2014 Kia Soul ! on 2040-cars

Auto blog

Kia hires Morpheus from The Matrix for Super Bowl ad

News of the Kia brand's inclusion in this year's onslaught of Super Bowl ads got out in December of last year, but other than the fact that the coming K900 flagship would carry the day, we knew nothing about the spot. Now AdWeek has revealed that it is Morpheus - he of The Matrix and guru for The One - who will guide us into a previously inconceivable reality in which Kia is a luxury car maker.
What we'll get is a 60-second spot produced by David&Goliath agency, following Morpheus (played by the man who made him famous, Laurence Fishburne) as he does the thing he does best: presenting a choice to a couple at a valet stand, allowing them to choose a red key or a blue key and, Kia would certainly want us to believe by the end of an "unforgettable ride," the truth.
It's Kia's fifth straight trip to the Super Bowl so it knows what to expect, but the task Morpheus has this time - to free your mind concerning the K900 - could be a task just as large as defeating all the agents and sentinels seeking Zion.

Kia Forte5 hotted-up hatch could be coming back to U.S. market

CarBuzz discovered an executive order Kia submitted to the California Air Resources Board (CARB) that appears to leave a placeholder for a new Forte5. The previous Forte5 — the hatchback version of the Forte sedan — was sold in the U.S. until last year. The tailgated version didn't make the jump to the new-generation Forte sedan that went on sale in the latter part of 2018. The question is whether the lodged paperwork means we can expect a new Forte5 to come our way, or if Kia's U.S. arm is merely preparing for the possibility. Kia's CARB filing lists four 2020 model-year Forte trims: A Forte sedan without smart cruise control (SCC) that can be had with Kia's seven-speed dual-clutch transmission or a six-speed manual; a Forte sedan with SCC that comes with the DCT; a Forte5 with the DCT; and a Forte5 with the DCT and SCC. All four cars get a 1.6-liter four-cylinder. The only such engine Kia has is a turborcharged GDI unit with 201 horsepower and 195 pound-feet of torque, currently found in the Soul GT. The only engine available in the Forte sedan at the moment is a naturally-aspirated 2.0-liter four-cylinder with 147 hp and 132 lb-ft, with a CVT manipulating gear ratios. In an interview with Motor Trend at the 2018 Detroit Auto Show where the latest Forte sedan was launched, the Forte's product manager said, "We're not done with Forte. ... We have more exciting products that are coming that I can't speak of." We know there's a production version of the Forte GT on the way with the 1.6-liter, so that takes care of two of the listed vehicles. At the time of the interview, MT wondered if the Kia exec was alluding to "a return of the Forte5 hatchback," something cribbed off the gorgeous Proceed concept shown at the 2017 Frankfurt Motor Show. If we were to peer perhaps too closely at the tea leaves, in January of this year Kia launched the new Forte5 hatchback at the Montreal Auto Show (pictured). An exec with Kia Canada said that country is "the first in North America to get up close to a brand-new vehicle." Perhaps we'll be the second. That car in Canada comes with the 2.0-liter four-cylinder in base trim, and will offer the 1.6-liter as part of a "GT performance upgrade." We know the Forte GT sedan will come with nicer and sportier bits like LED headlights and 18-inch wheels on Michelin Super Sport tires. If there is a hotted-up Forte5 hatch on the way, we should know before too long.

Kia Soul EV will go on sale in four more US states

Live from New York, it's the Kia Soul Electric Vehicle! The South Korea-based automaker believes its first mass-produced EV is a ready-for-prime-time-player and will start selling the EV in the Empire State during the fourth quarter. Kia will also expand Soul EV sales to New Jersey, Connecticut, and Maryland, giving the model some pretty good coverage along the Eastern Seaboard. Perhaps those funky hamsters will find yet another reason to rock out. The expansion may be a sign that Americans are gravitating to the Soul EV as quick or quicker than expected. The model delivers 109 horsepower and, probably more importantly, a single-charge range of 93 miles. Kia started selling the Soul EV in California late last year. Then, earlier this year, distribution was expanded to Georgia, Texas, Oregon, Washington, and Hawaii. Additionally, the Soul was given the first-ever Canadian Green Car of the Year Award. The car sells for a base price of $33,950, and that's before any federal tax incentives kick in. Additionally, Kia may be coming out with a "more" base model that cuts that price by another $2,000. With the fed's help, that could bring the cost down into the $24,000 range, Some states have their own incentives as well. As for New York, eight dealerships will start selling the Soul EV, while six New Jersey dealerships will also have that honor. Take a look at Kia's press release below and go here for our Quick Spin impressions of the car. Related Videos: