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Volkswagen Group, BMW Z4 top Total Value Awards by Strategic Vision

It was just nine months ago that Strategic Vision announced its 2011 Total Value Awards, but you don't have to wait until next year for the 2012 awards. The Volkswagen Group keeps its lead as the number one brand, with seven products taking top category spots: Golf, Jetta Wagon, CC, Eos and Audi A3 Wagon, Q5 and Q7. Strategic Vision says "true innovation" - "rich and impactful, intuitive, motivational, in-depth and is able to trigger description by the user in great specificity" - is the open secret of the brands with the strongest showings. Results are culled from 77,153 owners covering more than 350 new cars bought between September of 2011 and 2012 ranked in the Total Value Index (TVI).
Other notable winners are Hyundai-Kia following VW in the brand category and having the Hyundai Elantra and Kia Sorento among category winners, the BMW Z4 taking the premium roadster category and the highest overall score of any vehicle, the Chevrolet Volt continuing to gather silverware in the Special Category, nabbing the second-highest score of all and representative of "nearly perfect innovation," and Chrysler and Dodge being most improved.
Check out the press release below for your day's dose of jargon and all the winners.

Kia K900 flagship to make advertising debut during Super Bowl

Kia is already solidifying its advertising plans for the 2014 Super Bowl, targeting a 30-second spot for its new, rear-drive K900 sedan during during the biggest football game of the year. The cost for this half-minute of air time? $4 million.
Of course, Kia is no stranger to advertising during the Super Bowl, with the Space Babies and Hot Bot ads of last year and the Mr. Sandman spot in 2012. But the stakes with the K900, which see the Korean brand attempting emulate its corporate cousin/bitter rival Hyundai, by moving into the rear-drive luxury space, are far, far greater. After all, Kia's previous Super Bowl ads were all for models in established segments - the K900 is an entering a realm the brand has never played in before.
The Super Bowl spot will be the first exposure to the K900 for many potential buyers, and considering that the South Korean brand is targeting conquest sales, according to the report from AdAge, it's important that it makes a good showing on such a large stage. As for the theme of the ad, there isn't much speculation from the execs this early in the game, according to AdAge. Looks like we'll be waiting until February to find out.

2020 Kia Telluride Second Drive | Won over

When I first saw the 2020 Kia Telluride at the 2019 Detroit Auto Show press days, I was super impressed. It looked great on the show floor, the interior was roomy, materials were high-quality and details well attended to. I couldn't wait to show my wife, Cat, who has been looking to move from a Mercedes-Benz GLK into something a bit bigger. The Tellurides were less accessible when Cat and I took our son, Wollie, to the public show, so I couldn't fully show off this new ute I thought was so cool. "Eh, it's a Kia," Cat said, despite my many previous attempts to convince her that the notion of crummy, boring, cheap Kias is a thing of the past. Anyway, I'd have to wait to get a Telluride from the press fleet to convince her further and to see if I even liked it as much on the road as I did seeing it on the show floor. The day I brought it home, my 3-year-old son called — as he often does — around lunchtime to ask what car I'd be driving. When I said "Kia Telluride," he got excited. He's been a huge fan of our long-term Stinger (as well as an Optima we once rented in Arizona), so the Kia brand name impressed him. My wife, who was also on the line, had no reaction. Driving it home, I fell in love with the Telluride, just as I expected I would. Our top-of-the-line SX-trim tester was nice, loaded with content, trimmed with what looked and felt to be high-quality materials. It took close inspection to see that the headliner isn't a soft microfiber, and that the wood trim is actually plastic. The Nappa leather upholstery is rich, and the seats supportive. The huge dual sunroof and gigantic windows give the cabin an open, airy feeling. I would be pushing for a Telluride as a future addition to Autoblog's long-term garage, as I could see myself enjoying this car for many a mile, with the space to serve many purposes. When I got home, Wollie was eager to check the Telluride out. He climbed all through it, and marveled at the sheer amount of space it affords. He had the room to navigate freely from seat to seat and row to row. As a full-grown adult, I also found it fairly easy to navigate between the captains' chairs and get comfortable in the third row. I wouldn't recommend putting three adults in the back, but I'd be happy back there for shorter rides, or perfectly relaxed in the second row on long hauls. The Snyder boys were sold. Cat came out to see it, and still wasn't impressed.