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Kia gives K900 Matrix spoof for Super Bowl commercial

Kia made a splash when it announced that Laurence Fishburne would revisit Morpheus, his bespectacled, blade-wielding badass character from the Matrix trilogy for a Super Bowl commercial. When we originally broke that story, we offered up a brief synopsis of the spot, produced by David&Goliath.
Now, we have an extended, 90-second version of the 60-second Kia K900 commercial that's slated to air during this weekend's Super Bowl. While it does stick to the brief we reported on a few weeks back, there's a big, ridiculous twist in the last bit of the video, not to mention a few easter eggs for fans of the movies. We won't spoil it for you, so scroll down and have a look.
After you've watched the video, scroll just a bit further down and have a look at Kia's official press release on the commercial.

2020 Kia Niro Hybrid gets tweaked design, more tech features

Kia's gasoline-electric Niro will enter the 2020 model year with minor design updates inside and out. The re-styled crossover made its debut next to the new Kia Seltos at the 2019 Los Angeles Auto Show. Stylists started the redesign by giving the Niro's front end a nip and tuck. The 2020 model stands out from the outgoing 2019 variant with new-look headlights, chevron-shaped fog lights Citroen likely wishes it had thought of first, and grille with diamond-shaped inserts. The changes made to the rear end are largely limited to the bottom part of the bumper, which looks more rugged thanks in part to gray trim designed to mimic a skid plate. And 2020-specific 16- and 18-inch alloys round out the changes. Experiencing deja vu? It's likely because the European-spec Niro made its debut during the 2019 Geneva Motor Show with the same look.  Peek inside and you'll spot a redesigned, 7.0-inch digital instrument cluster behind the steering wheel, and an 8.0-inch touchscreen for the infotainment system. Customers can upgrade to a 10.25-inch infotainment screen programmed with navigation at an extra cost. The list of options includes shift paddles that let the driver dial in the desired amount of regenerative braking, an electronic parking brake, and, for a more festive vibe, ambient lightning that glows in six colors. There are no mechanical changes, meaning the Niro carries on with a hybrid powertrain made up of a 1.6-liter four-cylinder engine bolted to a six-speed dual-clutch automatic transmission, and an electric motor that draws power from a 1.56-kilowatt-hour battery pack. The two power sources join forces to deliver 139 horsepower and 195 pound-feet of torque, and they give the crossover nearly 600 miles of driving range. Fuel economy checks in up to 50 mpg in a combined cycle. Kia expanded its suite of available electronic driving aids with lane following and lane-keeping assist, which help keep the Niro in its lane. The crossover is also offered with high-beam assist. The 2020 Kia Niro will arrive in showrooms in early 2020. Pricing will be released in the weeks leading up to its on-sale date. The company confirmed the Plug-In Hybrid model will receive the same updates as its plug-less sibling, and it will go on sale at about the same time. It's reasonable to assume the Niro EV will go under the knife, too, but Kia excluded it from its announcement.

2020 Kia Forte GT priced under $24,000

The 2020 Kia Forte GT sporty compact sedan was revealed way back at last year's SEMA show along with its turbocharged 1.6-liter engine making 201 horsepower and 195 pound-feet of torque. Kia has been pretty quiet about the car until now, having finally revealed its price tag. The cheapest model starts at $23,215 with the seven-speed dual-clutch automatic transmission. Switching to six-speed manual transmission bumps the price up to $23,815. Regardless of transmission, the Kia Forte GT is cheaper than its Hyundai cousins with the same engine. The Veloster Turbo R-Spec is next in line with a price of $24,070, then the Elantra GT N-Line at $24,230, and the Elantra Sport at $24,730. Besides the turbocharged engine, the Forte GT boasts an independent multi-link rear suspension rather than the standard model's rear torsion beam. It also has unique exterior accents such as a red-accented grille, rear spoiler, side skirts and special wheels. 2020 Kia Forte GT-Line View 14 Photos If you don't care about power, but still like the look of the GT, there's also the newly added Forte GT-Line. It has the same body upgrades, but with the regular Forte's 147-horsepower naturally aspirated engine and CVT. And to help make up for the lack of power, it adds blind-spot warning and rear cross traffic alert. It's also cheaper with a price of $21,315. As for the rest of the Forte lineup, prices and equipment lists are unchanged from 2019. The 2020 Forte models should show up on dealer lots by the end of the year.