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KIA: Walken Closet

Kia quite literally had no other option than to secure Christopher Walken to star in this commercial. It's entitled Walken Closet, and the misspelling is clearly intentional. Watch as Walken portrays himself as only he can (obviously) in this humorous ad. Oh, and the sock puppet. How could you forget the sock puppet? Marketing/Advertising Kia Super Bowl Commercials 2016 super bowl ad

Kia recalls 507,000 vehicles in U.S. for airbag issues

WASHINGTON — Kia Motors Corp said on Friday it was recalling more than 507,000 vehicles in the United States because an electronic glitch may prevent airbags from deploying in a crash. The recall follows an announcement in March by the National Highway Traffic Safety Administration (NHTSA) that it was investigating why some airbags had failed to deploy in Kia vehicles and its affiliate Hyundai after crashes in which four people were killed and another six were injured. The two Korean automakers have now recalled nearly 1.1 million U.S. vehicles to address the issue. NHTSA said in March that it was aware of six serious crashes in which airbags failed to deploy in frontal crashes, including four in 2011 model Hyundai Sonatas and two in 2012 and 2013 Kia Forte vehicles. The crash of the 2013 Forte occurred in Canada. Kia's recall issued on Friday covers 2010-2013 Kia Fortes, 2011-2013 Kia Optimas and 2011-2012 Kia Optima Hybrid and Sedona vehicles. The company said the airbag control unit may short circuit because they may be susceptible to electrical overstress, preventing the frontal airbags and seat belt pretensioners, which pull the driver and front seat passenger firmly back into their seats, from deploying. The company said it does not yet have a fix, but is working with its supplier on the issue. Kia spokesman James Bell said the company "is attempting to have a remedy by the scheduled owner notification date of July 27. If Kia does not have a remedy by that date or if any customer feels unsafe in his/her vehicle, we will provide a rental car until the repair has been completed." Hyundai in February issued a recall for 154,000 U.S. Sonatas after non-deployment reports were linked to electrical overstress in the air bag control unit. In April, Hyundai recalled an additional 425,000 U.S. vehicles to address the same issue. Hyundai said in March that it was aware of reports of two deaths in its vehicles, which occurred in head-on collisions at extremely high rates of speed. NHTSA said the airbag control module under investigation was built by ZF Friedrichshafen AG, a German auto supplier. ZF said on Friday that it has worked with Kia and "continues to cooperate and support NHTSA and its customers in the investigation." The safety agency also said that electrical overstress appeared to be the root cause in a 2016 recall by Fiat Chrysler Automobiles NV of 1.4 million U.S. vehicles for airbag non-deployments in significant frontal crashes.

Supply issues force Kia to delay new Soul EV until 2021 model year

The electric version of the new, third-generation Kia Soul won't join its gasoline-powered siblings in showrooms for the 2020 model year. Kia announced it was forced to delay the model. American motorists seeking an electric Soul will need to wait until the 2021 model year, Green Car Reports learned. Kia blamed the delay on a shortage of electric motors, and on battery-pack-related supply issues, and it warned the new timeline might change. Autoblog reached out to the company to find out whether the delay is linked to its decision to sell only the electric variant of the hatchback on the European market. We can confirm the model already arrived in showrooms in many European nations, and several dealers we spoke to in France told us they had a handful in their inventory. The Soul EV will be worth the wait when it finally disembarks in the United States. It can drive for up to 243 miles on a single charge, which is about twice the number its predecessor was capable of achieving. It shares its 64-kilowatt-hour lithium-ion battery pack with the Hyundai Kona Electric, and it offers a Soul Turbo-like 201-horsepower output. We called it a top choice among entry-level electrics after driving it for the first time in its home country of South Korea. The other reason why the Soul EV might be worth the wait is that Green Car Reports added Kia might choose to sell it in more states. The last-generation model axed after the 2019 model year was only available in 13 states, including Hawaii, New York, Georgia, and, of course, California.