini. And yet, it's a new breed of bull: its headlights are tucked under the hood (rather than mounted flush with the front-end panels) and underlined by Y-shaped LED daytime running lights, while its back end is dominated by a pair of high-mounted exhaust outlets and a massive carbon fiber diffuser. One of the coolest design details is the decklid: made out of carbon fiber to save weight, it's shaped like a U to give onlookers an unobstructed view of the new V12 engine. "I like motorcycles, and it's always fascinating to bring in some ideas from the motorcycle world. So, like this we came up with the idea of the hidden front lights," Lamborghini design boss Mitja Borkert told me. This also explains why the exhaust outlets are proudly mounted high up on the rear fascia; it's a design cue that floated into the galaxy of cars from the world of motorcycles (especially ones designed for racing). There's far more to the design than a few bike-inspired styling cues, though. "We have this powertrain, and we were saying that it's for sure one of the last V12s so let's celebrate it. Let's make it visible. That's why the engine is completely visible," Borkert added, stressing that his team's goal was for the new model to unmistakably channel Lamborghini's DNA without copying a previous, future, or existing model.  Stretching the wheelbase by about three inches and raising the roof line by around an inch allowed Lamborghini to carve out a more spacious interior (something Aventador owners asked for). Don't expect third-row seating and 12 cupholders, we're talking about a supercar, but legroom has increased and there's now space behind the seats to store small items, like a purse or a briefcase. Most of the buttons that the driver needs to access quickly while driving are located on the steering wheel: You can signal, activate the front-end lift system, turn on the wipers, and switch driving modes while keeping both hands on the wheel.

One day later, junior car thief bags his Lambo

Five-year-old Adrian Zamarripa made headlines when he boosted his parents' SUV and set out for California from his home in Utah. With $3 in his pocket, the young supercar fan was on a quest to buy a Lamborghini. His plan unraveled, however, when Utah state police pulled him over on I-15. Or at least, it seemed to. Though thwarted in his attempt to get to California, one day after his story appeared, a Lamborghini came to him. As Fox 13 News Utah reports, local Lamborghini owner Jeremy Nevis drove to Zamarripa's home in Ogden to give the fellow Lambo lover a ride in his matte-black Huracan. "The success principles that he displayed were magnificent to me," Nevis said. Oh, and Fox 13 reports that an unidentified California business has offered to fly Zamarripa to the Golden State and let him actually drive a Lamborghini (under supervision). As his sister says in the segment, "It's like he planned everything, which is crazy." The important lessons: Crime pays. And when you fail big, it's really just a preamble to success.  

Aventador sales drive record revenue at Lamborghini

Let it never be said that there isn't money to be made selling high-end exotic sports cars. Last month Ferrari revealed that it had recorded record profits despite selling fewer vehicles than the year before. Now arch-rival Lamborghini has reported record revenue.
For the 2013 fiscal year, Lamborghini has announced that its revenue has increased for the third year straight - rising from 469 million euros last year (just short of $650 million at today's rates) to a record 508 million euros (over $703 million). Lamborghini reports that it has reinvested 20 percent of that turnover back into R&D.
The increased revenues come despite having discontinued its top-selling model, the Gallardo, which wound up its ten-year production run back in November to make way for the new Huracán. The increased revenues came from a higher proportion of Aventadors sold, a rise of 9 percent from 922 units in 2012 to 1,001 in 2013, representing a record for V12 models sold in the company's history and a waiting list of 12 months for a new Aventador.