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Lamborghini CEO says Urus brings lots of new customers from Russia and India

The new Lamborghini Urus might turn out to be a golden goose for Lamborghini. The twin-turbo V8 SUV is finding new customers for the Italian supercar manufacturer, and in an interview with CNBC, Lamborghini's CEO Stefano Domenicali says the reception for the $200,000 vehicle has been unexpectedly "fantastic." The outlook for Lamborghini's 2018 sales is projected at 5,000 cars, and the Urus could account for over a thousand of those. By 2020, Lamborghini would be building some 8,000 cars per year, and over a half of those would be Urus sales. Domenicali says that would be a point where Lamborghini would restrict its growth, as does rival Ferrari, to keep its supercar brand exclusive. The head of Lamborghini's Asia Pacific sales, Andrea Baldi also says the manufacturer will "always make sure" that demand for its cars is higher than the supply. If making SUVs turns out to be a success for Lamborghini, the key might be hidden in the nameplate of the Urus. It's indeed Russia that looks to be a fertile land for Urus sales, since it's a country with both demanding roads and demanding customers. Domenicali says Russian roads have made it hard to sell traditional Lamborghini products, but the SUV should find a strong customer base there. India is another significant new market for the Urus, for similar reasons. And as for the influx of new Lamborghini customers: a growing part of them are cryptocurrency investors. It looks like bitcoin bros will only accept a Lamborghini as the token of their newfound success. "These are young people that want to become very rich with a high-risk investment," said Domenicali. "And our customers are young as well, and very aspirational. They are not shy. So I think there is a connection." Related Video: News Source: CNBCImage Credit: AOL/Drew Phillips Lamborghini Crossover SUV Luxury Performance stefano domenicali

Lamborghini finds and restores the Miura used in 'The Italian Job' movie

Today is a historic day for fans of the film "The Italian Job." Lamborghini just announced it has found and completely restored the original Lamborghini Miura P400 used in the film's opening scene. And no, this one was never ceremoniously dumped off the side of a mountain and into a ravine. That was a second, different Miura that Lamborghini provided Paramount Pictures with — it had already been crashed, so was considered a perfect donor car for the scene. Of course, even a crashed Miura is worth some serious cash these days. The orange Miura in question here is #3586, and is verified as the one driven by actor Rossano Brazzi (playing Roger Beckermann in the film) and stunt driver Enzo Moruzzi on the Great St Bernard Pass. We'll put the video right here for you, since those who haven't seen it need to, and those who have most certainly want to watch it again now. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Lamborghini's in-house restoration unit, Polo Storico, did all the work to certify and restore the Miura. It's been a long-time coming, too — this Miura has been off the map since the filming ended and Lamborghini sold the film car to someone in Italy. The car was found in The Kaiser Collection of Vaduz, which happens to be in Liechtenstein. Lamborghini is certain this is the right one after looking at the documentation, company archives and a full examination of the car itself. Testimonials from enthusiasts and former Lamborghini employees further solidified the belief that this was the movie car. The only difference you'll notice between this fully restored Miura and the movie scene is the color of the seats. Lamborghini swapped out the white seats for black ones, as they were worried the white seats wouldn't make it back to the factory in perfect condition. However, there was no time to swap the headrests (mounted to the dividing glass) for black ones to match the seats, which you'll notice in the movie scene. We know we'll have "On Days Like These" running through our heads for the rest of the day on account of this incredible find. Thankfully, Lamborghini provided a bunch of photos to look at the car post-restoration, so go check them all out above as you race to your VCRs to watch the film once more.

Is Lamborghini readying a hybrid for Paris?

Lamborghini had us seriously stumped when it released its teaser (above) for a new vehicle that'll debut at the upcoming Paris Motor Show. The image seemed to depict a fastback GT somewhat reminiscent of Lambo's earlier 2+2 models like the Espada, and was accompanied by the sentence, "Once perfection is achieved, you can just double it." We're still not entirely sure what the means, but a possible leaked logo for the car might offer some big hints about its powertrain.
According to the Office of Harmonization in the Internal Market in Europe, Lamborghini applied for a trademark on the name Asterion on September 15 to cover vehicles, clothing, toys and video games. The logo (right) included a lightning bolt slashing through the 'O' in the word. That could suggest this forthcoming vehicle is a hybrid, but it's also not clear whether we're going to be hearing about a pure concept, or a production model.
The name itself might also be a tell. Asterion is one of the names for the Minotaur in Greek mythology, which is a creature that is part bull and part man. This could be another indication that the concept combines the traditional Lamborghini style with something else.