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Lamborghini begins Urus marketing push with terrain mode videos

The Lamborghini Urus SUV is coming. It's a done deal, so now the marketing push begins before its December 4th debut. Lamborghini is highlighting the Urus' off-road capabilities in the videos we're going to share with you, and that's not a bad way to start, since every other Lamborghini around has strada, sport, and corsa down pat. (That's street, sport, and track for those of you who don't speak Italian.) It's the sabbia, terra, and neve (sand, off-road, and snow) bona fides that need to be nailed down for the Urus to sell, so it's a smart play to highlight them right off the bat. Especially since its predecessor, the LM002, had fairly legendary capabilities – and prodigious fuel consumption. Expect that to be better in the Urus, whose twin-turbo V8 of about 650 hp and 600 lb-ft of torque should be civilized enough to guzzle fuel at a more measured pace. After that, a plug-in hybrid will reduce fuel consumption even further. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Lamborghini's also smart to push the reveal back past the noise of the LA Auto Show, so the Urus can stand on its own four tires. We expect to see more of these drive mode videos released as we get closer to the reveal, so stay tuned. Lamborghini Crossover SUV Luxury Off-Road Vehicles Performance Videos

Lamborghini announces twin-turbo V8 for LMDh racing

The car that replaces the Lamborghini Huracan is rumored to get a twin-turbocharged hybrid V8 possibly making something like 850 horsepower. The engine's origins and details remain in the shadows, but it's possible we'll get a preview of some of its components in Lamborghini's LMDh prototype racer. The Italian brand announced its entry for the Le Mans Hypercar (LMH) class of the FIA World Endurance Championship and the GTP class of the IMSA WeatherTech SportsCar Championship would be powered by a twin-turbo V8 developed in-house by the Squadra Corse motorsports division. All we know for now about the competition mill is that it will be a 90-degree V8 with an output of around 670 horsepower, midway between the 644 and 697 ponies allowed in the regulations. Partners in the enterprise include Bosch, which will develop the electric motor in the energy recovery system, Williams Advanced Engineering will supply power management software and the energy storage unit, while Xtrac will provide the seven-speed hybrid transmission. The engine will weigh at least 396 pounds, the minimum required by regulations, and enable a top speed of 210 miles per hour or thereabouts. This is the first time Squadra Corse has developed an engine for Lamborghini, and various race media have said it's not only different to the V10 used in Lamborghini's current Huracan GT3 and Super Trofeo cars, it's distinct from the twin-turbo 4.6-liter V8 going into the Porsche 963. The Huracan successor is thought to get an evolution of the 4.0-liter twin-turbo V8 in the Urus. However, it is impossible to believe Squadra Corse is expending the whopping amounts of time and money required for a race-winning engine for an internal-combustion powerplant that will only ever be used on track. The point of IMSA, the ACO, and the FIA coming together on mutual regulations for LMDh and LMH was to support road-applicable technology able to race in the premier sports car series' around the world. We should get our first look at Lamborghini's new race car by next year's Rolex 24 at Daytona at the latest. A year of testing in 2023 will lead to official competition outings in 2024, the teams running the car yet to be announced.  Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Like an iPhone S, the 2017 Lamborghini Aventador S adds speed and features

When most automakers introduce a new generation of vehicle, it represents a dramatic change in performance or design. Don't tell Lamborghini that – while the company calls its new Aventador S a new generation, the reality is that this is Sant'Agata's facelifted flagship, complete with some modest visual tweaks and a couple of new pieces of technology. In fact, it's closer to Apple's product cadence of introducing an S model of the iPhone before an all-new model. Those aesthetic changes include a new fascia that Lamborghini claims is more aerodynamic, while the vertical ducts on the outside of the lower intake optimize airflow around the front tires and those huge front wheels, while channeling more air toward the rear radiators. In back, there's a restyled diffuser, and a neat hexagonal exhaust outlet. Above that, there's a three-position active rear wing. All told, Lamborghini claims front downforce is up 130 percent while "overall efficiency" in high-downforce mode increases 50 percent and low-downforce mode improves 400 percent. New for the Aventador is a trick four-wheel steering system, a first for a series production Lamborghini. The idea with the system is like other four-wheel-steering. At low speeds it turns the rear wheels in the opposite direction of the fronts, tightening the Lambo's giant turning radius. At high speeds, the system works in reverse by turning the rear wheels in the same direction as the fronts and providing improved stability. But none of these style and tech changes are worth a damn without that big lump of fury in the Aventador S' middle. Like previous versions, there's a 6.5-liter V12, but its output is up to an SV-matching 740 ponies – torque is unchanged from the LP700-4 we tested in 2015, at 509 pound-feet. Max engine speed is up from 8,350 rpm to a wild 8,500 rpm. The result? Zero to 62 miles per hour in 2.9 seconds and a top speed of 217. Prices for the 2017 Aventador S start at an eye-watering $421,350 and – we're guessing – can creep up near $500,000 with a few carefully selected carbon-fiber accents and Ad Personam options. Lamborghini is planning to start deliveries in spring 2017. Related Video: