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Bulls on vacation: Lamborghini Giro 2015

Twenty-one owners were on hand for the Lamborghini Giro 2015, the tenth edition of the exclusive brand's most exclusive event. Hailing from the US and Canada, the small group blazed over some of the best roads in Maine, New Hampshire, Vermont, and Massachusetts. Luxury accommodations were provided at each stop on the four-day tour in late July. Twenty-one owners may sound like a minuscule showing, but it represents nearly 3% of the yearly American customer base. The colorful collection of Aventadors, Huracans, and Gallardos charged around New England like a high-speed string of Skittles. Challenging drives included the storied climb of New Hampshire's famed 6,288-foot Mount Washington and a mad dash up sinuous Route 17 through Vermont's Appalachian Gap. It all concluded with a police-escorted romp into the heart of Boston. Brilliant as the driving is, the Giro is also an opportunity for the Italian brand to connect with and take the pulse of owners in America, its largest market. Twenty-one owners may sound like a minuscule showing, but consider this: Lamborghini sold just over 2,000 cars globally in 2014, 736 of them in the US. This privileged few represents nearly three percent of the yearly American customer base. For comparison, Ford Motor Company sold 2,480,942 vehicles in 2014. If a similar portion of American Ford owners breezed into New England for a Ford Giro, that would equate to more than 70,000 "Ford-istas." Begun in 2006 in the US, the event is relatively unknown, even among Lamborghini owners. Capped at a maximum of 25 couples/cars, the Giro draws some of the most loyal customers of the Bologna-based icon. Exclusivity – participants mix with top management and are looked after by Lamborghini "concierges" – is what sets it apart from larger yet still select activities for the faithful, including the Lamborghini Esperienza (track events for owners) and Accademia (track and winter driving academies). Given the statistical significance of the participants, we couldn't help but survey the well-heeled swells running their bulls on the 2015 Giro about what they thought of the company's gamble on a third Lamborghini model in the form of an SUV – the upcoming Urus. Will it diminish the flamboyant brand's street cred? Half said "No", citing the celebrated Porsche Cayenne parable. Half said, "What the ****?!" "It's not only a nice drive," says Alessandro Farmeschi, Lamborghini America Chief Operating Officer.

Lamborghini officially reveals new Veneno Roadster

Sexy or vulgar - whatever you thought of the Veneno which Lamborghini unveiled at the Geneva Motor Show this past March, it didn't much matter. Because by the time we saw it, all three examples were already bought and paid for... at the equivalent of $3.9 million each. But if you had that much cash burning a hole in your pocket and lamented missing out on the opportunity to put one in your driveway, we've got good news, because Lamborghini has just confirmed another nine examples to be built. Only this time, it's got no roof.
Now officially confirmed after leaking out the other day, the Lamborghini Veneno Roadster features the same radical styling, extreme competition-derived aerodynamics, carbon-intensive construction and twelve-cylinder powertrain as the coupe that proceeded it and which we enjoyed photographing for your viewing pleasure just last month. The principal difference, of course, is the open-air cockpit, which offers no protection from the elements whatsoever: no fabric umbrella contraption, no removable glass or metal panel, nothing to get between your dome and the air rushing by at 220 miles per hour. That's the same top speed as the coupe, while the 0-62 run takes just a fraction of a second longer at 2.9 seconds. But we doubt you'd notice the difference with that 6.5-liter V12 revving just behind your ears.
It's the same engine and seven-speed ISR gearbox that powers the Aventador, only tuned up to 750 horsepower for the Veneno. And it should have more power, because at 3.3 million euros (about $4.5 million, give or take a Gallardo), the Veneno Roadster isn't just $600,000 more expensive than the Veneno coupe, it's also more than ten times the price of an Aventador. Still with us? You can scope out all the details in the press release below and browse through the photos in the gallery above for a closer look.

Lamborghini Sian's supercapacitor hybrid system explained by company's CTO

"We are a game-changer and a provocateur," Lamborghini's CTO, Maurizio Reggiani told Engadget. The automaker has a long history of making waves with traffic-stopping designs and more recently, innovative tech. At last week's Frankfurt Motor Show, the Italian company unveiled its Sian hybrid supercar. But it ditched the traditional battery pack in favor of a supercapacitor to power an electric motor, which is exactly what you would expect from the Italian company. Typically a hybrid uses a lithium-ion battery pack to store energy. Then when needed, it transfers an electrical current to a motor (or motors) to either help the gas-powered engine or take over propulsion entirely. It's a recipe that has successfully improved gas mileage and sold over six million examples of the Toyota Prius, not to mention countless other hybrids. "It's too easy to follow," Reggiani said. "If you want to move for the first time in electrification you must guarantee that the implementation will not destroy the DNA of a car and brand." With that in mind, the automaker went with a supercapacitor instead of a battery. According to Reggiani, the supercapacitor offers up three times the power of a battery pack from the same weight and packaging. Plus, it stores and discharges energy much quicker. The spent power can be fully regenerated very quickly during normal braking. Reggiani explained that this could be particularly useful while cornering. Going into a corner, the driver applies the brakes and replenishes any spent energy. Then, as the driver accelerates out of the corner, all the available power is there for acceleration. Then as the driver brakes for the next curve, the process starts all over again. Plus, the supercapacitor doesn't have to cool down like traditional battery, it's just ready to go at all times -- which is exactly what Lamborghini owners want. The output of the 48-volt motor installed into the gearbox is 34 horsepower which brings the total power output of the V12 Sian to 819 horsepower. While 34 horsepower doesn't seem like much, it means the vehicle can do zero to 62 miles per hour in under 2.8 seconds. That's Tesla Model S Performance and Porsche Taycan levels of fast. But there are other benefits. The electric motor reduces the torque hits of the gears shifting. You know those momentary losses -- then explosions of power -- you feel in the car as it speeds up, that's the vehicle going through its gears.