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Hyundai outlines EV strategy as it struggles with cost of engine defects

SEOUL — South Korea's Hyundai Motor pledged to boost sales of electric vehicles to over half a million by 2025 as part of a bid to focus on new technologies and catch up with rivals, but some analysts saw the target as conservative and warned of the costs. The announcement by Hyundai, the world's fifth largest car maker along with affiliate Kia Motors, underscores the accelerating strategy shift under Euisun Chung, who became the motor group's executive vice chairman last year. Hyundai announced a $35 billion investment last week in mobility and other auto technologies by 2025, less than a month after unveiling a $1.6 billion deal to develop self-driving vehicle technologies with Aptiv. The firm said on Thursday it plans to launch 16 EV models by 2025 to boost sales of such vehicles 17-fold to 560,000 by that year. Still, that would be equivalent to just over 10% of its projected global sales this year. The projection compares with more bullish forecasts offered by its bigger rivals. Volkswagen AG expects to make 22 million EVs over the next decade, while General Motors aims to sell 1 million EVs annually by 2026. "That is not an ambitious target. If Hyundai fails to boost volumes fast enough, costs of electric cars will weigh on profitability," Lee Jae-il, an analyst at Eugene Securities & Investment. Hyundai said that the EV market would face intensifying competition and oversupply soon and automakers failing to meet toughening European emissions regulations will face heavy penalties and suffer a serious blow to their reputation. "EV supply is expected to surpass demand from the second half of next year," Ka Suk-hyun, vice president of Hyundai Motor, told an earnings conference call. Quality issues Hyundai's third-quarter net profit rose 59% to 427 billion won ($365 million), well below the average 684 billion profit estimate of analysts based on Refinitiv data, due to 600 billion won provisions it earmarked to address potential engine defects in the United States and South Korea. Quality issues have been a major drag in Hyundai's attempt to steer a recovery from six consecutive annual profit declines and constrained its financial firepower to invest in future technologies. It is still under investigation by U.S regulators and prosecutors over potential faulty engines in some models. Total retail sales fell 3% in the third quarter, as higher U.S.

Hyundai will launch 26 green models through 2020

Hyundai Motor Group, which comprises both Hyundai and Kia, believes that launching a blitz of 26 green models through 2020 could place the Korean automaker among the leaders in the segment. Only Toyota would be larger in the electrified vehicle market, if Hyundai Motor's plan works, Automotive News reports. The 26 models run the gamut of the green car field, and they include at least 12 hybrids, six PHEVs, two EVs, and two hydrogen fuel cells, according to Automotive News. If customers latch onto them, Hyundai and Kia could move as many as 300,000 electrified vehicles a year by 2020 versus about 43,000 in 2015. Kia is responsible for at least 11 of these vehicles like the upcoming Niro crossover. Meanwhile, Hyundai wants the upcoming Ioniq (above) to challenge the Toyota Prius, and the Korean company has hybrid, PHEV, and EV versions on the way. To save money on the development of so many electrified vehicles, Hyundai Motor uses shared components. "For example, all our electric motors have the same diameter," Lee Ki-Sang, Hyundai's green powertrain boss, told Automotive News. "The power output is different, but we can just adjust the width of the core winding. Or for the motor controller, we standardized to use the same printed circuit boards." Trying to go from a relatively small player to a market leader is an audacious move, but it's especially risky right now. Gas prices are the cheapest in 12 years in the US, and green car sales are down in the US and in Europe. Toyota even predicts the inexpensive fuel could cut into Prius sales, and it's far more established than Hyundai's models. The South Korean company could have an even tougher time because these efficient vehicles still lose money for now. "Our target is before 2020, we would like to make profits on these eco-friendly vehicles," Lee told Automotive News. Related Video:

Hyundai CVVD engine brings another dimension to valve timing

A new technology from Hyundai Motor Group places another marker on the march to more efficient internal combustion engines. Called Continuously Variable Valve Duration, the innovation permits two options for how long the intake valves remain open during the combustion cycle. The feature adds a third take on valve chicanery, atop variable valve timing that changes when valves open, and variable valve lift that changes how far valves open. Hyundai says the feature returns a 4% improvement in performance, a 5% increase in fuel economy, and lowers emissions by 12%. Hyundai applied for two patents on the valvetrain process in South Korea in 2011 and again in 2015. The altered valve duration in this latest iteration is made possible by two movable arms inside the camshaft. Each arm is anchored at its base to a pin at the center of the camshaft, while the end of each arm extends toward the edge of the camshaft. Changing the position of the pin in the center of the camshaft changes the angle of the arms relative to one another, which moves the camshaft along its mounting rod. Voila, a new intake cam profile that either lengthens or shortens valve overlap.   During low-speed spells at low load, CVVD opens the intake valve from the middle to the end of compression stroke. The weaker detonation isn't a factor at low load, and the reduced friction during compression improves fuel economy. During heavy engine loads, the intake valve closes at the beginning of the compression stroke to maximize the amount of air mixed for detonation, boosting torque. Four additional features enhance the benefits of CVVD. A more powerful direct injection system increases fuel spray pressure from 250 bar to 350 bar. Hyundai doesn't go into details on its Integrated Thermal Management System, but says the ITMS "quickly heats or cools the engine to the optimal temperature." Low-friction components lower overall engine friction by 34 percent. And a low-pressure exhaust gas recirculation layout diverts low-pressure exhaust gas from the traditional EGR route to the turbocharger compressor under high load for better fuel efficiency.   The first engine to boast the new tech is the Smartstream G1.6 T-GDi four-cylinder, which produces 180 horsepower and 195 pound-feet of torque. It will appear in the 2020 Hyundai Sonata Turbo going on sale in South Korea later this year.