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2021 Kia Seltos Review | Price, fuel economy, specs, pictures

The 2021 Kia Seltos proves you don't have to spend a lot of money for both function and fashion. Its price and exterior dimensions fall in between the subcompact and compact SUV segments, yet it boasts more interior volume than is expected and an abundance of special design details throughout that successfully counter some of the cheaper bits applied to keep the price down. Basically, it provides even more value beyond Kia's usual extra-long features list and warranty. In that way, the Seltos is in keeping with Kia's excellent Soul below it and Telluride above it. It's also a more competitive product than Kia's aging Sportage, which may have nicer interior materials and more powerful engines, but weaker interior packaging and design. Importantly, though, the Seltos is a compelling alternative to the crossovers in the two SUV size/price segments that it straddles, offering a hodgepodge of elements from each to create an appealing new whole. Its most direct competitor is the also-new and also-handsome Mazda CX-30, which is sharper to drive and has a higher-quality cabin. The Seltos' greater space likely makes it a better choice for more people, however. What's new for 2021? The Seltos is an all-new model in the Kia line-up. What's the Seltos interior and in-car technology like? If there's one area where the Seltos betrays its relatively low price, it's the quality of its interior materials. There's far more hard plastic throughout than you'll find in the slightly pricier Kia Sportage plus any number of like-priced compact crossovers. The door sills, dash tops, center console and cargo area are the most noticeable examples. However, Kia's designers cleverly made up for its accountants' dictates by elevating several key areas with upgraded materials and distinctive design elements. The 3D geometric pattern of the speaker grilles, the metal-look passenger grab handle, the sleek silver trim piece surrounding the air vents and starter button, and optional upgrades that include handsome heather-gray upholstery and the dash trim that can be glossy black, bright blue or stitched faux leather. There's also plenty of user-friendly technology. Standard on every Seltos is an easy-to-use 8-inch touchscreen packing standard Android Auto and Apple CarPlay. Standard on the SX Turbo is the same 10.25-inch touchscreen available in the Telluride, which enhances functionality with its widescreen layout (it's also largely similar to the one offered by Hyundai).

Honda, Hyundai and Kia get best word-of-mouth recommendations in US

Forget advertising, incentives and, yes, even our excellently crafted vehicle reviews, sometimes the best way for automakers to sell cars is still good ol' fashioned word of mouth. In an attempt to measure this "word of mouth" power, The Boston Consulting Group, a management consulting firm, has created a new study called the Brand Advocacy Index (BAI). The index takes a look at how various industries perform from person to person. Those industries include automotive, smartphones, grocery, mobile telecommunications and banking.
The study polled more than 32,000 individuals across Europe and in the US to come up with the top 55 brands in these various industries. On the automotive side of things, the top brands in the US were Honda, Hyundai and Kia, all tied at 63 percent. On a global scale, Volkswagen and Toyota scored the highest with a 65-percent BAI rating (both in France). The average BAI for auto industry players tallied 50 percent.
As for companies in other industries, Apple's iPhone was the index's top-rated smartphone, Trader Joe's was the highest recommended grocery store, Virgin was sat atop the mobile telecom industry and USAA was the top retail bank. Scroll down for the full press release on the new study.

Hyundai Motor shares slide following U.S. probe of airbag failures

SEOUL — Shares in Hyundai Motor tumbled on Monday on a U.S. probe into why airbags failed to deploy in some of its Sonata sedans, with investors fretting about potential recall costs for the once popular cars. The probe, which follows crashes that reportedly killed four people and left six injured, will review the 2011 Sonata sedan as well as the 2012-2013 Forte made by affiliate Kia Motors, encompassing some 425,000 vehicles. It marks the second investigation by the U.S. National Highway Traffic Safety Administration into the South Korean duo in less than one year, exacerbating headaches for Hyundai which reported in January its worst annual earnings in seven years. Hyundai has issued a recall for more than 150,000 U.S. Sonatas after incidents of non-deployment were linked to electrical overstress in the airbag control unit, but said it did not have a final fix. "What I am concerned about is that the recall will be expanded to other markets," said Ko Tae-bong, an analyst at Hi Investment & Securities. The Sonata and Forte sedans were responsible for driving sales for Hyundai and Kia in key markets in recent years, although they are no longer as popular as they once were. Ko estimated the U.S. recall could cost as much as $575 million if airbags were replaced in 425,000 vehicles under review and the automakers were found responsible for the problem. Hyundai Motor shares tumbled 4.8 percent while Kia Motors lost 3.7 percent. Parts supplier Hyundai Mobis fell 5.4 percent while the broader market was down 0.7 percent. Hyundai declined to comment on whether the recall would be expanded. Kia said it has not confirmed problems with the airbags but added it would "act promptly to conduct a safety recall, if it determines that a recall would be appropriate." The automakers told the South Korean regulator that the Sonata and Forte models sold in the domestic market were not affected, an official at South Korea's transport ministry told Reuters. The U.S. regulator said the airbag control units were built by ZF Friedrichshafen-TRW, a German auto supplier that acquired TRW Automotive in 2015, adding that it would determine if any other manufacturers used similar airbag control units and if they posed a safety risk. The NHTSA also said that electrical overstress appeared to be the root cause in the 2016 recall by Fiat Chrysler America of 1.4 million U.S. vehicles for airbag non-deployments in significant frontal crashes.