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K900 probably won't be last time Kia goes alphanumeric

This is part of an effort to ensure that the vehicle brand itself registers with consumers more than the model name.
The new Kia K900 luxury sedan stands as a four-wheeled flag in the ground of the financially fertile turf of the world's premium automakers. It's a bold move for a Korean manufacturer that was best known for inexpensive MSRPs and easy credit only a few years ago. The company has made sure it has the requisite trappings of premium motoring: indulgent size, rear-wheel drive, a powerful V8 engine, real wood trim and rich leather seats. It has also ensured the model has another important earmark of luxury - an alphanumeric name. These days, everyone from Audi to BMW to Cadillac to Lexus to Volvo rely on a jumble of letters and numbers to make up their model names. We've been told this is all part of an effort to ensure that the vehicle brand itself registers with consumers more than the model name.

2020 Kia Telluride makes surprise debut at New York Fashion Week

About two and a half years after the concept's debut in Detroit, the (mostly) production 2020 Kia Telluride has been revealed in New York for Fashion Week. The odd location for the reveal has to do with a partnership with fashion designer Brandon Maxwell who got Kia to donate to his childhood school district in Marfa, Texas, as part of the deal to display the SUV at the show. It has also been customized to fit Maxwell's Texas-themed line of fashion for spring and summer of 2019. Although the production SUV is partly obscured by custom features such as the off-road bumpers, skid plates, auxiliary lights, ladder and spare tire, this is still our best look yet at the SUV. There's clearly a lot of influence from the old concept, but there's also been quite a bit of compromise for production. It's a clean design that's still pretty squared off. The headlight and grille design borrow heavily from the concept, and the taillights are pulled right from it. It's much taller now and more rounded. The rear hatch isn't upright and vertical anymore, the front fascia has been given an arc that softens it, and the proportions between the headlights and grille seem like they may still be in flux. Kia is still keeping many of the technical details under wraps. The company says that the Telluride will have seating for up to 8 passengers, and that it's a few inches longer and wider than the current largest crossover in its line, the 7-passenger Sorento. It will also have a V6 under the hood. Availability and pricing still have yet to be announced, but we expect it to go on sale early next year. The crossover will be assembled at Kia's factory in Georgia. Related Video:

2017 Kia Sportage hits LA in US spec

Kia gave us our first look at the all-new Sportage back in August ahead of its global debut at the Frankfurt Motor Show. But with the LA Auto Show opening this week, the Korean automaker has now released the full details on its new compact crossover. The 2017 Kia Sportage represents a ground-up redesign of the model, adopting a more rounded look compared to the crossover it replaces. The tiger-nose grille makes it instantly recognizable as a Kia. And though it clearly takes a different design approach, its upright quirkiness (to our eyes) makes it a more suitable bridge between (and distinct stablemate to) the unconventional Soul and the larger Sorento. Now entering its fourth iteration, the new Sportage stretches 1.6 inches longer than its predecessor and rides on a 1.2-inch longer wheelbase, but maintains the same width. That means a more spacious cabin for both occupants and cargo, done up with more upscale materials and with the latest technologies buyers have come to expect. The increased use of high-strength steel helps optimize rigidity and weight in the latest iteration of Kia's longest-running nameplate, helping it launch a more concerted assault on the increasingly competitive compact crossover market. Buyers will be able to choose between three trim levels, labeled LX, EX, and SX Turbo. The first two derive their power from a 2.4-liter four good for 181 horsepower and 175 pound-feet of torque, while the latter steps up to a 2.0-liter turbo kicking out a more prodigious 241 hp and 260 lb-ft. Both promise improved efficiency, and can be had in front- or all-wheel drive, but either way they transmit their power to the road through a six-speed automatic transmission. Pricing for each model is set to be announced closer to their arrival in showrooms sometime in the new year.