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Kia Soul EV spied, shows over 250-mile range

The upcoming Kia Soul EV has been spied again at the Nurburgring. This time, it was wearing substantially less camouflage, revealing a shape very similar to conventionally powered Kia Soul prototypes. We also get our first look at the compact hatchback's interior. The interior reveals that the Soul EV should have impressive driving range, too. We'll get to the design aspects of this prototype in a moment, but first we want to address the car's range, which is shown on the infotainment display. It clearly shows that this car had 92 percent of its charge remaining, with an estimated range of 437 kilometers, or about 271 miles. That's a lot of range, and it's also in keeping with the European range estimate for the Hyundai Kona Electric, which was 292 miles. We don't expect quite that much range in the U.S., since the Kona is rated for 258 miles under EPA testing. But this makes us think the Soul could have roughly the Kona's U.S. range, which would be impressive. This could also suggest that the Soul EV will have the same 201-horsepower electric motor as the Kona and the Kona's cousin, the Niro EV. It isn't just range that's revealed with this prototype. This example gives us the best look we've had yet at the little electric. It shows us that the Soul EV shares the same boxy shape, boomerang-shaped taillights, and full-width headlights of the gasoline models. There are some unique deviations, though. While the wide headlight section is the same shape as the internal combustion model, it actually appears to house the main illuminating lights. The other version puts the lights for forward illumination lower in the front fascia. On the Soul EV, these lower light pods are still there, but they appear to be for accent lighting, maybe turn signals or possibly fog lights. The large lower grille of the gasoline Soul is also virtually gone except for a small opening at the bottom. It will be interesting to see what Kia does with all this extra space. The interior is an evolutionary take on the current model. The biggest difference appears to be a revised infotainment system with a wider screen and buttons placed underneath, rather than on each side. This being the EV model, it has a little rotary knob for shifting rather than a lever, and the instrument panel shows a speedometer and a dial that provides power information. The doors seem to have some interesting metallic trim with swoopy patterns.

Feds open investigation into recall of 1.7M Hyundais, Kias

US safety regulators have opened a formal investigation into the recall of nearly 1.7 million vehicles by Hyundai and affiliate Kia over engine defects, according to filings published Saturday. A South Korean whistleblower reported concerns last year to the National Highway Traffic Safety Administration (NHTSA), which will probe the timeliness of three recalls carried out in the United States and whether they covered enough vehicles. Fines could be imposed on the automakers if the NHTSA determines the recalls were not conducted properly. The agency did not immediately comment on the probe. A Hyundai spokesman in Seoul the company "has conducted recalls in compliance with US regulations and procedure" and will "sincerely" cooperate with the investigation. In 2015, Hyundai recalled 470,000 U.S. Sonata sedans, saying engine failure would result in a vehicle stall, increasing the risk of a crash. At that time, affiliate Kia did not recall its vehicles, which share the same "Theta II" engines. Kim Gwang-ho, then an engineer at Hyundai, flew to Washington in August 2016 to tell NHTSA the companies should have recalled more vehicles over the problem, citing an internal report. He also reported several alleged safety lapses to both U.S. and South Korean authorities. On March 31, Hyundai expanded its original U.S. recall to 572,000 Sonata and Santa Fe Sport vehicles with "Theta II" engines, citing the same issue involving manufacturing debris, the NHTSA said. On the same day, Kia also recalled 618,160 Optima, Sorento and Sportage vehicles which use the same engine. The recall, which was also conducted in Canada and South Korea, cost the duo 360 billion won ($322.40 million). "TIMELINESS AND SCOPE" According to the filings published Saturday, the agency opened a probe May 18 into "both the timeliness and scope" of the "Theta II" engine recalls and their "compliance with reporting requirements." In August 2014, Hyundai agreed to pay a $17.35 million fine to settle a NHTSA investigation it delayed the recall of 43,500 Genesis cars to fix a brake defect linked to two injuries. NHTSA said in 2014 Hyundai "must change the way they deal with safety-related defects." Hyundai vowed to make improvements to how it handled safety issues after the fine. In 2015, the company retained former U.S. Transportation Secretary Ray LaHood as an adviser on safety issues.

Kia's brand perception still painfully lags behind reality

I can't tell you how many times I've been driving with friends or family in a decidedly nice Korean press car, only to have a passenger notice the logo on the steering wheel and exclaim, "Wait... this is a Kia?" For every time I roll my eyes at a story with a lede about how Hyundai "is really gaining momentum these days," I get equally annoyed when people comment on how Kia is finally starting to make decent cars. This is hardly news. The brand has been pumping out really solid stuff for a while now.
But as it turns out, not everyone knows that. According to Ward's Auto, speaking to Kia marketing chief Michael Sprague, the automaker recently placed third-to-last in a recent ALG Brand Perception of Quality study, only besting Suzuki and Smart. Wow.
Ward's notes that Kia recently earned a credible sixth place in J.D. Power & Associates' Initial Quality Study, and yet still fell way behind pretty much every other brand in the ALG study. The Korean automaker's cars have also won numerous awards in recent years, and have generally earned positive reviews from the media, Autoblog included.