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Lamborghini Sian's supercapacitor hybrid system explained by company's CTO

"We are a game-changer and a provocateur," Lamborghini's CTO, Maurizio Reggiani told Engadget. The automaker has a long history of making waves with traffic-stopping designs and more recently, innovative tech. At last week's Frankfurt Motor Show, the Italian company unveiled its Sian hybrid supercar. But it ditched the traditional battery pack in favor of a supercapacitor to power an electric motor, which is exactly what you would expect from the Italian company. Typically a hybrid uses a lithium-ion battery pack to store energy. Then when needed, it transfers an electrical current to a motor (or motors) to either help the gas-powered engine or take over propulsion entirely. It's a recipe that has successfully improved gas mileage and sold over six million examples of the Toyota Prius, not to mention countless other hybrids. "It's too easy to follow," Reggiani said. "If you want to move for the first time in electrification you must guarantee that the implementation will not destroy the DNA of a car and brand." With that in mind, the automaker went with a supercapacitor instead of a battery. According to Reggiani, the supercapacitor offers up three times the power of a battery pack from the same weight and packaging. Plus, it stores and discharges energy much quicker. The spent power can be fully regenerated very quickly during normal braking. Reggiani explained that this could be particularly useful while cornering. Going into a corner, the driver applies the brakes and replenishes any spent energy. Then, as the driver accelerates out of the corner, all the available power is there for acceleration. Then as the driver brakes for the next curve, the process starts all over again. Plus, the supercapacitor doesn't have to cool down like traditional battery, it's just ready to go at all times -- which is exactly what Lamborghini owners want. The output of the 48-volt motor installed into the gearbox is 34 horsepower which brings the total power output of the V12 Sian to 819 horsepower. While 34 horsepower doesn't seem like much, it means the vehicle can do zero to 62 miles per hour in under 2.8 seconds. That's Tesla Model S Performance and Porsche Taycan levels of fast. But there are other benefits. The electric motor reduces the torque hits of the gears shifting. You know those momentary losses -- then explosions of power -- you feel in the car as it speeds up, that's the vehicle going through its gears.

Lamborghini yacht by Tecnomar is 4,000-hp tribute to the Lambo Sian FKP 37

Lamborghini is no stranger to the boating industry, it developed a pair of marine engines in the 1980s, but it has never made its own boat. It took a step toward the world of yachts when it teamed with Italian firm Tecnomar to design a high-performance vessel inspired by the limited-edition Sian FKP 37 introduced in 2019. It's quick, rare, and head-turning, and it was deemed worth of wearing the company's Raging Bull emblem on its bow. Tecnomar (a boatmaker owned by The Italian Sea Group) worked directly with Lamborghini's Centro Stile to inject some of the design DNA that characterizes Sant'Agata's supercars into a yacht. The end result stands out with a strikingly rakish silhouette, Y-shaped LED lights on the front part of the hull, and hexagonal glass on both sides. They draw a visual link between the yacht and Marcello Gandini-designed cars such as the Miura and the Countach. Settling into the captain's chair feels a lot like slipping behind the wheel of a modern-day Lamborghini, except you're sitting taller, you're floating on water, and there's a lot more space around you. In lieu of an old-fashioned wooden helm, Tecnomar installed a three-spoke steering wheel that looks a lot like the unit Lamborghini currently puts in its cars. It even has a 12-o'clock mark, which seems more than a little superfluous when you're motorboating. Digital gauges display vital information about the boat and its surroundings, including navigation data, and the throttle levers are reminiscent of the drive mode selectors found on the center console of the Urus.     Buttons lifted straight out of the Lamborghini parts bin are used to start the engines -- and, yes, that's plural. While the Sian is the company's first production-bound hybrid model, there is nothing electrified about its water-going sibling. Power comes from a pair of V12 engines built by MAN and each rated at 2,000 horsepower. Performance specifications haven't been released yet, but it sounds like the yacht needs a 4,000-horse punch because it's 63 feet long and it weighs about 53,000 pounds. It's relatively light all things considered thanks in part to the use of carbon fiber in its construction, and it falls in the ultra-lightweight boat category. Tecnomar expects to deliver the first boats in early 2021. It capped production at 63 units globally, and it priced each one at $3 million before options are factored in.

'Boy Wonder of Supercar Sales' talks Lamborghini

Brett David has a pretty darn good life. At 26 years old, he's the CEO of Prestige Imports in Miami, which puts him at the wheel of the largest Lamborghini dealership in the US. Prestige also happens to have moved more Audis than any other dealer in three years.
CNBC's Squawk Box had him on for a sitdown in a segment it called "Secret Lives of the Super Rich," where the network highlighted the burgeoning demand for Lamborghinis. Besides talking about the recession-proof Lambo market and his new-age clientele, David explained how he sold his first Lamborghini. At 17. To Missy Elliot. The whole video is really worth a watch, which you can do by scrolling down.