2013 Kia Optima Lx on 2040-cars

Auto blog

2019 Kia Forte revealed | Bigger interior, Stinger-ish styling and 35 mpg

Even though it was updated for the 2017 model year, Kia has decided the time is right to completely redesign the Forte compact sedan. And the end result is a generally handsome car that looks more exciting in some ways, but less so in others. The front of the car is easily the highlight. It pulls from the sensational Stinger for its angrier headlights with aggressive "X" motifs, along with big side intakes and a more shapely grille. The lower grille is very wide and looks menacing in black. Some added creases to the hood and fenders also provide a muscular look absent on the rounded current model. What's disappointing is that the Forte's sides are rather boring. The only visual interest in the slab flanks are the soft shoulder line under the windows, and a crease at the bottom. Even the window line is a simple straight line, unlike the line on the current model that plunges low at the front and sweeps up to the back. Fortunately the tail brings back a modicum of style with nicely detailed lights, complete with a full-width section, and a nicely flared out rear bumper. The new Forte is also a bit larger than the old model. It's 3.2 inches longer, and 0.7 inch wider. Kia says this provides the Forte with more passenger space and cargo space. Specifically, the trunk is 15.1 cubic feet, which is 0.2 cubic foot larger than the current model. Kia hasn't announced whether a hatchback will be offered with this new generation. Besides the extra space, the Forte's interior is much more attractive than the monochrome cocoon of the current model. It has more contrast in materials and colors, and a trim, wide-looking dashboard. It also features a standard 8-inch touch screen infotainment system. Wireless charging, a 320-watt Harman Kardon sound system, and some additional driver aids will be available as options. Kia has only revealed one engine for the new Forte. It's a 2.0-liter Atkinson-cycle four-cylinder, now featuring a cooled exhaust-gas recirculation system. It makes the same 147 horsepower and 132 pound-feet of torque as the current Atkinson-cycle model, but Kia is expecting it to get notably better fuel economy. The final numbers have yet to be revealed, but Kia is targeting 35 mpg combined. For reference, the current Forte economy king is the automatic-equipped Atkinson-cycle car that gets 32 mpg combined, along with 29 mpg city and 37 on the highway.

Kia teases sporty hatchback concept ahead of Detroit

The UK arm of Kia just released a teaser image (click to enlarge) for a new concept car that will be unveiled next month at the Detroit Auto Show. With little information to go on, the single overhead shot of the unnamed concept shows that it will be a two-door hatchback with a 2+2 seating configuration.
The brief press blast, which is posted below, promises that this is a new concept vehicle, so it's unlikely that it has anything to do with the similarly shaped Provo Concept that Kia showed off earlier this year at the Geneva Motor Show. Kia says that it will release more images of the concept soon, but it won't divulge the full details about the car until Detroit.

Kia using quality and technology to increase sales and brand prestige

Kia is a long way from hawking the anonymous lozenge known as the Sephia on our shores. That was only 1994, though, and in less than 20 years the company has gone from judging its aspirations against Japanese budget competition to walking auto show floors checking out the German standard-bearers for tips on how to increase sales and brand prestige. In an interview with Automotive News, Kia executives laid out their plan for carving out a Volkswagen-like niche for the company whereby they could be viewed as the premium pick in a volume segment. Concepts like the Kia Cub, above, would seem to point in this direction.
Kia is keen to make sure its sales targets don't impinge on its quest for better and better quality.
Kia's prime directive is "an unrelenting focus on quality." The Japanese brands earned a reputation for bulletproof reliability, and Kia is keen to make sure its sales targets don't impinge on its quest for better and better quality - neither in-house nor for its suppliers, a trade-off we've seen go wrong before. It has a Pilot Center that studies each new model for potential production problems before being given the approval for manufacture, and it isn't until the quality control department gives the okay that manufacture can begin.