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Auto blog
KIA: Walken Closet
Mon, Feb 8 2016Kia quite literally had no other option than to secure Christopher Walken to star in this commercial. It's entitled Walken Closet, and the misspelling is clearly intentional. Watch as Walken portrays himself as only he can (obviously) in this humorous ad. Oh, and the sock puppet. How could you forget the sock puppet? Marketing/Advertising Kia Super Bowl Commercials 2016 super bowl ad
2019 Kia Stinger gets IIHS Top Safety Pick+ rating
Fri, May 24 2019The 2019 Kia Stinger just officially received an IIHS Top Safety Pick+ award, which is the highest honor from the Insurance Institute. However, this award only applies to Stingers equipped with optional front crash prevention and specific headlights. All the crashworthiness ratings returned with a "Good" rating, and that applies to every version of the Stinger sold here. The forward collision avoidance assist with pedestrian detection is an option on the Stinger, and this combined with trims sporting LED headlight projectors results in the TSP+ rating. In IIHS forward collision tests, the Stinger successfully avoided collisions at 12 mph and 25 mph. The base halogen projector headlights were rated "Poor," so watch out for those while Stinger shopping. Interestingly, the IIHS rated the static LED projectors as "Good" and the curve-adaptive LED projectors got lower marks as "Acceptable." For reference, the curve-adaptive LEDs are found on the Stinger GT2 trim. The IIHS just thinks the visibility with the adaptive LEDs is worse compared to the static units. We can't say we're surprised that the Stinger received the TSP+ award, as it shares a modified platform with the Genesis G70 that received the same rating from the IIHS. The new sport sedan and sportback from Genesis and Kia clearly crash well. That's always heartening to hear, especially as we continue with the long-term test of our Kia Stinger GT. We love the red bullet of a hatchback, and most recently compared it to a Genesis G70 with the same powertrain.
Hyundai, union reach tentative labor deal
Thu, 05 Sep 2013According to Reuters, South Korea's labor unions may have reached a tentative deal with Hyundai following a compromise between the two sides on wages. Workers have staged a number of stoppages since August 20, which have cost the South Korean giant 1.02 trillion won - around $1.1B US. It also represents just over 50,000 units of production. That vehicle total sounds like a lot, but it's a small enough figure that Hyundai can apparently catch up with weekend and overtime shifts. We'd wager that this is why US inventories haven't been hit quite so hard aside from the battering already taking place. The proposal will now go before the union's rank and file.
If ratified, the new agreement will see workers getting a 5.14-percent raise in base salaries, along with 8.5-million-won (roughly $7,800) bonuses. Those concessions are a far cry compared to what the union was initially demanding, though. Early proposals included a 56.25-gram gold medal for each employee (worth about $2,400) and a 10-million won bonus (about $9,100) for employees whose children chose not to attend college. The union also sought a bonus worth two months' salary for workers that have been with the company for over 40 years, but this was negotiated down to a flat rate of six-million won ($5,464).
Based on Reuters' report, the work stoppages must have taken a real toll on Hyundai - its domestic sales dropped 20 percent last month, while exports were down nine percent. Those startling figures must have put some fire under the Hyundai bargaining team.