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2015 Kia Soul EV Prototype

Spend a few days chatting with the good people of Seoul about their neighbors to the north, and you'll find a pattern emerges. When they first start talking, South Korea's citizenry speaks openly and ardently about seeking reunification with their North Korean brothers and sisters. Yet once you get beyond casual conversation, you'll find that those hopes and wishes aren't all that they first appear to be. Quite reasonably - and despite everyone's best intentions - there's genuine fear that opening the border with communist North Korea would severely tax South Korea's finances, infrastructure and daily lives. It's almost as if reunification feels like something the general public has to say they want, even if they're really not buying into the reality.
It's kind of like the way American consumers and the media have been crying out for electric and hybrid automobiles, yet when it comes time to vote with their pocketbooks, their hearts just aren't in it. There are potential financial and infrastructure concerns, along with lingering worries about how well EVs will integrate into their daily lives. Today, hybrids and plug-ins make up about three percent of new vehicle sales, and the vast majority of those models are gas-electric models - one in particular. Pure electrics aren't yet even a drop in a very large bucket. It's exactly this uncomfortable dichotomy that rings in our heads as we drive through the traffic in Namyang at the wheel of a 2015 Kia Soul EV prototype.
Of course, one can't blame Kia for developing an electric car - it has California's zero-emissions mandates to meet, regardless of whether the segment's sales suggest there's a sound financial strategy attached. Kia officials we spoke with at this early drive of the company's electrified 'box' car seemed to tacitly acknowledge the Soul EV's difficult business case, but pointed to the company's effort to reduce its CO2 output as part of its reason for being. And besides, their beancounters' industry-wide projection for global EV sales in 2018 is 600,000 units, so there's got to be room to grow, right?

Kia Niro sets Guinness World Record | Autoblog Minute

The 2017 Kia Niro officially received a Guinness World Record title for the lowest fuel consumption driving across the USA from coast to coast (hybrid car).

Hyundai, Kia electric vehicles to use Tesla's NACS charging ports starting next year

Hyundai and Kia say that they're adopting North American Charging Standard ports for their electric vehicles in the U.S. and Canada, which will give the vehicles access to thousands of Tesla Superchargers across the two countries and Mexico. Tesla’s Superchargers are coveted by other automakers because Tesla has more direct current fast-charging plugs in the U.S. than any other network, and its stations are in prime locations along freeway travel corridors. Hyundai Motor North America said Thursday that new Hyundai electric vehicles in the U.S. will come with the NACS port starting in 2024's fourth quarter. It will begin in Canada in the first half of 2025. Hyundai's luxury brand, Genesis, will also start using the NACS ports. Kia said it plans to build the NACS port into new electric vehicles sold in the U.S., Canada and Mexico, also in the fourth quarter of next year. “Having this kind of sprawling access to chargers will no doubt boost customer satisfaction, elevate the EV ownership experience, and enable drivers to reach more destinations across the continent on electricity,” Seungkyu (Sean) Yoon, president & CEO, Kia North America and Kia America, said in a statement. Hyundai and Kia electric vehicles with NACS ports will be able to access more than 12,000 Tesla Superchargers throughout the U.S., Canada and Mexico. This will double the size of the DC fast charging network available to Hyundai electric vehicle customers. The Tesla network will be able to support the charging speeds on HyundaiÂ’s advanced Electric-Global Modular Platform vehicles, including IONIQ 5 and IONIQ 6 and the upcoming IONIQ 7. Tesla's electric vehicle plug has steadily moved closer to becoming the industry standard. In June SAE International, formerly the Society of Automotive Engineers, said that it would set performance standards for TeslaÂ’s electric vehicle charging cords. The move by the key U.S. automotive industry organization came just weeks after Ford, General Motors and Rivian said they would join TeslaÂ’s large Supercharger network and adopt its NACS connector in new versions of their electric vehicles. Volvo Cars has also signed a deal with Tesla to join its charging network.