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Watch these Super Bowl car commercials [UPDATE]

On Sunday, February 3, the New England Patriots take on the Los Angeles Rams in Super Bowl 53 at Mercedes-Benz Stadium in Atlanta, Georgia. Some will watch because of the storyline of the old-school dynasty facing off against the new-school wunderkinds, but a large chunk of people will solely be watching for the commercials. Lucky for those who slot into the latter category, many of the manufacturers release their super bowl ads ahead of time, or have simply opted to release the commercials only online. Scroll down to see what car companies have already shown their cards. Audi Audi goes the comedic route in its clip for the Big Game. It starts with a grandpa showing his grandson a gorgeous Audi e-tron GT tucked away in a garage before he's shaken awake. Turns out he was just choking on a cashew in his cubicle at his boring job. Dodge Dodge does what it knows: create enough smoke to punch more holes in the ozone layer. Set to "The Devil Went Down to Georgia (the Super Bowl is in Atlanta, get it!?), a Challenger SRT Hellcat widebody, Charger SRT Hellcat, and Durango SRT are seen ripping through a city, leaving a trail of rubber crumbs in their wakes. Genesis Genesis has not yet released a commercial prior to the Super Bowl, but it is the official luxury vehicle of the NFL. Because of this, Genesis is hosting a fan experience for 10 days before the game. It will showcase the brand's cars, offer games, and have photos opportunities and autograph days. Hyundai Jason Bateman alert! Hyundai is one of the few companies to hook a major celebrity for its advertisement, and the casting is perfect. Bateman plays a doorman who takes people to various terrible events in life, including root canals, the middle seat, and shopping for a car. The ad centers around Hyundai's Shopper Assurance, which is Hyundai's new method for car shopping. Jeep An old 1963 Jeep Gladiator finds its strength in the crusher and transforms into a a new 2020 Gladiator, with a firm declaration that the nameplate is officially back. Kia Through Kia's commercial, a young boy wonders out loud what it'd be like if the millions spent on Super Bowl commercials were used to help others.

Kia previews new midsize sedan concept for Geneva

Kia has released a teaser and brief statement about a new concept it'll be bringing to the Geneva Motor Show. Though there's not much to go on, there are a few details to be extrapolated. Firstly, Kia says this is a D-segment model – which is Euro-speak for a midsize sedan. And as far as Kia's concerned, that means the Optima. Considering that the current model is the better part of five years old now, it'll be due for replacement soon, and this could be our first look at the fourth-generation model. What's interesting is that this concept was designed by the company's European design studio in Frankfurt, Germany. (And it does look rather European: in fact if you covered certain parts like the tell-tale tiger-nose grille, and didn't tell us what we were looking at, we might start seeing elements of Jaguar and Skoda in its design.) Which could mean that this is simply the German office's proposal for the Optima's replacement, or that the model line could be split between European and North Ameican models – much like the Cee'd occupies the largely same segment in the Euro market as the Forte does here. Finally the "elegant energy" handle could suggest hybrid or fully electric propulsion, but we'll have to wait a little while long as its debut at the Swiss expo approaches, now just weeks away. ELEGANT ENERGY – KIA TO SHOW NEW CONCEPT CAR AT GENEVA - Concept to be unveiled at the 85th Salon International de l'Automobile in Geneva on 3 March 2015 - D-segment model is the 11th concept car created by Kia's European design studio - The concept has been created as a spacious and versatile accessory to an active lifestyle Kia Motors Europe will exhibit a stylish new concept car at the 85th Salon International de l'Automobile in Geneva on 3 March 2015. This new D-segment model is the 11th concept car created by Kia's European design studio in Frankfurt, Germany. With confident, powerful lines which sweep elegantly from Kia's hallmark 'tiger-nose' grille towards the rear of the vehicle, Kia's new concept car embodies modern design and refined, understated energy. The concept has been created as a spacious and versatile accessory to an active lifestyle, as a purposeful, energetic design study for the style-conscious, and as a sanctuary from the stresses of the modern world. News Source: Kia Geneva Motor Show Kia Concept Cars Sedan 2015 Geneva Motor Show

Kia compact crossover caught completely uncovered, and it's called Seltos

Kia has been teasing a new, global small crossover with some sketches the past couple of weeks. Now we get to see the actual crossover — called the Kia Seltos — completely unveiled well before the actual reveal. It seems to be sized between the Kia Soul and the Kia Sportage. The photos also show that the drawings Kia released were clearly of the production car. Everything looks nearly identical. It also leans on many current design trends such as a black or contrasting-color roof separated by metallic trim, faux metallic skid plates on the bumpers, and a rising window line at the back. The car has more lines and creases than most of Kia's relatively organic designs of late. The headlights and taillights do have lots of nice detailing, though this is probably a high-level model, and those details may be lost on lower trims. We don't get a look at the interior, but if it's as faithful to the teaser images as the exterior, it should look fairly typical for a Kia. It will have a fairly low, horizontal dash with a large screen protruding from the middle. It looks as though a newer widescreen will be available, which we've seen in the Kia Telluride and K900. Considering the size of the Seltos, it would seem plausible for it to share the naturally aspirated 2.0-liter and turbocharged 1.6-liter engines from the Kia Soul and Forte. The naturally aspirated engine makes 147 horsepower and 132 pound-feet of torque, and the turbo engine makes 201 horsepower and 195 pound-feet of torque. As in those other Kias, the 2.0-liter engine would probably get a CVT while the 1.6-liter engine would likely get a dual-clutch transmission. All-wheel drive is also probably on the table, though we'll have to wait to see if it's offered on every trim and powertrain combination. Kia said the reveal will be this summer, so we may be waiting a couple more months for all those details.