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Hyundai Motor Group promotes heir apparent

SEOUL — Hyundai Motor Group promoted heir apparent Euisun Chung on Friday to a role of overseeing the conglomerate, moving him a step closer to succeeding his octogenarian father as head of South Korea's second largest group. Chung, 47, who will assist his father and group chairman Mong-Koo Chung, was appointed as executive vice chairman to respond to "deteriorating global trade issues and changes in competitive dynamics in major markets," Hyundai Motor Group said in a statement. Chaebols like Hyundai and Samsung Group, which have grown into global firms from the rubble of the 1950-1953 Korean War, are undergoing a transfer of power to third- or fourth-generation leaders. "In his new capacity, Executive Vice Chairman Euisun Chung will oversee the entire Group's operations, aiding and reporting to Chairman Mong-Koo Chung," the statement said. The appointment also comes as Hyundai battles tumbling profits, mounting pressure from activist shareholders to improve its governance, and amid South Korea's trade tensions with the United States that threaten to disrupt its production plans. "This is a good sign," Park Yoo-kyung, a director at Dutch pension fund APG Asset Management, said of the appointment. "This will enhance transparency about who is controlling the group and who is making key strategic decisions," she said. Generational shift The junior Chung, currently vice chairman of the group's crown jewel, Hyundai Motor Co, has stepped up in recent years, attending motor shows and government meetings with business leaders on behalf of his 80-year-old father who has made few public appearances. Shares in Hyundai Motor ended up 0.8 percent on Friday, and affiliate Kia Motors fell 0.3 percent in a wider market that rose 1.4 percent. Chairman Chung, the all-powerful boss, has presided over Hyundai for about two decades, transforming the company into the world's fifth-biggest car maker along with Kia Motors. Hyundai is now struggling to reverse slowing sales in China and the United States, where the company has suffered due to its delayed response to booming demand for SUVs. The appointment is part of an effort to "improve future competitiveness and secure future growth engines" at a time when the auto industry is undergoing major changes, the group said. The junior Chung has led the group's efforts to develop future vehicles such as autonomous and connected cars, as well as Hyundai's fledging premium brand Genesis.

Hyundai Group design chief wants more differentiation between models and brands

Luc Donckerwolke, the man who oversees design at Hyundai, Kia, and Genesis, is determined to get more differentiation into the model range. He not only wants greater visual separation between all the models in the range, he also wants more distinction between Hyundai Group cars and others in the respective segments, and global distinctions so that a Hyundai in China doesn't necessarily look like one built for North America. He told Autocar, "We will not have a global design language because otherwise it's too rigid. [The alternative is] more work, but it's more flexible." Donckerwolke gets an extreme look at the results of homogeneous design, because an enormous number of cars on the road in South Korea are Hyundai Group products. "[Our] core task is to differentiate the design philosophy of the three brands, not least because we have a big [around 70%] share in Korea. We need to differentiate each model, otherwise the landscape is too homogeneous." Top-down, each brand gets a design brief. Hyundai will be Hyundai's "sexy, seductive and sensuous, sporty, eager and stylish," holding onto its value proposition while adding emotion. Kia will be "young, challenging and cool — cooler than before," said brand design chief Byungchul Juh, with Donckerwolke adding that it's about "streetwear — bold, fresh and young." And Genesis is "haute couture." Donckerwolke characterizes the design philosophy as not "Russian dolls but ... chess pieces, with a look that reveals its own charismatic character. For example, Kia's used to be about the tiger nose grille, separate headlights and the lower intake. Now it's going to be more of a mask that will deliver sportiness and a presence." Kia designer Juh said, "There will be a distinct version of tiger face for each segment, and we'll keep the tiger nose grille. In principle it's the same, but there's a different interpretation for each segment, and more of a 3D feeling. We're moving from a nose to a face." The sketches we've seen of Kia's coming small global crossover take a first step, and we're told the next Sportage will make more impact than the new Tucson. As for Hyundai, the next Sonata will "be the design flag-bearer." We wait to see how much of the vehicle all of this affects. But right now, look at the 2020 Elantra and Sonata from the front three-quarter; ignore their front fascias, and they're two sizes of one sausage.

2019 Kia Forte revealed | Bigger interior, Stinger-ish styling and 35 mpg

Even though it was updated for the 2017 model year, Kia has decided the time is right to completely redesign the Forte compact sedan. And the end result is a generally handsome car that looks more exciting in some ways, but less so in others. The front of the car is easily the highlight. It pulls from the sensational Stinger for its angrier headlights with aggressive "X" motifs, along with big side intakes and a more shapely grille. The lower grille is very wide and looks menacing in black. Some added creases to the hood and fenders also provide a muscular look absent on the rounded current model. What's disappointing is that the Forte's sides are rather boring. The only visual interest in the slab flanks are the soft shoulder line under the windows, and a crease at the bottom. Even the window line is a simple straight line, unlike the line on the current model that plunges low at the front and sweeps up to the back. Fortunately the tail brings back a modicum of style with nicely detailed lights, complete with a full-width section, and a nicely flared out rear bumper. The new Forte is also a bit larger than the old model. It's 3.2 inches longer, and 0.7 inch wider. Kia says this provides the Forte with more passenger space and cargo space. Specifically, the trunk is 15.1 cubic feet, which is 0.2 cubic foot larger than the current model. Kia hasn't announced whether a hatchback will be offered with this new generation. Besides the extra space, the Forte's interior is much more attractive than the monochrome cocoon of the current model. It has more contrast in materials and colors, and a trim, wide-looking dashboard. It also features a standard 8-inch touch screen infotainment system. Wireless charging, a 320-watt Harman Kardon sound system, and some additional driver aids will be available as options. Kia has only revealed one engine for the new Forte. It's a 2.0-liter Atkinson-cycle four-cylinder, now featuring a cooled exhaust-gas recirculation system. It makes the same 147 horsepower and 132 pound-feet of torque as the current Atkinson-cycle model, but Kia is expecting it to get notably better fuel economy. The final numbers have yet to be revealed, but Kia is targeting 35 mpg combined. For reference, the current Forte economy king is the automatic-equipped Atkinson-cycle car that gets 32 mpg combined, along with 29 mpg city and 37 on the highway.