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Bulls on vacation: Lamborghini Giro 2015

Twenty-one owners were on hand for the Lamborghini Giro 2015, the tenth edition of the exclusive brand's most exclusive event. Hailing from the US and Canada, the small group blazed over some of the best roads in Maine, New Hampshire, Vermont, and Massachusetts. Luxury accommodations were provided at each stop on the four-day tour in late July. Twenty-one owners may sound like a minuscule showing, but it represents nearly 3% of the yearly American customer base. The colorful collection of Aventadors, Huracans, and Gallardos charged around New England like a high-speed string of Skittles. Challenging drives included the storied climb of New Hampshire's famed 6,288-foot Mount Washington and a mad dash up sinuous Route 17 through Vermont's Appalachian Gap. It all concluded with a police-escorted romp into the heart of Boston. Brilliant as the driving is, the Giro is also an opportunity for the Italian brand to connect with and take the pulse of owners in America, its largest market. Twenty-one owners may sound like a minuscule showing, but consider this: Lamborghini sold just over 2,000 cars globally in 2014, 736 of them in the US. This privileged few represents nearly three percent of the yearly American customer base. For comparison, Ford Motor Company sold 2,480,942 vehicles in 2014. If a similar portion of American Ford owners breezed into New England for a Ford Giro, that would equate to more than 70,000 "Ford-istas." Begun in 2006 in the US, the event is relatively unknown, even among Lamborghini owners. Capped at a maximum of 25 couples/cars, the Giro draws some of the most loyal customers of the Bologna-based icon. Exclusivity – participants mix with top management and are looked after by Lamborghini "concierges" – is what sets it apart from larger yet still select activities for the faithful, including the Lamborghini Esperienza (track events for owners) and Accademia (track and winter driving academies). Given the statistical significance of the participants, we couldn't help but survey the well-heeled swells running their bulls on the 2015 Giro about what they thought of the company's gamble on a third Lamborghini model in the form of an SUV – the upcoming Urus. Will it diminish the flamboyant brand's street cred? Half said "No", citing the celebrated Porsche Cayenne parable. Half said, "What the ****?!" "It's not only a nice drive," says Alessandro Farmeschi, Lamborghini America Chief Operating Officer.

Lamborghini Veneno supercar celebrates the bull's 50th birthday

While yesterday's and today's leaks of the 2013 Lamborghini Veneno took some of the mystery out of this 50th-anniversary hypercar, the exotic, street-legal racecar is no less exciting. Now with the official announcement, we get more details about what three lucky people on Earth will get to experience.
The Veneno is named after one of the fastest and strongest fighting bulls ever.
As we suspected, the Veneno name follows the Lamborghini tradition of naming its cars after famous fighting bulls, and this new Aventador-based hypercar is named after one of the fastest and strongest fighting bulls ever, a bull that gained recognition back in 1914 for killing a matador. To match its name, the Veneno gets its strength from Lamborghini's 6.5-liter V12 producing 750 horsepower and tops out at 220 miles per hour.

Lamborghini Huracan races Su-30 jet in Russia

We've seen it time and time again, but we never seem to get tired of it. We are referring, of course, to races between supercars and fighter jets. The time-honored tradition has seen a Lamborghini Reventón take on a Panavia Tornado, an SRT Viper line up alongside an F-16, even a Red Bull F1 car tackle an F/A-18 Hornet. But now it's time for the new Lamborghini Huracán to take its turn. And since this contest takes place in Russia, its rival is none other than the Sukhoi Su-30 Flanker-C, the two-seat version of the earlier Su-27 and one of the most advanced aircraft to come out of the Soviet Union.
Now there are, of course, many ways to set up a race between car and jet, but for this one, the organizers had the competitors line up on the runway, accelerate past a marker (at which point the jet is already in the air), turn around and return. We'll let you watch the video for yourself to see which won, but either way, there can be little question that the Su-30 and the latest Lamborghini are two of the most formidable performance machines ever devised.