2017 Kia Forte Lx Fuel Efficient Airconditioning Power Options Bt on 2040-cars

Auto blog

Lexus NX, BMW i3 to get Super Bowl commercials

At this point last year, we'd been getting news on automotive-focused Super Bowl commercials for more than two months. The teasers hadn't come out yet, but manufacturers lined up for the super-expensive spots were making their intentions known. This year? Almost nada, until this week. BMW has said it will air a 60-second spot promoting the i3 during the first quarter of the game, the Munich firm returning to The Big Game after a four-year absence. BMW says, "Big ideas like the BMW i3 take a little getting used to, and the creative idea surrounding our spot will play on this analogy." We say that pitching a tiny range-extended hatchback during the beer-iest American sports orgy of the year should make for some neat commentary afterward. Lexus is putting its new NX crossover in the second Super Bowl commercial it's ever aired, eschewing the glitter of celebrities and glamor for a straight-shooting spot and the tagline, "Be seen, be heard, make some noise." Joining those two are Kia, Mercedes-Benz, Nissan and Toyota. The six confirmed carmakers are down from eleven last year, when car spots made up a quarter of the total ad time. The price to do business for 30 seconds this year: reportedly around $4.5 million, up a stacks from last year's $4 million. You can watch the Lexus commercial in the video above, and beneath that, the BMW press release below has a bit more information on its effort. BMW to Advertise All-Electric BMW i3 during Super Bowl XLIX. The all-electric BMW i3 is featured in a 60-second spot during Super Bowl XLIX on Sunday, February 1, 2015. Woodcliff Lake, NJ – January 15, 2015... Today, BMW announced plans to feature the all-electric BMW i3 in a 60-second spot during Super Bowl XLIX on Sunday, February 1, 2015. After a 4-year hiatus, BMW will be returning to the big game with a commercial during the first quarter. "As one in three Americans will tune in to watch the Super Bowl, we are thrilled to use this platform to educate viewers on the importance of electric mobility," said Trudy Hardy, Vice President of Marketing, BMW of North America. "Big ideas like the BMW i3 take a little getting used to, and the creative idea surrounding our spot will play on this analogy." BMW i is BMW's forward-looking and sustainable brand dedicated to solving many of the mobility challenges faced by the world's most densely populated cities. The BMW i3 is the first of the BMW i vehicles constructed from the ground up primarily of carbon fiber.

2020 Kia Soul X-Line Review | At least it looks the part

The Kia Soul was always intended to be a city creature. When it was launched a decade ago, it was an answer to weird city cars like the Scion xB and Nissan Cube. It had funky styling, bright colors, and speakers with lights that pulsed to your music. The 2020 Kia Soul may be an evolution in terms style and size from that original version, but the market has changed to frame it in a different light. The JDM boxes are gone, succeeded by a variety of sub-compact SUVs like the Honda HR-V, Jeep Renegade and Hyundai Kona. The previous Soul competed very well with them, and the new version for 2020 does even better, offering a compelling recipe of value, space and style. It still doesn't offer all-wheel drive, but then, neither does the Nissan Kicks or Toyota C-HR. Nevertheless, all of these vehicles are supposed to be able to leave town once in a while, to perhaps get dirty (or carry things that might, like a mountain bike or kayak). That’s part of the appeal of the segment, to enable an Instagram-friendly lifestyle. ThatÂ’s why the 2020 Kia Soul X-Line was hatched. To find out how it does at satisfying its mission, I set out on a road trip from Portland into Central Oregon toward the towns of Redmond and Bend. ItÂ’s a trek made daily by countless Subaru Crosstreks, a vehicle Kia almost certainly hopes to poach some customers from. I even brought a current Crosstrek owner along for the ride. Outside, the Subaru playbook was consulted and the requisite black plastic body cladding applied to the fascias, rocker and doors. The grille has a more rugged mesh insert accented by foglights and tasteful alloy-look trim, which is also used on the rocker panels, mirror caps and roof rails that are only available from the factory on the X-Line. The halogen headlights are in the same place as they are on lower Soul trim levels, but the alloy-look trim draws more attention to them – they look a bit like big, old-school driving lights. In total, it does indeed make the Soul look like a little SUV – and an attractive one at that, especially when painted Undercover Green. Sadly, our test car was Gravity Gray. The interior, by contrast, isnÂ’t any more special than the base trim. There's handsome, textured silver plastic trim on the doors and it comes with "Black Woven Cloth" that's actually quite nice for a car that costs $21,000. There are no Jeep-like rugged details or decals.

Kia putting GT Concept into production, roadster concept due in Detroit

If you were enamored of the GT concept that Kia unveiled at the Frankfurt Motor Show two years ago, we've got good news for you. According to the latest reports, Kia is planning on putting it into production.
The big question at this point is how closely the production model will shadow the four-door coupe concept. The svelte shape will undoubtedly have to make some concessions toward roadworthiness and production feasibility, but just what platform Kia will use to underpin it remains unknown. It could base it off the large, rear-drive K9 or borrow the platform from sister-company Hyundai's Genesis Coupe. Either of those options would enable the production Kia GT to keep the concept's rear-drive orientation, but other routes would make it either front-drive or potentially all-wheel drive.
Word has it also that Kia is planning to reveal a small roadster concept in the mold of the Mazda MX-5 at the upcoming Detroit Auto Show in January. If public feedback is positive enough, that could see production before the end of next year as well.